Cypress HCM
Social Marketing Specialist, 2524-1
Cypress HCM, King Of Prussia, Pennsylvania, United States, 19406
Responsibilities
Partner with Marketing Manager to implement broader Live Experience vision and marketing goals
Craft ongoing competitive social analysis to understand experiential landscape and identify biggest areas of opportunities and unique selling points on social
Partner with cross‑functional channels such as Paid Social, Growth Marketing, Comms, and Brand Creative for creative development and distribution of content beyond organic social
Support key milestones and work back with stakeholders in a timely manner for strategic alignment and creative input
Perform ongoing reporting, analysis, and fan social listening, sharing recaps and recommended optimizations with broader teams as needed
Local Programming Support
Oversee local‑specific social creative and tone of voice to ensure accuracy and relevancy with respective markets
Partner with Ops and Local Marketing Specialists to support on‑site always‑on programming, activations, and events
Attend and cover community days, soft openings, always‑on programming, events, and tentpole activations
Capture, edit, and produce visually compelling and narrative‑driven social content for quick‑turn social use
Serve as on‑ground point of contact for local creators and VIPs
Embed into local partnership, mall and community workflows to influence social opportunities and considerations during the planning phases
Requirements
5+ years of hands‑on social media experience, ideally in entertainment, events, theme parks or lifestyle brands
Strong visual sensibility and experience with photo/video capture and editing (using phone or camera)
Ability to work quickly and efficiently in a fast‑paced, ever‑changing environment
Excellent written communication skills and a knack for engaging online communities
Based in Philadelphia and able to work on‑site
Pay Rate $35–40 /hr
Seniority Level Mid‑Senior level
Employment Type Contract
Job Function Marketing
Industries Entertainment Providers
Benefits
Medical insurance
Vision insurance
#J-18808-Ljbffr
Partner with Marketing Manager to implement broader Live Experience vision and marketing goals
Craft ongoing competitive social analysis to understand experiential landscape and identify biggest areas of opportunities and unique selling points on social
Partner with cross‑functional channels such as Paid Social, Growth Marketing, Comms, and Brand Creative for creative development and distribution of content beyond organic social
Support key milestones and work back with stakeholders in a timely manner for strategic alignment and creative input
Perform ongoing reporting, analysis, and fan social listening, sharing recaps and recommended optimizations with broader teams as needed
Local Programming Support
Oversee local‑specific social creative and tone of voice to ensure accuracy and relevancy with respective markets
Partner with Ops and Local Marketing Specialists to support on‑site always‑on programming, activations, and events
Attend and cover community days, soft openings, always‑on programming, events, and tentpole activations
Capture, edit, and produce visually compelling and narrative‑driven social content for quick‑turn social use
Serve as on‑ground point of contact for local creators and VIPs
Embed into local partnership, mall and community workflows to influence social opportunities and considerations during the planning phases
Requirements
5+ years of hands‑on social media experience, ideally in entertainment, events, theme parks or lifestyle brands
Strong visual sensibility and experience with photo/video capture and editing (using phone or camera)
Ability to work quickly and efficiently in a fast‑paced, ever‑changing environment
Excellent written communication skills and a knack for engaging online communities
Based in Philadelphia and able to work on‑site
Pay Rate $35–40 /hr
Seniority Level Mid‑Senior level
Employment Type Contract
Job Function Marketing
Industries Entertainment Providers
Benefits
Medical insurance
Vision insurance
#J-18808-Ljbffr