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Brand Mart Solutions Co.

Digital Marketing Specialist

Brand Mart Solutions Co., San Juan, San Juan, us, 00902

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Responsibilities

Develop and implement social media strategies

across platforms including Facebook, Instagram, Twitter, LinkedIn, and emerging channels to align with business goals.

Create, curate, and publish engaging content

(e.g., photos, videos, GIFs, blog posts, infographics) that reflects our brand voice.

Manage social media calendar

and coordinate with content, marketing, and product teams to ensure timely posting.

Engage with the community

by monitoring and responding to comments, questions, and messages across platforms.

Analyze social media performance

through key metrics, providing insights and actionable recommendations to optimize strategy.

Conduct competitor analysis

and stay updated on industry trends to ensure we’re at the forefront of social media practices.

Collaborate with influencers

and partner brands on joint campaigns to enhance reach and engagement.

Oversee paid social media campaigns , optimizing for maximum ROI and alignment with overarching marketing goals.

Qualifications

Candidate must possess at least Bachelor's/College Degree in Marketing, Advertising/Media, Art/Design/Creative Multimedia or equivalent.

At least 1 Year(s) of working experience in the related field is required for this position.

1-4 Years Experienced Employee specialized in Advertising/Media Planning or equivalent.

Manage, develop, and conceptualize digital campaigns.

Ensures timely campaign executions and effectiveness.

Create contents for social media.

Conduct store visits and come up with ideas for creative visuals and promotions.

Must possess a degree in Marketing, Multimedia, Arts, or equivalent.

Must have a good eye for design and layout.

Must have background on Adobe Photoshop and Illustrator.

Basic Photography background will be an advantage.

Freshgraduates are welcome.

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