Burson
Assistant Account Executive, Consumer Package Goods (CPG)
Burson, New York, New York, us, 10261
About Burson
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
Role Overview Burson has an immediate opening for an Assistant Account Executive, Public Relations with a specialty in media relations, event execution, and day‑to‑day account management. This is a fantastic opportunity to work with exciting and renowned brands and to grow professionally in a fast‑paced, entrepreneurial environment. The role involves client management, media relations, content development, talent coordination, and general account support.
What You’ll Do
Support day‑to‑day account and project management activities across consumer health, lifestyle, beauty, and product‑focused workstreams, ensuring deliverables are completed on time, on budget, and to the highest standard.
Assist with the development and execution of earned media strategies including proactive pitching, drafting materials, and supporting ongoing media engagement.
Draft and edit press releases, messaging, briefing books, client reports, and other communications content with accuracy and attention to detail.
Conduct research on consumer, cultural, and competitive trends to inform strategic recommendations across brand and product communications.
Demonstrate a strong pulse on culture and trends, helping translate insights into thoughtful earned media opportunities.
Monitor media coverage and compile clippings, coverage reports, and analytics to support ongoing reporting needs.
Support event planning and execution, including coordinating media/influencer attendance, talent logistics, and on‑site needs.
Coordinate internal team communications, meeting agendas, action items, and timelines to support seamless cross‑workstream project management.
Build and maintain strong client relationships, participating in calls/meetings and providing responsive, proactive support.
Assist with new business development as needed, including research and contributions to proposal materials.
Synthesize information clearly and efficiently to deliver timely insights to both internal teams and clients.
Experience That Contributes to Success
1–2 years of experience (including internships) in public relations, communications, or a related field; experience supporting consumer health, beauty, lifestyle, or CPG brands is a plus.
Undergraduate degree in Communications, Public Relations, Journalism or related field preferred.
Highly detail‑oriented with strong organizational skills and the ability to manage multiple tasks in a fast‑paced environment.
Strong written and verbal communications skills especially in media materials, messaging, briefing documents, and client‑facing presentations.
Enthusiasm for earned media, cultural trends, and consumer storytelling, with a willingness to learn and grow.
Proficiency with Microsoft Office Suite; familiarity with media monitoring tools (e.g., Cision, MuckRack) and Google Workspace is a plus.
Positive, team‑oriented attitude with a proactive and solutions‑focused approach.
Comfortable supporting events, talent coordination, and influencer engagement as part of integrated earned efforts.
Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.
EEO Statement Burson is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Compensation & Benefits The base salary for this position at the time of this posting may range between $35,000—$75,000 USD. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click
here
for more details.
Diversity & Inclusion We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. We recognize that the things we do best—creativity and communications—require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
Application Process When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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Role Overview Burson has an immediate opening for an Assistant Account Executive, Public Relations with a specialty in media relations, event execution, and day‑to‑day account management. This is a fantastic opportunity to work with exciting and renowned brands and to grow professionally in a fast‑paced, entrepreneurial environment. The role involves client management, media relations, content development, talent coordination, and general account support.
What You’ll Do
Support day‑to‑day account and project management activities across consumer health, lifestyle, beauty, and product‑focused workstreams, ensuring deliverables are completed on time, on budget, and to the highest standard.
Assist with the development and execution of earned media strategies including proactive pitching, drafting materials, and supporting ongoing media engagement.
Draft and edit press releases, messaging, briefing books, client reports, and other communications content with accuracy and attention to detail.
Conduct research on consumer, cultural, and competitive trends to inform strategic recommendations across brand and product communications.
Demonstrate a strong pulse on culture and trends, helping translate insights into thoughtful earned media opportunities.
Monitor media coverage and compile clippings, coverage reports, and analytics to support ongoing reporting needs.
Support event planning and execution, including coordinating media/influencer attendance, talent logistics, and on‑site needs.
Coordinate internal team communications, meeting agendas, action items, and timelines to support seamless cross‑workstream project management.
Build and maintain strong client relationships, participating in calls/meetings and providing responsive, proactive support.
Assist with new business development as needed, including research and contributions to proposal materials.
Synthesize information clearly and efficiently to deliver timely insights to both internal teams and clients.
Experience That Contributes to Success
1–2 years of experience (including internships) in public relations, communications, or a related field; experience supporting consumer health, beauty, lifestyle, or CPG brands is a plus.
Undergraduate degree in Communications, Public Relations, Journalism or related field preferred.
Highly detail‑oriented with strong organizational skills and the ability to manage multiple tasks in a fast‑paced environment.
Strong written and verbal communications skills especially in media materials, messaging, briefing documents, and client‑facing presentations.
Enthusiasm for earned media, cultural trends, and consumer storytelling, with a willingness to learn and grow.
Proficiency with Microsoft Office Suite; familiarity with media monitoring tools (e.g., Cision, MuckRack) and Google Workspace is a plus.
Positive, team‑oriented attitude with a proactive and solutions‑focused approach.
Comfortable supporting events, talent coordination, and influencer engagement as part of integrated earned efforts.
Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.
EEO Statement Burson is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Compensation & Benefits The base salary for this position at the time of this posting may range between $35,000—$75,000 USD. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click
here
for more details.
Diversity & Inclusion We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. We recognize that the things we do best—creativity and communications—require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
Application Process When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
#J-18808-Ljbffr