Nichols Ortho
Position Overview
The Social Media Content Creator & Strategist is a creative and strategic role responsible for owning the content planning, organization, and execution process from concept through publishing. This position is ideal for someone who has at least one year of experience in a similar role and is ready to take meaningful ownership of strategy and execution. You will build structured content plans, schedule intentional shoot days, and ensure Dr. Nichols and the team arrive prepared with clear direction. Your role is to remove friction from the content process — making creation efficient, repeatable, and aligned with brand goals. This position will begin as a part-time opportunity with strong potential to grow into a full-time job.
Key ResponsibilitiesContent Strategy & Planning
Develop and maintain monthly and quarterly content plans aligned with practice goals and brand voice
Create shoot schedules, shot lists, and talking points in advance of filming days
Translate broader marketing objectives into clear, executable content strategies
Ensure all content is planned intentionally, not reactively
Shoot Day Leadership
Plan, organize, and lead in-office content shoot days
Direct filming sessions to keep shoots efficient and on schedule
Provide clear prompts and structure so Dr. Nichols can simply show up and shoot
Oversee lighting, framing, and audio to maintain quality standards
Content Creation & Execution
Capture high-quality photo and video content including educational features, team culture, and patient experience moments (with consent)
Create short-form video content for platforms such as Instagram and TikTok
Perform light editing to ensure consistency with brand standards
Maintain a well-organized content library for easy access and reuse
Social Media Execution
Schedule and publish content across social platforms
Write captions that are clear, engaging, and on-brand
Monitor performance and engagement to inform future content planning
Stay current on trends and identify opportunities that align with the practice
Brand & Experience Alignment
Ensure all content reflects the practice’s commitment to patient experience, clinical excellence, and culture
Balance educational content with storytelling and behind-the-scenes moments
Collaborate with leadership to refine and evolve content strategy over time
Qualifications and Skills
Minimum 1 year of experience
in social media content creation, content strategy, or a similar role
Familiarity with photo or video editing tools (CapCut, Adobe, Canva, etc.)
Demonstrated ability to plan content ahead of time and execute independently
Strong organizational and time-management skills
Confidence leading and directing content shoots
Solid understanding of social media platforms and short-form video content
Clear communication skills and a professional, positive presence
Strong Plus:
Experience with photography or videography
Experience creating content for a brand, business, or service-based organization
Why You’ll Love Working Here
A high-trust role with real ownership and creative autonomy
Direct collaboration with leadership and doctors
A positive, prepared, and detail-oriented team culture
A modern, patient-focused environment
Opportunity to grow in content strategy, branding, and digital storytelling
Core Values Patient experience, results, and culture are at the center of everything we do. This role requires someone who is detail-oriented, adaptable, and passionate about orthodontics and aesthetics. Strong interpersonal skills and a bright, engaging personality are essential.
Drama is not tolerated. We value preparation, professionalism, and a team-first mindset. We are looking for someone who brings clarity, confidence, and positivity to everything they do.
Benefits
Employee discount
Flexible schedule
Job Type: Part-time
Pay: $20.00 - $25.00 per hour
Expected hours: 20 – 30 per week
Work Location: Hybrid remote in Queen Creek, AZ 85142
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Key ResponsibilitiesContent Strategy & Planning
Develop and maintain monthly and quarterly content plans aligned with practice goals and brand voice
Create shoot schedules, shot lists, and talking points in advance of filming days
Translate broader marketing objectives into clear, executable content strategies
Ensure all content is planned intentionally, not reactively
Shoot Day Leadership
Plan, organize, and lead in-office content shoot days
Direct filming sessions to keep shoots efficient and on schedule
Provide clear prompts and structure so Dr. Nichols can simply show up and shoot
Oversee lighting, framing, and audio to maintain quality standards
Content Creation & Execution
Capture high-quality photo and video content including educational features, team culture, and patient experience moments (with consent)
Create short-form video content for platforms such as Instagram and TikTok
Perform light editing to ensure consistency with brand standards
Maintain a well-organized content library for easy access and reuse
Social Media Execution
Schedule and publish content across social platforms
Write captions that are clear, engaging, and on-brand
Monitor performance and engagement to inform future content planning
Stay current on trends and identify opportunities that align with the practice
Brand & Experience Alignment
Ensure all content reflects the practice’s commitment to patient experience, clinical excellence, and culture
Balance educational content with storytelling and behind-the-scenes moments
Collaborate with leadership to refine and evolve content strategy over time
Qualifications and Skills
Minimum 1 year of experience
in social media content creation, content strategy, or a similar role
Familiarity with photo or video editing tools (CapCut, Adobe, Canva, etc.)
Demonstrated ability to plan content ahead of time and execute independently
Strong organizational and time-management skills
Confidence leading and directing content shoots
Solid understanding of social media platforms and short-form video content
Clear communication skills and a professional, positive presence
Strong Plus:
Experience with photography or videography
Experience creating content for a brand, business, or service-based organization
Why You’ll Love Working Here
A high-trust role with real ownership and creative autonomy
Direct collaboration with leadership and doctors
A positive, prepared, and detail-oriented team culture
A modern, patient-focused environment
Opportunity to grow in content strategy, branding, and digital storytelling
Core Values Patient experience, results, and culture are at the center of everything we do. This role requires someone who is detail-oriented, adaptable, and passionate about orthodontics and aesthetics. Strong interpersonal skills and a bright, engaging personality are essential.
Drama is not tolerated. We value preparation, professionalism, and a team-first mindset. We are looking for someone who brings clarity, confidence, and positivity to everything they do.
Benefits
Employee discount
Flexible schedule
Job Type: Part-time
Pay: $20.00 - $25.00 per hour
Expected hours: 20 – 30 per week
Work Location: Hybrid remote in Queen Creek, AZ 85142
#J-18808-Ljbffr