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Media Buyer, Integrated Media Investment Job at Crossmedia, Inc. in New York

Crossmedia, Inc., New York, NY, United States


Media Buyer, Integrated Media Investment Location: New York, New York WHO WE ARE Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision‑making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past six years in a row. We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London, Toronto, and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements, Illva Saronno, and more. YOUR ROLE The Buyer oversees tactical planning, execution and reporting of campaigns. They utilize their knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns. A successful Buyer is resourceful, organized, and energetic throughout the planning process. A strong communicator, you are comfortable in a fast-paced industry and handling multiple projects. RESPONSIBILITIES Maintains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH, Print. Owns vendor communications and develops relationships with clients. Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners. Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns. Leads knowledge of media buying tools to execute plans and buys—Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, Datorama, Tableau etc. Applies principles of negotiation to ensure discounts and added value. First gatekeeper and reviewer for Assistant’s work. Ensures smooth campaign launch & execution and communicates updates internally and externally. Deep understanding of the Digital media trafficking process. Performs weekly pacing and monitoring of campaign performance. Fully comprehends media strategy and tactical details. Supports Supervisor/Director in the development of media approach. Proactively encourages media + creative integration through cross-agency presentations and timelines. Validates accuracy of data use for reporting. Develops media POVs for clients. Encourages thinking outside the box. Stays up to date with marketplace offerings and new opportunities. Participates in training to enhance professional growth. Mentors Assistant Buyers; provides ongoing feedback and reviews to guide growth. Displays a high level of personal dedication and motivation. Positively contributes to culture. Troubleshoots team issues and concerns. Builds esprit de corps through strong team communication. QUALIFICATIONS 2+ years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management. Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau. Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting. Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies. Ability to mentor junior team members. Salary range: $62k – $75k. Compensation is determined on the skills, qualifications and tenure of the applicant. This role requires proximity to New York City. We offer a hybrid work arrangement, with a combination of onsite work and the flexibility to work from home. CROSSMEDIA BENEFITS Flexibility to work in hybrid manner with in‑office and work from home options (depending on role). Open/Flexible PTO with US & UK specific policies. Sponsored healthcare options and agency-wide physical & mental health support. 401k with company match (USA), and generous Pension (UK). Paid sabbatical at significant milestone anniversaries. Generous paid parental leave policy. Life milestone recognition & support. The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development). Cell phone/tech reimbursement. Student Loan payment plan (US). Learning & Development and training programs. And burgers – lots and lots of burgers. COMMITMENT TO DIVERSITY AND INCLUSION Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year‑round initiative fostering acknowledgement and support of marginalized communities within five pillars – Excellence, Voices, Education, Giving & Representation. Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law. All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job‑related duties as requested by their supervisor/manager (within guidelines and compliance with laws in the US and UK). Continued employment remains on an “at‑will” basis. Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based). PHYSICAL DEMANDS Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time. Ability to stand, bend, and reach. Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer. The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations. The ability to observe details at close range (within a few feet of the observer). #J-18808-Ljbffr In Summary: Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation . We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision‑making . The Buyer oversees tactical planning, execution and reporting of campaigns . En Español: Media Buyer, Integrated Media Investment Location: New York, New York WHO WE ARE Crossmedia es la agencia global independiente de medios. Nos comprometemos a hacer los medios y negocios de la manera correcta, guiados por los principios de TRUST, REASON y la búsqueda del HAPPINESS. Crossmedia US se fundó en NY en 2000 y es una de las mayores agencias de planificación y compra de medios full-service propiedad de minorías en el país. Somos 500+ Crossmedians en todo el mundo con grandes ambiciones para seguir creciendo con nuestros clientes. Nos centramos en lo que las agencias mediáticas deben hacer: crear conexiones innovadoras entre marcas y personas independientemente del canal o presupuesto. Y lo hacemos de forma honesta. Banco, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements, Illva Saronno y más. SU ROLE El comprador supervisa la planificación táctica, ejecución e informes de las campañas. Utilizan su conocimiento del mercado mediático y los canales de medios para crear una caída en el cerebro e idear nuevas activaciones y vendedores para las campaña mediáticas. RESPONSIBILITIES mantiene un conocimiento básico de compra para los canales de medios tanto en línea como fuera del mercado: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH, Print. Posee comunicaciones con proveedores y desarrolla relaciones con clientes. Gestiona el proceso de RFP: desarrollo de conjuntos de consideración de socios, juntar RFPs, y gestionar conversaciones & desarrollo de RPPs con partners. Colabora en la compra de medios, contratos de vendedor, gestión presupuestaria por plataformas individuales, facturación / facturación de campañas mediáticas. La compensación se determina en función de las habilidades, calificaciones y duración del solicitante. Este papel requiere cercanía a la ciudad de Nueva York. Ofrecemos un arreglo laboral híbrido, con una combinación de trabajo in situ y flexibilidad para trabajar desde casa. CROSSMEDIA BENEFITS Flexibilidad para trabajar de manera híbrida con opciones de oficina e trabajo desde el hogar (dependiendo de rol). PTO abierto/flexible con políticas específicas de EE.UU. y Reino Unido. Opciones de atención médica patrocinadas y apoyo físico y mental en toda la agencia. 401k con partido corporativo (EE.UU.) y generosa Pensión (Reino Unido) . Sabático pagado en aniversarios significativos. Liberación parental remunerada generosa. Reconocimiento y soporte vital. El Fondo de búsqueda de felicidad dedicado a crear los medios de comunicación que encuentran sus prácticas más felices (ya sea, aficionamiento, desarrollo profesional o préstamos profesionales). La programación interna de la agencia está anclada por XMEquity365, una iniciativa permanente durante todo el año que promueve el reconocimiento y apoyo a las comunidades marginadas dentro de los cinco pilares Excelencia, Voces, Educación, Dar & Representación. Crossmedia se compromete a proporcionar oportunidades de empleo iguales y crear una cultura empresarial diversa e inclusiva y que no discrimina a candidatos y empleados debido a su discapacidad, sexo, raza, identidad de género, orientación sexual, religión, origen nacional, edad, estatus veterano o cualquier otro fundamento prohibido por la ley federal, estatal o local aplicable. Todos los requisitos laborales están sujetos a posible revisión para reflejar cambios en los requerimientos de posición, necesidades empresariales y/o adaptarse razonablemente a las personas con discapacidades. Las funciones esenciales y otras tareas laborables están sometidas a modificación. Esta descripción del trabajo no acepta ni acompaña en modo alguno que estas obligaciones sean impuestas bajo esta Ley. Debe ser capaz de permanecer en posición estacionaria el 50% del tiempo. Capacidad para pararse, doblarse y alcanzar. Operar constantemente una computadora y otras máquinas de productividad de oficina, como una calculadora, máquina de copias y impresora informática. La capacidad de comunicar información e ideas para que otros lo entiendan.