Programmatic Activation Specialist - IQVIA Digital (Remote)

Why consider this job opportunity:

Salary up to $124,000

Opportunity for career advancement and growth within the organization

Collaborative and dynamic work environment

Chance to drive measurable results for clients through innovative programmatic advertising strategies

Work with cutting-edge technology and tools in a rapidly growing sector

Engage in a consultative role that fosters strong client partnerships

What to Expect (Job Responsibilities):

Oversee the end-to-end technical setup, pacing, and launch of programmatic advertising campaigns

Actively monitor campaign performance and make real-time adjustments to optimize outcomes

Execute advanced bidding strategies and deliver actionable insights to clients and internal stakeholders

Investigate and troubleshoot technical issues related to campaign performance and ad serving

Collaborate with Account Management to inform strategic optimization strategies for client retention

What is Required (Qualifications):

Bachelor's degree preferred; background in business, marketing, analytics, or a related field preferred

3+ years of experience in a hands‑on programmatic trading role optimizing Display, Video, and Audio‑based campaigns

Experience with DSPs such as Free Wheel, Stack Adapt, The Trade Desk, and Amazon

Advanced working knowledge of Excel, including Pivot Tables and VLOOKUPs

Deep understanding of the programmatic advertising ecosystem and technical systems

How to Stand Out (Preferred Qualifications):

Excellent communication skills with the ability to translate programmatic concepts into clear insights

Exceptionally organized and proactive with a strategic mindset

Experience collaborating cross‑functionally with diverse teams

Passionate about programmatic advertising and driven by natural curiosity

#LifeSciences #ProgrammaticAdvertising #DigitalMarketing #CareerOpportunity #DataAnalytics

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