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Brady Corporation

Regional Sales Manager - VWS

Brady Corporation, Nashville, Tennessee, United States, 37247

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Regional Sales Manager Brady Corporation seeks a Regional Sales Manager to oversee all sales efforts within a $65 million region. The role manages both end user and distributor relationships to drive new sales and maintain existing ones. The manager leads a team of sales representatives to achieve key sales goals, manages a $5 million budget, and develops accurate sales forecasts. The ideal candidate mentors and develops employees while overseeing product launches, trade shows, and conferences.

What You'll Be Doing

Manages all regional sales efforts to convert market demand into relationships with end users and distributors that generate new sales and maintain existing sales.

Leads sales representatives in the region towards the accomplishment of key sales initiatives and sales goals.

Assumes financial responsibilities for approximately $65 million in sales and manages a $5 million budget.

Develops and mentors employees and other sales managers/supervisors for future growth and advancement opportunities.

Creates and manages budgets.

Provides accurate sales forecasts for the region.

Meets timetables for reporting expenses, establishing budgets, and developing business plans as specified by the US Sales Director.

Participates in product launches, trade shows, and conferences.

Provides regular field sales coaching and supports ongoing structured training for the sales team on topics such as need generation, prospecting, solution selling, pipeline management, product training, and negotiation skills.

Executes relevant corporate initiatives and sales strategies.

Bridges communications and messaging between Brady Corporate and the field sales team.

Effectively manages travel and entertainment expenses for the regional sales team.

Builds and executes an annual business plan and supervises the business plan development of each territory.

What You Will Need To Be Successful

Bachelor’s degree in Business or a related 4‑year degree.

Minimum of 5 years of outside sales experience.

Demonstrated experience in planning and driving large‑scale projects involving significant change management efforts.

Experience using a CRM platform such as Salesforce.com to manage and drive results.

The ability to support up to 40% overnight travel as needed.

About Us Brady makes products that make the world a safer and more productive place. We are a global leader in safety, identification and compliance solutions for a diverse range of workplaces. From the depths of the ocean to outer space, from the factory floor to the delivery room – we’re just about everywhere you look. Companies around the world trust Brady because of our deep expertise and knowledge across a wide range of industries and applications, powered by our world‑class manufacturing capabilities.

Our diverse customer base spans electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace and more. As of July 31 2025, Brady employed approximately 6,400 people worldwide and recorded fiscal 2025 sales of approximately $1.51 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. You can learn more about us at

www.bradycorp.com .

Why Work at Brady A career at Brady means working for a global company that has thrived for over 100 years, whose innovative spirit drives our future growth. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you’ll feel connected to the community through our charitable contributions and opportunities to give back.

Our headquarters are in Milwaukee, Wisconsin, but we have more than 70 locations globally, giving employees the opportunity to work with colleagues around the world.

Our Benefits

Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision.

Generous 401(k) with company match.

Paid time off and holidays.

Opportunity to participate in incentive programs for all full‑time employees.

Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance.

Education reimbursement opportunities.

Scholarship program for children of Brady employees.

A variety of Employee Resource Groups to provide unique networking, development, and volunteer opportunities.

Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management).

Dress‑for‑your‑day dress code.

Charitable contributions matched through Brady’s Matching Gift program.

Job Information

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Sales and Business Development

Industries: Manufacturing

Referrals increase your chances of interviewing at Brady Corporation by 2x.

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