SalaryGuide
Responsibilities
Translate brand strategy into effective HCP and patient engagement plans
Support marketing team in development of presentations and promotional materials
Partner with internal teams and external agencies to develop strategically aligned HCP tactics for personal and non-personal promotion, including medical education
Execute HCP and patient promotional materials to align with campaign strategy
Support omni-channel data and analytics initiatives
Manage speaker bureau and peer-to-peer programs
Build and maintain relationships with key HCP customers
Inform competitive planning and strategic efforts
Requirements
Minimum BA / BS degree
At least 1+ years of experience with increasing responsibility in combined functional areas such as marketing, new product planning and / or sales required at a pharmaceutical or biotech company or in a pharma partner agency.
Rare disease, Endocrinology and small company experience preferred.
HCP marketing, peer to peer program management, and multi-channel marketing/ sales experience preferred.
Experience developing and executing HCP-facing marketing tactics for personal and non-personal promotion
Strong marketing acumen: strategy, market research, segmentation, brand positioning, tactical plan development
Passion and empathy for building meaningful experiences with HCPs
Analytical skills to translate data into insights and actions
Preferred
Rare disease, Endocrinology and small company experience preferred.
HCP marketing, peer to peer program management, and multi-channel marketing/ sales experience preferred.
Benefits
Health Insurance: Medical, dental, orthodontia, vision, life & ADD, short and long term disability insurance benefits.
Retirement Benefits: 401(k)
Paid Time Off: Vacation, holiday, and sick/personal time.
Annual bonus
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Translate brand strategy into effective HCP and patient engagement plans
Support marketing team in development of presentations and promotional materials
Partner with internal teams and external agencies to develop strategically aligned HCP tactics for personal and non-personal promotion, including medical education
Execute HCP and patient promotional materials to align with campaign strategy
Support omni-channel data and analytics initiatives
Manage speaker bureau and peer-to-peer programs
Build and maintain relationships with key HCP customers
Inform competitive planning and strategic efforts
Requirements
Minimum BA / BS degree
At least 1+ years of experience with increasing responsibility in combined functional areas such as marketing, new product planning and / or sales required at a pharmaceutical or biotech company or in a pharma partner agency.
Rare disease, Endocrinology and small company experience preferred.
HCP marketing, peer to peer program management, and multi-channel marketing/ sales experience preferred.
Experience developing and executing HCP-facing marketing tactics for personal and non-personal promotion
Strong marketing acumen: strategy, market research, segmentation, brand positioning, tactical plan development
Passion and empathy for building meaningful experiences with HCPs
Analytical skills to translate data into insights and actions
Preferred
Rare disease, Endocrinology and small company experience preferred.
HCP marketing, peer to peer program management, and multi-channel marketing/ sales experience preferred.
Benefits
Health Insurance: Medical, dental, orthodontia, vision, life & ADD, short and long term disability insurance benefits.
Retirement Benefits: 401(k)
Paid Time Off: Vacation, holiday, and sick/personal time.
Annual bonus
#J-18808-Ljbffr