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Palta (Simple / Zing / Lovi)

CRM Manager

Palta (Simple / Zing / Lovi), Poland, New York, United States

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Zing Coach is the world’s first AI Fitness Personal Trainer, revolutionising the way people approach health and wellness. Four years ago, we set out to replace traditional PT sessions with smart, personalised, motivating guidance powered by AI. We’re not just another app – we’re a movement, on a mission to help everyone reach their full physical and mental potential.

Zing Coach is looking for a

CRM & Automation Manager

to build a powerful, AI‑enhanced lifecycle marketing engine. You will own all user communication across

email, push notifications, in‑app messages

and other engagement channels. Your mission is to create highly personalised, automated journeys that activate users, improve retention, and increase lifetime value.

This role is ideal for someone who loves data, automation, and building smart systems that scale. You will work inside Braze, experiment constantly, and make every message feel like a personal fitness coach reaching out at the perfect moment.

Responsibilities Cross‑Channel Messaging

Own messaging across email, push, in‑app, and new channels

Create automated onboarding, engagement, activation, and win‑back flows

Build and manage a content calendar for lifecycle communications

Automation & AI

Use AI tools and Braze automation to personalise communication at scale

Build trigger‑based journeys that react to user behavior in real time

Test AI‑generated content and optimise messaging faster

Segmentation & Journeys

Define user segments and lifecycle stages

Build adaptive journeys inside Braze Canvas

Continuously refine segmentation using behavioural and predictive data

Experimentation & Testing

Run A/B tests on subject lines, content, send time, channel mix, and flows

Analyse results and iterate quickly

Improve activation, retention, and monetisation metrics over time

Insights & Collaboration

Analyse channel performance and share insights with product and growth teams

Collaborate closely with design, data, and product on message assets and logic

Maintain Zing’s motivational, supportive brand voice across all communications

We expect that you have

4–6+ years in CRM, lifecycle, or retention marketing

Strong hands‑on experience with Braze (Canvas, Liquid, segmentation, analytics)

Highly data‑driven with experience running experiments and analysing results

Comfortable working with AI tools for content and optimisation

Skilled at building automated, scalable messaging flows

Excellent communicator with strong project‑management habits

Passionate about fitness, health, and user motivation

Why working at Zing is awesome

Be part of the fastest‑growing fitness and lifestyle startup

Help shape the internal engine of one of the most exciting AI consumer products

Excellent work environment: the company is small enough to be person‑oriented

Remote‑friendly environment with the option to collaborate in‑person

Come be a part of something extraordinary at

Zing AI Coach

– where innovation meets inspiration, and every day brings new opportunities for growth and impact. Join us and help us create an exceptional user experience for

Zing Coach!

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