TEGNA, Inc.
TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps streaming, and linear television.
Premion , the new “Over-the-Top” (“OTT”) advertising and media business, seeks a
Digital Campaign Specialist.
The Digital Operations Team supports all day-to-day Ad Operations for assigned accounts, aiding campaign planning, scheduling, implementation and tracking. This role involves maintaining relationships with third‑party vendors and media agencies to ensure proper delivery of digital ad campaigns. Premion is a high‑growth division of TEGNA.
Responsibilities
Implement and manage online advertising campaigns.
Perform day‑to‑day ad scheduling in our proprietary DSP Octillion.
Monitor delivery of campaigns from beginning to end and optimize as needed.
Consult with Account Management to ensure a successful advertising campaign.
Attend weekly meetings with Account Management to discuss delivery issues.
Work with Yield Management to manage margins.
Work with Yield partner to move demand to different supply sources.
Review daily reporting to identify potential campaign setup and delivery problems.
Review Rejection Summary in DSP and suggest changes to increase delivery.
Perform day‑to‑day ad placement, scheduling, and updates for customers, including weekends or after hours.
Prepare and edit HTML code used to track ad creative.
Prepare creative and client for deployment on different platforms, e.g., Hulu.
Follow up with immediate action and provide concise, timely feedback within deadlines established.
Self‑manage tasks and schedule for effective and efficient time management.
Troubleshoot targeting issues, resolve traffic issues, and reconcile discrepancies.
Quality‑assure all VAST tags and MP4 files to meet specs.
Requirements
1‑2 years of online ad trafficking experience.
Ability to multi‑task and work efficiently within a high‑paced changing environment.
Knowledge of HTML, CSS, Flash, and JavaScript.
Strong organizational and time‑management skills.
Strong written and communication skills.
Comfortable interacting with both clients and internal departments.
Initiative and drive projects with minimal supervision.
BA/BS preferred.
Benefits
Medical, dental, and eye‑care coverage through Blue Cross Blue Shield of Texas.
Fertility, surrogacy, and adoption assistance.
Disability and life insurance.
401(k) with up to 80% contribution and 100% match on the first 4% of pay.
Nine free virtual doctor appointments via Teladoc.
Twelve free annual therapy sessions with a licensed clinician via Spring Health.
Generous paid time off and nine paid holidays per year.
EEO Statement TEGNA Inc. is a proud equal opportunity employer. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law.
Recruiting Fraud Alert To all candidates: your personal information and online safety are important to us. Only TEGNA recruiters or hiring managers will reach out to you regarding consideration of your application or background. Communications with TEGNA employees will either come from a TEGNA email address with a domain of tegna.com or one of our affiliate station domains. Recruiters or hiring managers will never request payments, ask for financial account information, or sensitive information such as social security numbers.
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Premion , the new “Over-the-Top” (“OTT”) advertising and media business, seeks a
Digital Campaign Specialist.
The Digital Operations Team supports all day-to-day Ad Operations for assigned accounts, aiding campaign planning, scheduling, implementation and tracking. This role involves maintaining relationships with third‑party vendors and media agencies to ensure proper delivery of digital ad campaigns. Premion is a high‑growth division of TEGNA.
Responsibilities
Implement and manage online advertising campaigns.
Perform day‑to‑day ad scheduling in our proprietary DSP Octillion.
Monitor delivery of campaigns from beginning to end and optimize as needed.
Consult with Account Management to ensure a successful advertising campaign.
Attend weekly meetings with Account Management to discuss delivery issues.
Work with Yield Management to manage margins.
Work with Yield partner to move demand to different supply sources.
Review daily reporting to identify potential campaign setup and delivery problems.
Review Rejection Summary in DSP and suggest changes to increase delivery.
Perform day‑to‑day ad placement, scheduling, and updates for customers, including weekends or after hours.
Prepare and edit HTML code used to track ad creative.
Prepare creative and client for deployment on different platforms, e.g., Hulu.
Follow up with immediate action and provide concise, timely feedback within deadlines established.
Self‑manage tasks and schedule for effective and efficient time management.
Troubleshoot targeting issues, resolve traffic issues, and reconcile discrepancies.
Quality‑assure all VAST tags and MP4 files to meet specs.
Requirements
1‑2 years of online ad trafficking experience.
Ability to multi‑task and work efficiently within a high‑paced changing environment.
Knowledge of HTML, CSS, Flash, and JavaScript.
Strong organizational and time‑management skills.
Strong written and communication skills.
Comfortable interacting with both clients and internal departments.
Initiative and drive projects with minimal supervision.
BA/BS preferred.
Benefits
Medical, dental, and eye‑care coverage through Blue Cross Blue Shield of Texas.
Fertility, surrogacy, and adoption assistance.
Disability and life insurance.
401(k) with up to 80% contribution and 100% match on the first 4% of pay.
Nine free virtual doctor appointments via Teladoc.
Twelve free annual therapy sessions with a licensed clinician via Spring Health.
Generous paid time off and nine paid holidays per year.
EEO Statement TEGNA Inc. is a proud equal opportunity employer. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law.
Recruiting Fraud Alert To all candidates: your personal information and online safety are important to us. Only TEGNA recruiters or hiring managers will reach out to you regarding consideration of your application or background. Communications with TEGNA employees will either come from a TEGNA email address with a domain of tegna.com or one of our affiliate station domains. Recruiters or hiring managers will never request payments, ask for financial account information, or sensitive information such as social security numbers.
#J-18808-Ljbffr