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Volley

Art Director - Marketing & Brand (Contract) (San Francisco) Job at Volley in San

Volley, San Francisco, CA, US

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Role Summary

Volley is seeking a Contract Art Director to lead visual strategy and execution for our marketing campaigns across Smart TV platforms and digital channels. Youll shape how millions of players discover our games, creating compelling campaign identities that translate our game worlds into scrollstopping ads, engaging social content, and cohesive brand moments. This role is perfect for someone who thrives at the intersection of strategic thinking and handson craftyoure equally comfortable defining visual direction and rolling up your sleeves to execute alongside designers and contractors.

What Youll Do at Volley

  • Lead quarterly marketing campaign development from concept through execution, establishing visual strategies that work across connected TV ads (Roku, Fire TV, Samsung, LG), social media, web properties, and promotional materials
  • Define art direction and create style guides for campaign systems including photography direction, color palettes, typography applications, motion principles, and asset templates that designers and contractors can execute from
  • Produce highimpact creative work including key art concepts, storyboards for video content, ad mockups, and design exploration that sets the visual bar for campaigns
  • Direct and provide feedback to graphic designers, motion designers, and external contractors (photographers, video editors, production studios) to ensure campaign quality and brand consistency
  • Collaborate with growth/marketing team to translate campaign briefs and performance goals into visual strategies that drive player acquisition and engagement
  • Partner with Visual Development Artists and Game UI/UX Designers to ensure marketing creative authentically represents game experiences while optimizing for platformspecific performance
  • Manage campaign asset production including photo sourcing, AIassisted editing workflows, template creation, and deliverable organization for platformspecific requirements
  • Build scalable campaign systems and reusable toolkits that enable efficient asset production across multiple titles and quarterly initiatives
  • Leverage AI tools strategically throughout the creative process to accelerate exploration, asset creation, and iteration while maintaining artistic quality
  • Present creative concepts and rationale to stakeholders, incorporating feedback while advocating for design decisions that serve both creative excellence and business goals

Were Excited About You Because You Have

  • 5+ years in art direction or senior design roles at creative agencies or inhouse marketing teams, with portfolio demonstrating campaign leadership and brand work
  • Strong understanding of performance marketing creative, including what makes ads work on connected TV platforms, social feeds, and digital channels
  • Expertise across the full creative spectrum from strategic concepting to handson executionyou can define the vision and also jump into Photoshop to show what you mean
  • Experience directing creative teams and external partners, providing clear feedback that elevates work while respecting collaborators expertise
  • Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and comfort learning new tools as needed
  • Strategic thinking about visual systems and scalabilityyou build toolkits and templates that make teams more efficient, not just oneoff executions
  • Comfort with fast iteration cycles and changing priorities that come with startup pace and performancedriven marketing
  • Strong presentation and communication skills for articulating creative rationale and collaborating across functions

Bonus Points

  • Experience with gaming, entertainment, or familyfriendly brand marketing
  • Familiarity with connected TV advertising platforms and technical requirements
  • Motion design skills or strong ability to artdirect motion designers and video editors
  • Experience using AI tools (Midjourney, Photoshop AI, etc.) as part of creative workflows
  • Background creating marketing creative from established game IP or visual style guides
  • Project management experience coordinating multiple campaigns simultaneously
  • Understanding of performance metrics and how creative decisions impact campaign results

Contract Details

5month contract at $50100/hour (based on experience), remote position with flexible start dates based on project needs.

Why Join Volley

Volley is building innovative gaming experiences that reach millions of players across Smart TV platforms. As Art Director, youll define how players discover our games, creating campaign identities that capture the magic of family gaming moments while driving real business results. Youll work with a collaborative team that values both creative excellence and strategic impact, with the autonomy to establish art direction processes and campaign systems that scale across our growing portfolio. This is an opportunity to shape marketing creative at a company where your work will be seen by millions and directly influence how families experience games together.

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