Client & Community Relations Manager
The Client & Community Relations Manager is responsible for supporting Busey's vision, mission, and values by supporting sales growth and executing the strategic charitable goals of the organization. This role involves collaborating with sales leaders, the Brand Experience team, and community stakeholders to develop impactful solutions that enhance both the sales process and the organization's charitable initiatives. By overseeing a region's efforts, the manager will ensure alignment with corporate goals, optimize sales training materials, and facilitate community partnerships to support philanthropic efforts.
Duties & Responsibilities
Sales Leadership Support:
- Collaborate with sales leadership to assess, develop, optimize, and execute sales training materials.
- Partner with onboarding teams to ensure appropriate training programs are executed for sales representatives, ensuring they have the resources to succeed.
- Consult with line of business leaders to recommend sales and prospecting strategies and initiatives to improve operational efficiency, customer experience and loyalty
- Gather and relay feedback to continuously iterate on the sale strategy
Charitable Strategy & Community Engagement:
- Execute Busey's philanthropic strategy, overseeing sponsorships, budgeting, charity outreach, and event wrap-up within the designated region.
- Orchestrate community and charitable event participation while supporting internal volunteerism through campaigns and communications.
- Collaborate with community leaders to enhance Busey's visibility and presence in supported communities.
- Support and facilitate communications for client appreciation functions, business development efforts, and press releases.
- Benchmark and research emerging social impact initiatives and recommend engagement strategies.
Cross-Functional Collaboration:
- Serve as a liaison between sales, brand experience, and product teams to enhance operational efficiency, customer experience, and loyalty.
- Partner with the Event Experience team to align sales strategy goals with charitable event strategies and recognize employee achievements through internal recognition events.
- Ensure the Market President is well-informed about regional trends, events, and initiatives.
Strategic Alignment and Branding:
- Maintain the design and integrity of the corporate brand and culture, acting as a "Busey Brand Ambassador" in all internal and external communications.
- Ensure consistent corporate voice and strategic alignment throughout all First Busey Corporation entities, performing Brand In Action Audits in corporate markets.
Education & Experience
Knowledge of:
- A variety of the organization's concepts, practices and procedures and manages the initiatives, resources and tools needed to support community partnerships and volunteerism, including charitable efforts, sponsorships and event management, volunteer opportunities, campaigns and communications as well as overall marketing support.
- Strong oral and written communication skills
- Intermediate knowledge of Microsoft Office, Excel and Smartsheet
Ability to:
- Support team efforts as a positive, organized representative of Pillar Relations, managing community relations and supporting market presidents in their development efforts.
- Ensure all marketing and communication programs align with Busey's corporate brand and culture.
- Remain highly organized, meet competing deadlines, and manage budgets effectively.
- Analyze and solve complex problems utilizing advanced concepts.
- Perform duties under frequent time pressures and present effectively to leadership.
Education, Experience, and Skills Required:
- Bachelor's degree in Business Administration, Communications, Marketing or related field is required.
- Requires 5 or more years progressively responsible, multi-faceted sales and marketing experience.
Benefits And Compensation
Salary offered is based on factors, including but not limited to, the job duties, required qualifications and relevant experience, and local market trends. The role may be eligible for bonus or incentives based on company and individual performance. Busey provides a competitive Total Rewards package in return for your time, talents, efforts and ultimately, results. Your personal and professional well-beingnow and in the years to comeare important to us. Busey's Total Rewards include a competitive benefits package offering 401(k) match, profit sharing, employee stock purchase plan, paid time off, medical, dental, vision, company-paid life insurance and long-term disability, supplemental voluntary life insurance, short-term and long-term disability, wellness incentives and an employee assistance program. In addition, eligible associates may take advantage of pre-tax health savings accounts and flexible spending accounts.