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Pear VC

Founding GTM Operator - Tanagram

Pear VC, Palo Alto, California, United States, 94306

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Please email kaia@tanagram.ai to apply

About Tanagram : Tanagram’s mission is to accelerate agentic coding.

We extract engineering learnings buried in codebases, code reviews, incident post-mortems, and Slack chats, turn them into real-time guardrails for coding agents, and double-check them in PRs — helping teams ship faster and avoid disaster.

We’re building a small, diverse team of meticulous, high-agency people who care about making software development faster, safer, and more reliable.

About This Role : A hybrid between:

Growth hacker

PMM/strategist

Technical-adjacent operator

Not a BDR role. Not a social media role. Not pure DevRel.

You will own a meaningful slice of GTM from 0 → 1.

This role can grow into Head of GTM or Head of Product Marketing.

Location:

San Francisco preferred (remote ok for exceptional candidates)

What You'll Own: Core KPIs

High velocity of GTM experiments

High-quality inbound (quality > quantity)

Experiment & Learn

Fast experiments across Twitter, LinkedIn, Reddit, communities

Messaging × persona × channel tests

Landing pages, hooks, loops

Analyze + report learnings quickly

Own Positioning & Messaging

Refine ICP (starting with Founding CTOs & tech leads)

Create messaging frameworks, value props, hooks

Improve demo framing and narrative with founders

Create Early Inbound Motion

Help organize engineers care about

Messaging tests, founder posts, experiments

Seed early SEO

Build Outbound Motion

Personalized outbound

Repeatable tactics

Spark high-quality conversations

Surface Opportunities

Events, meetups, dinners, conferences

Angel/advisor intros

Launch coordination

Speaking publicly is optional.

What Success Looks Like (First 90 Days)

Consistent experiment → learning loops

ICP hypotheses validated or killed

Meaningful inbound generated

Sharper demo narrative

Clear sense of what GTM motions work

You Might Be A Fit If You:

Move fast

Are technically fluent

Write clearly

Have good messaging taste

Enjoy ambiguity + experimentation

Understand dev workflows

Are very online in developer communities

Are high-agency + collaborative

Can switch between execution and thinking

Not A Fit If You:

Need detailed direction

Move slowly

Don’t like writing

Don’t like talking to engineers

Prefer rigid roadmaps

Want strict lane boundaries

Why You'll Love Working Here

Shape GTM from 0 → 1

Work directly with founders

Have real product + narrative impact

Massive autonomy

Help make agentic coding reliable

Fast learning + fast iteration

Compensation: Depending on the relevance and amount of your experience:

Salary ranges from $140k–$180k

+ equity, 0.3%–0.7%

+ medical, dental, vision insurance

+ MacBook

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