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Asystem

Business Development Representative (BDR)

Asystem, New York, New York, us, 10261

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Business Development Representative (BDR) a year ago

Full Time

United States

Fully Remote

America’s 500k+ independent food and beverage businesses — restaurants, wine shops, butchers, grocers, bakeries, and beyond — have more demand and cultural import than ever, but are struggling to succeed.

Though U.S. restaurant sales will surpass $1.1 trillion in 2024 (a record), even the most beloved merchants struggle with profitability and viability. For owners, the problem is existential, with 3-5% average margins and failure rates up to 70% within five years.

Solving this is our purpose, and to do so we are building the next essential commerce engine for America’s restaurants and F&B retailers.

Table22 gives owners the tools they need to grow their revenue, margins, brand, and customer loyalty. Our strategy is powered by a unique mix of commerce, fulfillment, and marketing capabilities that bring together the best of current first- and third-party platforms.

As Table22 partner Acre Restaurant in Auburn, AL, puts it, “With Table22, new streams of revenue are there and 100% able to be tackled —in a million years I never would have imagined the response to our new offerings.”

Our customers represent a crucial part of the fabric of our collective neighborhoods and communities. With our work, we have the potential to transform their lives and businesses — and build a category-defining company in the process.

Our Team Table22 is based in New York City but works in a primarily remote fashion, with full-time team members today across NYC, D.C., Austin, Chicago, LA, Houston, Portland, Chicago, San Diego, and more.

Our leadership brings experience from great companies like Warby Parker, Squarespace, and Stitch Fix, and our broader team also brings hospitality experience from great brands like Rose’s Restaurant Group, Lettuce Entertain You, and Eataly.

Our Traction & Backing Table22 empowers hundreds of hospitality businesses across 38 states today, whom we’ve helped generate tens of millions of dollars of new revenue and profit impact.

We’ve 3x’d our business over the past year and are growing quickly, with a robust balance sheet and indefinite runway.

Our company is backed by leading VCs like Footwork, Forerunner, and Alt Capital; individual investors including founders of BentoBox, Sweetgreen, SevenRooms, and more; and industry forward-thinkers like the founders of Blue Hill Stone Barns, Scribe Winery, and Casamata (the hospitality group of legendary chef Enrique Olvera). To date we have raised more than $25 million.

What We’re Looking For We are looking for dynamic, motivated, impact-oriented BDRs to join our sales team. BDRs at Table22 are the principal engine of pipeline creation and customer awareness generation. The best BDRs know our platform and customer case studies like the back of their hands; work with urgency and persistence; and have a deep motivation for helping restaurant and F&B owners succeed.

This role requires a strong understanding of SMB prospecting, excellent written and spoken communication skills, and a thoughtful approach to customer selection and implementation.

As a successful BDR at Table22, you are:

Passionate about food, beverage, hospitality, and small business

Thoughtful and dispassionate about ICP, customer selection, and qualification

A motivated learner who understands our platform, playbooks, customer stories, industry, and competitive landscape deeply in order to sell successfully

Proficient in utilizing sales tools like HubSpot as well as crafting compelling and effective messaging

Highly curious — the kind of person who loves discovering new places to eat and travel

Optimization oriented and always looking to experiment with new tactics to drive prospect interest and engagement

Eager to sell the value of Table22’s new revenue impact and our supportive platform capabilities

Comfortable with multi-channel outbound that includes email, calling, social media messaging, and more

Hard-working and committed to both the company’s and your own growth

6-12mo of sales or customer-facing experience — ideally to SMBs/F&B, either within software or the broader F&B industry (e.g. wine sales)

A proven history of strong performance in your prior roles and endeavors (both personal and professional)

High integrity and a team-first attitude, where you will give and receive support to your fellow AEs

Pay and benefits

Earning range of $65,000 - $100,000 OTE, totaling both base and uncapped variable earnings

Generous equity pre-IPO equity package

Unlimited PTO

401k

Work from anywhere

Our mission is to enable great F&B businesses to thrive. To do it, we're building a new commerce engine to help them monetize & grow their patron relationships.

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