Authentic Brands Group
Why Authentic
Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world’s largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop‑in‑shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media.
What You’ll Do This Entertainment Marketing Manager role will support all brand marketing and brand voice efforts in the social vertical, focused on content planning, content creation/development, and content optimization. You’ll leverage innovative planning, strategy, and collaboration to build and evolve engagement on the Entertainment brands through the marketing lens. You’ll collaborate with peer groups across functions including Brand, Business Development, and Creative to build and execute launch programs and marketing programs. You’ll foster relationships in the social space, educate the internal and external team on emerging trends, monitor the competitive space, and integrate all initiatives seamlessly into the overarching brand marketing plans. The Entertainment Marketing Manager will handle day‑to‑day execution of social media content development.
What you’ll be working on
Maintain internal asset trackers for all upcoming social shoots, with details including timing, key product, promotional windows, etc.
Manage and update asset tracker to liaise with creative counterparts on final reviews and approvals
Coordinate with wider ENT marketing teams to ingest briefs for social content shoots and editing
Manage routing process for creative and brand team sign‑off of social content
Day‑to‑day social scheduling/calendaring of initiatives
Work closely with Community Management lead to monitor performance across platforms.
Development of platform strategies for each key project
Develop content calendars to tease and support announcements
Work with Entertainment Marketing counterparts to understand the overarching brand marketing plans, then adapt these plans into trend‑ready rollouts
Develop KPIs and compile and interpret analytics reporting across owned channels for all initiatives
Collaborate with Entertainment Marketing team on content brief for creators, media personalities etc. that are relevant to the social space
Develop content strategies and launch/sustain plans around new handles, including Authentic Live, SI Experiences, The Shaq Shop and more
Manage daily administrative tasks, including: updating platform schedules, updating spreadsheets, tracking partner obligations, being mindful of best practices
Integrate AI tools into content development plans (e.g., Authentic AI, Midjourney, Firefly) to prototype concepts
Use generative AI to improve efficiency, scalability, and visual experimentation
Stay informed on emerging tech and digital trends to elevate social media creative
Must Haves
Bachelor’s Degree in marketing, business, or a similar field.
Must have proficient knowledge of and passion for social media
4+ year of experience as a Social Media Manager
Must have video and content shooting/editing skills (including mobile shooting/editing)
Must have strong computer proficiency with strength in Adobe suite, including After Effects, Sprout, all native features of social media platforms
Seamless communication skills with strong in‑room presentation capabilities
Exceptional at communication and building relationships
Understand social media KPIs
Critical thinker and problem‑solver
Willingness to travel as needed for events and activations
Ability to travel up to 15% as required by business priorities
Primary Location Salary Range: $85,000 - $95,000
Fraud Alert: Unauthorized Job Offers and Impersonations
We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.
Please note:
All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (https://www.linkedin.com/company/weareauthentic).
Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.
If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing peopleandculture@authentic.com.
Voluntary Self‑Identification of Disability Form CC‑305
Page 1 of 1
OMB Control Number 1250‑0005
Expires 04/30/2026
Why are you being asked to complete this form?
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .
How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to:
Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn’s Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention‑deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury
Disability Status Select...
PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
Authentic is an equal‑opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.
For individuals with disabilities or religious obligations who would like to request an accommodation, please contact talent@authentic.com
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What You’ll Do This Entertainment Marketing Manager role will support all brand marketing and brand voice efforts in the social vertical, focused on content planning, content creation/development, and content optimization. You’ll leverage innovative planning, strategy, and collaboration to build and evolve engagement on the Entertainment brands through the marketing lens. You’ll collaborate with peer groups across functions including Brand, Business Development, and Creative to build and execute launch programs and marketing programs. You’ll foster relationships in the social space, educate the internal and external team on emerging trends, monitor the competitive space, and integrate all initiatives seamlessly into the overarching brand marketing plans. The Entertainment Marketing Manager will handle day‑to‑day execution of social media content development.
What you’ll be working on
Maintain internal asset trackers for all upcoming social shoots, with details including timing, key product, promotional windows, etc.
Manage and update asset tracker to liaise with creative counterparts on final reviews and approvals
Coordinate with wider ENT marketing teams to ingest briefs for social content shoots and editing
Manage routing process for creative and brand team sign‑off of social content
Day‑to‑day social scheduling/calendaring of initiatives
Work closely with Community Management lead to monitor performance across platforms.
Development of platform strategies for each key project
Develop content calendars to tease and support announcements
Work with Entertainment Marketing counterparts to understand the overarching brand marketing plans, then adapt these plans into trend‑ready rollouts
Develop KPIs and compile and interpret analytics reporting across owned channels for all initiatives
Collaborate with Entertainment Marketing team on content brief for creators, media personalities etc. that are relevant to the social space
Develop content strategies and launch/sustain plans around new handles, including Authentic Live, SI Experiences, The Shaq Shop and more
Manage daily administrative tasks, including: updating platform schedules, updating spreadsheets, tracking partner obligations, being mindful of best practices
Integrate AI tools into content development plans (e.g., Authentic AI, Midjourney, Firefly) to prototype concepts
Use generative AI to improve efficiency, scalability, and visual experimentation
Stay informed on emerging tech and digital trends to elevate social media creative
Must Haves
Bachelor’s Degree in marketing, business, or a similar field.
Must have proficient knowledge of and passion for social media
4+ year of experience as a Social Media Manager
Must have video and content shooting/editing skills (including mobile shooting/editing)
Must have strong computer proficiency with strength in Adobe suite, including After Effects, Sprout, all native features of social media platforms
Seamless communication skills with strong in‑room presentation capabilities
Exceptional at communication and building relationships
Understand social media KPIs
Critical thinker and problem‑solver
Willingness to travel as needed for events and activations
Ability to travel up to 15% as required by business priorities
Primary Location Salary Range: $85,000 - $95,000
Fraud Alert: Unauthorized Job Offers and Impersonations
We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.
Please note:
All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (https://www.linkedin.com/company/weareauthentic).
Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.
If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing peopleandculture@authentic.com.
Voluntary Self‑Identification of Disability Form CC‑305
Page 1 of 1
OMB Control Number 1250‑0005
Expires 04/30/2026
Why are you being asked to complete this form?
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .
How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to:
Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn’s Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention‑deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury
Disability Status Select...
PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
Authentic is an equal‑opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.
For individuals with disabilities or religious obligations who would like to request an accommodation, please contact talent@authentic.com
#J-18808-Ljbffr