SalaryGuide
Responsibilities
- Translate the approved brand strategy into quarterly execution roadmaps with clear objectives, owners, timelines, and budgets; use insights to prioritize the highestimpact HCP tactics
- Oversee the development and execution of tactical priorities; champion crossfunctional alignment and ensure ontime, onbudget delivery across key stakeholders
- Guide the development and delivery of differentiated brand materials, ensuring content reflects the brand’s purpose and customer needs while staying grounded in evidence and label
- Collaborate with the Promotional Review Committee (PRC) to prepare complete submissions, manage feedback to decision, and ensure compliant implementation across channels
- Support patient marketing by maintaining and updating patientfacing website content and refreshes to existing assets, with an emphasis on clarity, accuracy, and access
- Maintain and update existing HCP marketing materials to keep them current and effective; coordinate production and distribution with external agencies as needed
- Monitor and analyze marketing performance; define practical KPIs, deliver regular readouts, and implement data-driven optimizations
- Ensure compliance with all relevant regulations and guidelines across promotional activities, including patientfacing updates within the defined scope
- Exhibit a "roll up your sleeves" attitude, demonstrating the ability to follow through on projects within tight timelines
- Adapt and thrive in an ambiguous, transformational environment
- Demonstrate leadership excellence in project management, effectively managing multiple projects and priorities, including agency collaboration and budget management
- Travel domestically up to 20%
Requirements
- Doctorate and 2+ years of experience
- Master’s degree and 6+ years of experience
- Bachelor’s degree and 8+ years of experience
- Associate degree and 10+ years of experience
- High School Diploma / GED and 12+ years of experience
- Demonstrated leadership excellence in project management, effectively managing multiple projects and priorities
- Experience in marketing tools and capabilities for HCP promotions
- Ability to travel domestically up to 20%
Preferred
- MBA or other advanced business degree
- 6+ years of pharmaceutical or biotechnology experience
- Experience in marketing research and / or pharmaceutical sales
- Prior hematology / oncology or cell therapy experience
- Ability to leverage data to conduct analyses and use complex analytical tools to drive decisions
- Demonstrated excellence in project management and effectively managing multiple projects / priorities
- Ability to work with external agencies including advertising, public relations and medical education vendors to develop programs and materials
- Familiarity with marketing fundamentals, strategy, sales and commercial policies and practices
- Demonstrated ability to manage budgets
Benefits
- company-sponsored medical, dental, vision, and life insurance plans
- paid time off
- benefits package
- Discretionary stock-based long-term incentives (eligibility may vary by role)