Senior Product Marketing Manager

Join to apply for the Senior Product Marketing Manager role at Broadway National Group .

3 days ago Be among the first 25 applicants.

Broadway National Group provided pay range

This range is provided by Broadway National Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$120,000.00/yr - $140,000.00/yr

Senior Product Marketing Manager – Umbrava, LLC

Job Title: Senior Product Marketing Manager

Location: Hauppauge, NY

Department: Umbrava

About Us

Umbrava is a SaaS facilities management platform that provides support to multi-site retailers, facilities managers, and service providers to assist with vendor/work order management of services including maintenance, store remodels and improvements, HVAC, plumbing, janitorial services, small-to-medium construction projects, and more.

Product Marketing & Positioning

• Define and refine ICPs, buyer personas, and core use cases
• Own positioning and value proposition end-to-end
• Translate product features into clear buyer outcomes
• Ensure messaging is consistent across all GTM touchpoints

Sales Enablement

• Build and maintain core sales assets, including:
  • Pitch decks
  • One-pagers
  • Objection-handling documentation
  • Competitive positioning materials

Outbound & Direct Email Messaging

• Write founder- and sales-led outbound emails
• Craft short, plain-text messaging for:
  • Cold outbound
  • Follow-ups
  • Re-engagement
• Align email language with:
  • Pitch decks
  • Website copy
  • Sales talk tracks
• Help sales test:
  • Subject lines
  • Pain framing
  • Calls to action

Proof & Trust

• Package and refine:
  • Case studies
  • Customer quotes
  • Metrics and outcomes
• Ensure proof appears consistently across:
  • Email
  • Decks
  • Website
  • Sales follow-ups

GTM Feedback Loop

• Bring buyer objections and insights back to product
• Help influence roadmap priorities based on real sales conversations

Job Qualifications

• 5-8 years of B2B SaaS experience
• Background in Product Marketing or Revenue Marketing
• Experience in a sales-led SaaS environment
• Direct experience supporting outbound or sales-led email motions
• Has written messaging used by:
  • Founders
  • Account Executives
• Comfortable operating independently without a team

Benefits

• Competitive Benefits Package (Medical, Dental Vision, Voluntary Lines etc.)
• Company paid Group Term Life Insurance
• 401(k) Retirement savings plan (company match)
• Paid vacation, sick/personal time, and floating holidays
• Paid Holidays

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries: Facilities Services

Referrals increase your chances of interviewing at Broadway National Group by 2x

#J-18808-Ljbffr