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Abe

Senior Paid Social Strategist (Remote US) - Future Opening

Abe, New York, New York, us, 10261

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Senior Paid Social Strategist (Remote US) - Future Opening Apply to join Abe as a Senior Paid Social Strategist. Be among the first 25 applicants.

Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams!

Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta, and more to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you!

We have experienced significant growth over the last few years and have stayed true to our culture—the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! This role reports to the Associate Director and is a crucial part of the social media team. It’s a unique opportunity to be on the ground floor of a fast‑growing specialty agency.

This role is listed internally as Senior Account Strategist, LinkedIn Advertising.

The Senior LinkedIn Strategist works directly with our mid‑market and enterprise clients, leading communication of results, creating custom strategies, and executing paid media deliverables. You will gain experience creating high‑performing LinkedIn strategies for B2B businesses.

Roles & Responsibilities

Oversee and lead a collection of social media accounts

Serve as direct support to client contacts

Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality, and improvements

Build strategies for clients each quarter

Create, maintain, and optimize budgets for paid media campaigns

Provide fractional support for internal marketing in support of a boutique agency within Directive

Deeply understand client positioning and unique value propositions

Confirm lead routing is accurate within a CRM

Be responsible for personal productivity and utilization

Work directly with the Associate Director to ensure internal and client goals are achieved

Understand the value of programmatic campaigns

Drive cross‑sells, upsells and referrals via client relationships and professional network

Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

4+ years experience working at a performance/digital marketing agency, with hands‑on experience supporting B2B clients

Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads

Understanding of different ad units within the LinkedIn Platform such as conversation ads, document ads, CTV and more

Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more

Ability to delegate to junior team members to ensure joint success

Strong understanding of paid principles, including keyword research, ad copywriting, bid management, and campaign optimization

Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data‑driven decisions and optimize campaign performance

Experience driving results and measuring via OCT

Audience segmentation experience by tier, job title etc.

Proven and measurable success with mid‑market or enterprise accounts

Ability to translate and articulate strategy and tell stories with data

Equal parts competitive and curious; you’re a true problem solver

You live on the cutting edge of the industry, always looking for opportunities to grow and share

Ability to organize, prioritize and manage multiple projects simultaneously

Quality‑obsessed and have not lost your soul for advertising

Travel to visit clients approximately once per year, per client or as needed

What Success Looks Like

You encompass our core values through every interaction, internally and externally

Effectively manage approximately five mid‑tier and enterprise accounts

Meet and exceed department level KPIs, such as client growth and goal attainment. Your core KPIs will be client NSMs (North Star Metrics) and Client Satisfaction scores.

Build client trust and relationships that create consistent renewals

Cross‑sell services that align with client goals and objectives

Clearly communicate results with client point of contact and executives

Exceptional decision making, as it relates to strategic direction for accounts

Benefits

Living wage at Abe; annual base salary range: $85,000–$95,000 USD (actual salary may vary)

Medical, dental, vision plans, disability, and life insurance coverage for you and your family. 100% employer‑paid plan for you and 50% employer contribution for dependents.

Mental health: access to certified therapists through Spring Health and membership to Headspace

Physical health: physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care

Time off: unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (closed Dec 24–Jan 1), paid parental leave

Financial: traditional and Roth 401(k) with a 3% company match

Bonus: annual bonus based on tenure, scaling over time

Work Environment Requirements As a remote‑first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state‑of‑art offices in Irvine, California.

We collaborate primarily through Zoom and Slack. You’ll operate a laptop, use various software, and must remain stationary for extended periods. Reliable internet access and a professional background are required.

Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

Equal Opportunity At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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