Hafele Singapore Pte Ltd
Assistant Marketing Manager
Hafele Singapore Pte Ltd, Archdale, North Carolina, United States
Assistant Marketing Manager
The Assistant Marketing Manager serves as a key support partner to the Marketing Communications lead, acting as a “right-hand” contributor in the planning, coordination, and execution of global B2B marketing communications initiatives. This role is ideal for a candidate with 2–4 years of professional experience who is ready to grow beyond execution-only work and develop broader ownership across campaigns, content, agencies, and events.
The role supports day-to-day marketing communications requests, contributes to content development across channels, and helps ensure projects move forward on time, on brand, and on strategy.
Key Responsibilities Marketing Communications Support
Support the Marketing Communications Manager in managing inbound marketing requests, timelines, and deliverables across regions and departments
Coordinate multiple marketing projects simultaneously, ensuring priorities, deadlines, and stakeholders are aligned
Assist in campaign planning and execution across digital, PR, paid media, and events
Contribute to the development and upkeep of website content and marketing materials such as collateral and email
Assist with messaging development for product launches, brand initiatives, and customer-facing communications
Serve as a liaison between marketing, category management and sales
Support public relations initiatives, including press releases, media materials, and content reviews
Help manage relationships with external partners such as PR agencies, paid media agencies, and freelancers
Support briefing, review, and feedback processes to ensure agency outputs align with brand and business objectives
Paid Media & Performance Support
Assist with paid media planning, execution, and reporting (digital, trade, or B2B-focused channels)
Help track performance metrics and compile insights for internal reporting
Events & Showroom Support
Support planning and coordination for customer visits to the local showroom
Assist with logistics, materials, and coordination for trade shows, events, and industry engagements
Qualifications & Experience
Bachelor’s degree in Marketing, Communications, Business, or a related field
2+ years of professional experience in marketing communications, preferably in a B2B environment
Experience at a brand-side marketing team or advertising/marketing agency (e.g., assistant account executive, marketing coordinator, junior strategist)
Strong organizational skills and attention to detail
Ability to manage multiple projects in a fast-paced environment
Clear written and verbal communication skills
Comfortable working cross-functionally and supporting senior stakeholders
Additional desired qualifications include experience planning or executing paid media campaigns, project management experience and/or experience working with AI and or digital tools and platforms
What Success Looks Like
Projects move smoothly and efficiently with minimal oversight
Communications are accurate, on brand, and delivered on time
Internal stakeholders view this role as reliable, responsive, and proactive
The Marketing Communications Manager can focus on strategy, knowing execution is well-supported
Content Marketing Specialist Role Overview The Content Marketing Specialist is responsible for developing clear, accurate, and compelling content for technical products and solutions in a global B2B environment. This role partners closely with internal subject matter experts across product management, engineering, sales, and training to translate complex information into customer-ready content.
This position is ideal for a strong writer who enjoys technical detail, can manage projects independently, and thrives in a collaborative, cross‑functional setting.
Key Responsibilities Content Development
Write and edit technical marketing content including advertising materials, product descriptions, brochures, application guides, and sales materials
Translate complex product features and terminology into clear, customer‑focused messaging
Ensure accuracy, consistency, and clarity across all B2B content
Support additional marketing content creation in areas such as email, website content and other media
Develop high‑quality, persuasive presentations (PowerPoint or similar) for internal and external audiences that are well‑written and designed
Create structured, visually clear narratives that support sales, training, and customer education efforts
Cross-Functional Collaboration
Partner with internal “customers” and subject matter experts to gather input, validate content, and refine messaging
Manage content review cycles efficiently, balancing accuracy with deadlines
Project Management & Ownership
Independently manage content projects from concept through completion
Maintain documentation, version control, and content organization
Ensure deliverables align with brand standards and business goals
Content Quality & Governance
Maintain consistency in tone, terminology, and messaging across content types
Contribute to content frameworks, templates, and best practices
Qualifications & Experience
Bachelor’s degree in Marketing, Communications, English, Journalism, Technical Writing, or a related field
Demonstrated writing experience with B2B products, systems, or complex subject matter
Ability to work as a self‑starter who works well to meet deadlines and project needs
Strong command of written English with excellent attention to detail
Experience working with cross‑functional teams and subject matter experts
Strong organizational and project management skills
Proficiency with PowerPoint and common content creation tools
What Success Looks Like
Content is accurate, clear, and trusted internally and externally
Internal teams rely on this role to “make the complex simple”
Projects are delivered on time with minimal rework
Content improves sales effectiveness, training clarity, and customer understanding
Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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The role supports day-to-day marketing communications requests, contributes to content development across channels, and helps ensure projects move forward on time, on brand, and on strategy.
Key Responsibilities Marketing Communications Support
Support the Marketing Communications Manager in managing inbound marketing requests, timelines, and deliverables across regions and departments
Coordinate multiple marketing projects simultaneously, ensuring priorities, deadlines, and stakeholders are aligned
Assist in campaign planning and execution across digital, PR, paid media, and events
Contribute to the development and upkeep of website content and marketing materials such as collateral and email
Assist with messaging development for product launches, brand initiatives, and customer-facing communications
Serve as a liaison between marketing, category management and sales
Support public relations initiatives, including press releases, media materials, and content reviews
Help manage relationships with external partners such as PR agencies, paid media agencies, and freelancers
Support briefing, review, and feedback processes to ensure agency outputs align with brand and business objectives
Paid Media & Performance Support
Assist with paid media planning, execution, and reporting (digital, trade, or B2B-focused channels)
Help track performance metrics and compile insights for internal reporting
Events & Showroom Support
Support planning and coordination for customer visits to the local showroom
Assist with logistics, materials, and coordination for trade shows, events, and industry engagements
Qualifications & Experience
Bachelor’s degree in Marketing, Communications, Business, or a related field
2+ years of professional experience in marketing communications, preferably in a B2B environment
Experience at a brand-side marketing team or advertising/marketing agency (e.g., assistant account executive, marketing coordinator, junior strategist)
Strong organizational skills and attention to detail
Ability to manage multiple projects in a fast-paced environment
Clear written and verbal communication skills
Comfortable working cross-functionally and supporting senior stakeholders
Additional desired qualifications include experience planning or executing paid media campaigns, project management experience and/or experience working with AI and or digital tools and platforms
What Success Looks Like
Projects move smoothly and efficiently with minimal oversight
Communications are accurate, on brand, and delivered on time
Internal stakeholders view this role as reliable, responsive, and proactive
The Marketing Communications Manager can focus on strategy, knowing execution is well-supported
Content Marketing Specialist Role Overview The Content Marketing Specialist is responsible for developing clear, accurate, and compelling content for technical products and solutions in a global B2B environment. This role partners closely with internal subject matter experts across product management, engineering, sales, and training to translate complex information into customer-ready content.
This position is ideal for a strong writer who enjoys technical detail, can manage projects independently, and thrives in a collaborative, cross‑functional setting.
Key Responsibilities Content Development
Write and edit technical marketing content including advertising materials, product descriptions, brochures, application guides, and sales materials
Translate complex product features and terminology into clear, customer‑focused messaging
Ensure accuracy, consistency, and clarity across all B2B content
Support additional marketing content creation in areas such as email, website content and other media
Develop high‑quality, persuasive presentations (PowerPoint or similar) for internal and external audiences that are well‑written and designed
Create structured, visually clear narratives that support sales, training, and customer education efforts
Cross-Functional Collaboration
Partner with internal “customers” and subject matter experts to gather input, validate content, and refine messaging
Manage content review cycles efficiently, balancing accuracy with deadlines
Project Management & Ownership
Independently manage content projects from concept through completion
Maintain documentation, version control, and content organization
Ensure deliverables align with brand standards and business goals
Content Quality & Governance
Maintain consistency in tone, terminology, and messaging across content types
Contribute to content frameworks, templates, and best practices
Qualifications & Experience
Bachelor’s degree in Marketing, Communications, English, Journalism, Technical Writing, or a related field
Demonstrated writing experience with B2B products, systems, or complex subject matter
Ability to work as a self‑starter who works well to meet deadlines and project needs
Strong command of written English with excellent attention to detail
Experience working with cross‑functional teams and subject matter experts
Strong organizational and project management skills
Proficiency with PowerPoint and common content creation tools
What Success Looks Like
Content is accurate, clear, and trusted internally and externally
Internal teams rely on this role to “make the complex simple”
Projects are delivered on time with minimal rework
Content improves sales effectiveness, training clarity, and customer understanding
Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr