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Ever Cars Co.

Head of Brand & Marketing

Ever Cars Co., San Francisco, California, United States

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About Ever Ever is building the future of auto retail. As the first AI‑native auto retail platform, we are building the next $100B+ automotive business, starting with electric vehicles. Our AI‑native product and operations power our full‑stack auto retail business, serving EV buyers and sellers across the nation, both online and offline.

About the Job Role: Head of Brand & Marketing

Location: San Francisco, CA (Hybrid)

Employment Type: Full-Time

Salary: $140,000–$220,000 + bonus

Other: Equity options

What You’ll Do

Own Ever’s marketing function end‑to‑end: brand, growth, lifecycle, content, PR, and partnerships

Develop Ever’s brand positioning and storytelling across all channels

Help define and execute the company’s go‑to‑market, growth, and market launch strategy

Help build a high‑performing marketing team across performance, content, lifecycle, and brand

Partner closely with Product, Engineering, and Sales to drive customer acquisition and retention

Own top‑of‑funnel growth across paid, organic, partnerships, and community

Lead demand generation and funnel optimization efforts

Own CRM, lifecycle marketing, and customer communications

Manage agency and external partner relationships

Set and track marketing KPIs (CAC, CM, conversion, brand metrics)

Own marketing budget and ROI

Scale marketing infrastructure as Ever expands nationally

Qualifications & Fit

5–10+ years of marketing leadership experience in high‑growth consumer, tech or marketplace companies

Exceptional storytelling and brand instincts

Experience building marketing teams from scratch preferred

Strong background in growth, performance marketing, and funnel optimization

Proven track record scaling customer acquisition efficiently

Strategic thinker with strong execution skills

Experience working closely with founders and exec teams

Data‑driven decision maker

Comfortable operating in ambiguity and moving fast

Technical Skills

Deep experience with performance marketing platforms (Google, Meta, TikTok, etc.)

Analytics and attribution tooling (GA4, Looker, PostHog, Amplitude)

Strong CRM & lifecycle marketing experience

A/B testing and experimentation frameworks

Marketing automation and CDP experience

Budget forecasting and ROI modeling

Strong understanding of SEO, content, and community growth

Benefits

Competitive salary and performance‑based bonus

Potential equity options

Health, dental, and vision insurance

Flexible / Unlimited PTO

401(k) plan

Why Ever and this role?

Own marketing at a category‑defining startup

Build the growth engine that helps us become a $100B+ company

Work directly with founders and exec team

Massive long‑term upside and leadership growth

Shape Ever’s brand and customer voice from the ground up

Disclaimers Ever is an equal opportunity employer. We encourage applicants from all backgrounds and experiences to apply.

Next Steps We’re assembling a world‑class team to change the future of auto retail and to build the next $100B+ company. If you’re excited by the massive opportunity, apply here https://job-boards.greenhouse.io/ever

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