Arkema
Job Summary
The Marketing Communications Generalist partners with the Marketing Communications team to support strategic initiatives that enhance the customer experience. This role contributes to outward‑facing marketing efforts across eight market teams within three industrial adhesives business units.
Responsibilities include supporting tradeshow execution, developing promotional and sales enablement materials, and managing marketing projects. The role works collaboratively with internal teams and external partners to ensure marketing activities support business objectives.
The ideal candidate can work both independently and cross‑functionally in a global, matrixed environment and thrives in a fast‑paced, agile setting with strong project management skills.
Location: Wauwatosa, Wisconsin
Essential Duties & Responsibilities
Create, manage, and gather feedback for marketing communications project plans ensuring alignment of resources to established goals and objectives. Track ROI for measuring effectiveness of marketing initiatives. (10%)
Engage in various aspects related to 1. content creation, including marketing email writing and blog support as needed 2. content promotion on social media; 3. event and marketing strategy support to promote products through digital and direct channels. (30%)
Support coordination of tradeshows including planning, logistics and execution. On‑site support of larger tradeshows to ensure effective execution. (30%)
Support customer-facing events including external trainings and open houses. (10%)
Support graphic design of labels and other documents, such as PowerPoint presentations for external use. (10%)
Perform limited administrative duties as required including invoice processing and budget tracking. (10%)
Qualifications / Experience Required
Minimum 2 years of Digital Marketing Experience
Bachelors degree in Digital Marketing, Marketing, Communications or business
Proficient in MS Office (Word, Excel, PowerPoint)
Adobe Suites experience (Photoshop, InDesign, PremierePro (or similar software)) preferred
Demonstrates the ability to gain the support necessary to drive successful
Excellent interpersonal, writing and verbal communication skills
Excellent organizational skills and attention to detail
Ability to meet deadlines, while managing multiple projects
A self-starter that can adapt quickly to changes and re-setting of priorities
Must show the ability to complete projects with minimal supervisionAbility to travel 10-25% of the time
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Responsibilities include supporting tradeshow execution, developing promotional and sales enablement materials, and managing marketing projects. The role works collaboratively with internal teams and external partners to ensure marketing activities support business objectives.
The ideal candidate can work both independently and cross‑functionally in a global, matrixed environment and thrives in a fast‑paced, agile setting with strong project management skills.
Location: Wauwatosa, Wisconsin
Essential Duties & Responsibilities
Create, manage, and gather feedback for marketing communications project plans ensuring alignment of resources to established goals and objectives. Track ROI for measuring effectiveness of marketing initiatives. (10%)
Engage in various aspects related to 1. content creation, including marketing email writing and blog support as needed 2. content promotion on social media; 3. event and marketing strategy support to promote products through digital and direct channels. (30%)
Support coordination of tradeshows including planning, logistics and execution. On‑site support of larger tradeshows to ensure effective execution. (30%)
Support customer-facing events including external trainings and open houses. (10%)
Support graphic design of labels and other documents, such as PowerPoint presentations for external use. (10%)
Perform limited administrative duties as required including invoice processing and budget tracking. (10%)
Qualifications / Experience Required
Minimum 2 years of Digital Marketing Experience
Bachelors degree in Digital Marketing, Marketing, Communications or business
Proficient in MS Office (Word, Excel, PowerPoint)
Adobe Suites experience (Photoshop, InDesign, PremierePro (or similar software)) preferred
Demonstrates the ability to gain the support necessary to drive successful
Excellent interpersonal, writing and verbal communication skills
Excellent organizational skills and attention to detail
Ability to meet deadlines, while managing multiple projects
A self-starter that can adapt quickly to changes and re-setting of priorities
Must show the ability to complete projects with minimal supervisionAbility to travel 10-25% of the time
#J-18808-Ljbffr