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First Tee – Sandhills

Marketing + Community Events Manager

First Tee – Sandhills, Southern Pines, North Carolina, United States, 28387

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We are a youth development organization that enables kids to build the strength of character that empowers them through a lifetime of new challenges. By seamlessly integrating the game of golf with a life skills curriculum, we create active learning experiences that build inner strength, self–confidence, and resilience that kids can carry to everything they do.

Position Summary Individual will work collaboratively with First Tee – Sandhills staff, partners, and supporters to help further the mission. They will provide support and assistance with the implementation of marketing, public relations, and promotional strategy for the organization.

They will be tasked with creating, implementing and overseeing the execution of effective messaging that grows awareness, increases youth participation and volunteer involvement, while driving new individual and corporate donor dollars. Individual will perform a variety of task, such as creation and development of print and online advertising, email marketing, website management and content development, and an increased social media presence – all that passionately tell our story on a cost efficient marketing budget.

This position offers a unique opportunity for exposure to all aspects of nonprofit management as part of a growth-orientated organization. Individuals should have a strong work ethic and effective communication skills, demonstrate flexibility, show enthusiasm and take initiative. Applicants should be of good character and reputation, and have a desire to carry out the mission of First Tee by mentoring to youth.

Duties & Responsibilities by Area of Focus In addition to the areas highlighted in the overall job description; the individual will be responsible for the following specific duties in the four major areas of the organization’s operation:

Communications & Marketing Oversight

Develop and oversee annual metric goals for consumer engagement

Oversee 12 Month Communication Plan including but not limited to,

Social Media Platforms

Targeted Monthly Newsletters

Press Releases

Flyers/Posters

Annual Impact Reports

Photography & Videography

Work within a provided budget to schedule paid digital and print ads

Maintain and update the organization’s website

Assist with updating annual donor acknowledgement letters and mailers

Assist in drafting grant letters and materials

Maintain a thorough understanding of First Tee brand voice and guidelines

Oversee a Seasonal Communications + Marketing Intern Role

In conjunction with Executive Staff and BOD Committees, help execute annual initiatives including, but not limited to:

Strategize, Plan and Manage all Fundraising Events (Kick Back at the Cradle, Smokin’ in the Pines, Drive 4 Kids, Breakfast at the British ++) and their execution

Track metrics tied to all events – attendance, budget, marketing materials, messaging (pre/post)

Collaborate on seeking out new fundraising events and opportunities

Assumes responsibility for fundraising efforts in non-traditional markets such as auctions and raffles by identifying opportunities, scheduling on calendar and obtaining items for auction and acquiring donations

Aid in the development, planning and logistics for donor related events – appreciation days, cultivation events ++

Coordinate materials and marketing for pre-event registration and event day execution

Ensure adequate photography and videography coverage for all events

Implement a structured reporting process for events, fundraising and community development to assess effectiveness of activities while aiding in ongoing strategic planning

In conjunction with the Volunteer Coordinator, provide support in key areas including,

Fulfilling sponsor packages connected to the volunteer programming

Preparing annual thank you messages, thank you events and general volunteer program recaps

Ensure proper photography and videography coverage for recapping volunteer engagement in all outlets

Programs Support Be able to answer basic program questions, schedule inquiries and First Tee Program FAQs.

Aid in registration process, ensuring all registrations have been completed.

Be able to communicate with parents/guardians how to complete online registration, answer basic program related questions, and schedule changes.

Preferred Qualifications

A Bachelor’s degree from an accredited college

Minimum of three (3) years of experience, including internships, with a focus on marketing, digital media, PR, communications and/or sports marketing or similar field work

Proficient computer skills in Microsoft Office and Google Drive; database experience a plus

Prior knowledge of Constant Contact, Survey Monkey, Canva, Wordpress, Adobe, and other graphic design, communication, and social media tools

Detail oriented, responsive, well organized; excellent time management skills

Excellent verbal and written communication skills

Creative minded self-starter who can multitask well

Able to work evenings and weekends as needed for execution of roles and responsibilities

Reliable personal transportation as schedules could require commutes of up to 60 miles one‑way

Lift up to 25lbs and work in variable outdoor weather conditions for up to four hours at a time

Salary Range and Job Type

Pay will commensurate with experience

Staff clothing

Cell phone stipend

How to Apply Applications must be submitted in .pdf format. To be considered, they must include a Cover Letter, Resume, and two (2) references with a direct tie to experiences on your resume from the last two (2) years. References may not be family members. Please include the following for each reference: Full Name, resume experience of association, best phone number, and email address.

Contact Information Courtney Stiles, Executive Director

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. The incumbent must have the abilities or aptitudes to perform each essential function with or without reasonable accommodation. FTS is a dynamic work environment where positions evolve and change. Therefore, FTS reserves the right to modify, delete, or add job duties, responsibilities, and skills that are stated in this job description at any time.

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