Macy's
Sr. Manager, Technical Search Engine Optimization
Join to apply for the
Sr. Manager, Technical Search Engine Optimization
role at
Macy's . Your salary will be based on your skills and experience. The base pay range is
$105,000.00/yr
–
$175,080.00/yr .
Job Overview The Senior Manager, Technical SEO leads Macy’s enterprise‑level search strategy by driving technical implementation in key areas including crawlability, indexation, structured data, performance, and quality assurance. The role manages a team of SEO specialists and collaborates closely with product and engineering partners to ensure SEO best practices are integrated across sprints, site updates, and platform enhancements.
What You Will Do
Oversee audits to assess crawl efficiency, indexation, canonicalization, and Core Web Vitals.
Lead SEO quality assurance both pre- and post‑launch for new features, templates, and site updates.
Identify technical SEO opportunities and partner with engineering and product teams to scope, refine, and implement solutions and roadmap features.
Analyze log files and crawl diagnostics to detect and resolve technical issues.
Support implementation of structured data, mobile‑first optimization, and JavaScript SEO enhancements.
Ensure proper configuration of robots.txt files, meta tags, and sitemap structures.
Document technical SEO processes and develop scalable, repeatable playbooks.
Foster an environment of acceptance and respect that strengthens relationships and ensures authentic connections with colleagues, customers, and communities.
Perform additional duties as assigned.
Skills You Will Need
Technical SEO Expertise
– Deep knowledge of crawlability, indexation, canonicalization, Core Web Vitals, and structured data, with proven ability to lead audits and drive site performance improvements.
Cross‑Functional Collaboration
– Ability to partner effectively with product, engineering, and analytics teams to scope, communicate, and implement SEO initiatives across the enterprise.
Technical Requirements Development
– Experience translating SEO needs into clear, actionable requirements for engineering and product teams.
Analytical & Diagnostic Skills
– Proficiency in analyzing log files, crawl diagnostics, and page speed tools to identify and resolve complex SEO issues.
Tool Proficiency
– Strong command of SEO tools such as Google Search Console, Screaming Frog, Botify, PageSpeed Insights, and Adobe Analytics.
HTML & JavaScript Knowledge
– Understanding of HTML, JavaScript frameworks, rendering behavior, and how these impact SEO, especially for mobile‑first and dynamic sites.
Team Leadership
– Experience managing SEO specialists and leading SEO‑focused workstreams with the ability to develop scalable playbooks and best practices.
Communication & Influence
– Strong written and verbal communication skills with the ability to simplify technical concepts and influence stakeholders across both technical and non‑technical functions.
Who You Are
Bachelor’s degree or equivalent work experience in a related field; 5+ years of technical SEO experience for enterprise‑level or ecommerce websites.
Comfortable performing tasks that involve sitting, talking, and handling physical items; occasional movement and fine vision required.
Able to work a flexible schedule based on department and company needs.
What We Can Offer You Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits, including comprehensive health and wellness coverage, a 401(k) match, paid time off, eight paid holidays, continuous learning and leadership development, and community engagement through Colleague Resource Groups and volunteer opportunities.
Additional Benefits
Merchandise discounts
Performance‑based incentives
Annual merit review
Employee Assistance Program with mental health counseling and legal/financial advice
Tuition reimbursement
About Us This is a great time to join Macy’s! Whether you’re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in‑style and on‑trend merchandise, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of memorable moments in people’s lives.
Join us and help write the next chapter in our story. Apply today!
This job description is not all-inclusive. Macy’s, Inc. reserves the right to amend this job description at any time. Macy’s, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment. This position may be eligible for performance‑based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.
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Sr. Manager, Technical Search Engine Optimization
role at
Macy's . Your salary will be based on your skills and experience. The base pay range is
$105,000.00/yr
–
$175,080.00/yr .
Job Overview The Senior Manager, Technical SEO leads Macy’s enterprise‑level search strategy by driving technical implementation in key areas including crawlability, indexation, structured data, performance, and quality assurance. The role manages a team of SEO specialists and collaborates closely with product and engineering partners to ensure SEO best practices are integrated across sprints, site updates, and platform enhancements.
What You Will Do
Oversee audits to assess crawl efficiency, indexation, canonicalization, and Core Web Vitals.
Lead SEO quality assurance both pre- and post‑launch for new features, templates, and site updates.
Identify technical SEO opportunities and partner with engineering and product teams to scope, refine, and implement solutions and roadmap features.
Analyze log files and crawl diagnostics to detect and resolve technical issues.
Support implementation of structured data, mobile‑first optimization, and JavaScript SEO enhancements.
Ensure proper configuration of robots.txt files, meta tags, and sitemap structures.
Document technical SEO processes and develop scalable, repeatable playbooks.
Foster an environment of acceptance and respect that strengthens relationships and ensures authentic connections with colleagues, customers, and communities.
Perform additional duties as assigned.
Skills You Will Need
Technical SEO Expertise
– Deep knowledge of crawlability, indexation, canonicalization, Core Web Vitals, and structured data, with proven ability to lead audits and drive site performance improvements.
Cross‑Functional Collaboration
– Ability to partner effectively with product, engineering, and analytics teams to scope, communicate, and implement SEO initiatives across the enterprise.
Technical Requirements Development
– Experience translating SEO needs into clear, actionable requirements for engineering and product teams.
Analytical & Diagnostic Skills
– Proficiency in analyzing log files, crawl diagnostics, and page speed tools to identify and resolve complex SEO issues.
Tool Proficiency
– Strong command of SEO tools such as Google Search Console, Screaming Frog, Botify, PageSpeed Insights, and Adobe Analytics.
HTML & JavaScript Knowledge
– Understanding of HTML, JavaScript frameworks, rendering behavior, and how these impact SEO, especially for mobile‑first and dynamic sites.
Team Leadership
– Experience managing SEO specialists and leading SEO‑focused workstreams with the ability to develop scalable playbooks and best practices.
Communication & Influence
– Strong written and verbal communication skills with the ability to simplify technical concepts and influence stakeholders across both technical and non‑technical functions.
Who You Are
Bachelor’s degree or equivalent work experience in a related field; 5+ years of technical SEO experience for enterprise‑level or ecommerce websites.
Comfortable performing tasks that involve sitting, talking, and handling physical items; occasional movement and fine vision required.
Able to work a flexible schedule based on department and company needs.
What We Can Offer You Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits, including comprehensive health and wellness coverage, a 401(k) match, paid time off, eight paid holidays, continuous learning and leadership development, and community engagement through Colleague Resource Groups and volunteer opportunities.
Additional Benefits
Merchandise discounts
Performance‑based incentives
Annual merit review
Employee Assistance Program with mental health counseling and legal/financial advice
Tuition reimbursement
About Us This is a great time to join Macy’s! Whether you’re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in‑style and on‑trend merchandise, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of memorable moments in people’s lives.
Join us and help write the next chapter in our story. Apply today!
This job description is not all-inclusive. Macy’s, Inc. reserves the right to amend this job description at any time. Macy’s, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment. This position may be eligible for performance‑based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.
#J-18808-Ljbffr