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Phillips Infrastructure

MARCOM Manager

Phillips Infrastructure, Knoxville, Tennessee, United States, 37955

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Summary The MARCOM Manager is a strategic leader in the Marketing and Communications department, responsible for planning, developing, and implementing the overall company's marketing and communication strategies. This role requires a balance of creative thinking with practical, data‑driven execution to enhance the company’s image, increase brand awareness, and ensure effective communication with clients, customers, and the public.

Job Title Marcom Manager

FLSA Status Exempt

Key Responsibilities Strategic Planning and Execution

Develop and implement integrated marketing and communications strategies to increase brand awareness and market share.

Oversee the creation and delivery of press releases, advertisements, and other marketing materials.

Team Leadership and Development

Lead the MARCOM team, including hiring, training, workloads, schedules, and deadlines.

Mentor and develop staff using a supportive and collaborative approach.

Content Development and Management

Direct the design and production of all marketing collateral and promotional materials.

Manage the company's digital presence, ensuring content is up-to-date, relevant, and aligned with the brand strategy.

Market Research and Analytics

Conduct research to analyze customer behaviors and market trends.

Monitor and analyze the effectiveness of marketing content and campaigns, reporting on ROI.

Stakeholder Engagement

Collaborate with different departments to support their MARCOM needs.

Engage with executives to determine MARCOM strategies and execution.

Budget Management

Develop and manage the MARCOM budget, ensuring cost-effectiveness in all initiatives.

Qualifications

Bachelor’s or Master’s degree in Marketing, Communications, Public Relations, or a related field.

Proven experience as a MARCOM Manager or similar managerial role.

Strong understanding of market research techniques, data analysis, and statistics.

Experience with creating a marketing campaign, marketing strategy, and marketing plan.

Knowledge of digital marketing, content marketing, and social media marketing.

Excellent leadership, communication, and decision‑making skills.

Highly creative with experience in identifying target audiences and devising campaigns that engage, inform, and motivate.

Proficiency with marketing software and social media platforms.

Candidates that accept an offer of employment are required to undergo and successfully complete a pre‑employment physical examination. This exam is essential to ensure that all potential employees meet the necessary health and fitness standards for the role. The examination includes a series of tests and evaluations conducted by a certified medical professional to assess overall physical health, identify any potential medical conditions that could interfere with job performance, and verify that the candidate is capable of safely performing the essential duties of the position.

Completion and clearance of this physical are mandatory steps in the hiring process.

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