Outpost24 Group
About the Role
Specops is seeking a high-performing
Marketing Manager
to join our team dedicated to the
DACH (Germany, Austria, Switzerland)
region.
In this role, you will transition from simple execution to full-scale campaign ownership. Reporting to the Head of New Business Campaigns, you will be responsible for the
strategic planning, project management, and end-to-end delivery
of integrated marketing programs. You are not just a contributor; you are the driver of the new business pipeline, ensuring our brand dominates the cybersecurity space in your respective territory.
Your Key Responsibilities You will own the full campaign lifecycle, moving beyond administrative tasks to lead the strategy and operational excellence required to hit aggressive pipeline goals.
1. Strategic Planning & Project Leadership
Campaign Ownership:
Design and lead end-to-end integrated campaigns across digital, events, and demand generation channels tailored to your specific market (NA or DACH).
Project Management:
Act as the primary project manager for regional initiatives, managing timelines, cross-functional stakeholders (content, design, product marketing), and deliverables to ensure flawless execution.
Event Strategy:
Lead the presence at major regional tradeshows, overseeing not just logistics, but the overarching strategy for lead capture, pre-event promotion, and post-event follow-up.
Market Intelligence:
Conduct deep market research to identify high-growth opportunities and competitive threats, adjusting regional tactics accordingly.
2. Execution & Demand Generation
Asset Management:
Oversee the development of high-performing digital marketing assets and content syndication programs.
Sales Alignment:
Partner directly with Sales teams to ensure marketing efforts are synced with sales goals and that leads are transitioning effectively through the funnel.
Budget Ownership:
Manage and optimize the regional marketing budget, ensuring every dollar is allocated for maximum ROI and processing all financial reporting for your territory.
3. Analysis & Optimization
Performance Reporting:
Take ownership of campaign data, providing leadership with sophisticated analysis and actionable insights to pivot or scale strategies.
Process Improvement:
Identify bottlenecks in the current marketing workflow and implement new tools or processes to increase efficiency.
What We’re Looking For We are seeking a
strategic implementer —someone who can think big picture but isn't afraid to get their hands dirty in the details. You are a natural leader of projects and a bridge-builder between departments.
Experience:
5+ years of experience in B2B marketing, with a proven track record of managing (not just supporting) online and offline campaigns.
Language Proficiency:
Native or professional-level proficiency in
German
(written and verbal) and professional-level
English .
Industry Background:
Direct experience in B2B Tech/SaaS is required; a background in
cybersecurity
is a significant advantage.
Tech Stack:
Advanced proficiency in
HubSpot
(or similar Marketing Automation) and
Salesforce
(CRM) for tracking, reporting, and lead management.
Analytical Depth:
A strong understanding of the B2B marketing funnel, TOFU/MOFU/BODU frameworks and CAC (Customer Acquisition Cost).
Leadership Qualities:
Proactive, resilient, and capable of managing multiple high-priority projects simultaneously without losing sight of the goal.
But what’s in it for you?
Strategic Autonomy:
You will have the freedom to shape regional strategy and see your ideas come to life from the ground up.
Global Impact:
Work within a flat organizational structure where your voice is heard by leadership and your work directly impacts global revenue.
Growth Culture:
A culture founded on trust and professional development, with a steep learning curve in the high-stakes world of cybersecurity.
Flexibility:
A healthy work-life balance with remote-first options and/or hybrid flexibility in our Philadelphia hub.
Ready to Lead? If you are a high-energy marketer ready to step into a management-level role and own a territory, we want to hear from you.
Apply today and help us secure the future of Identity Security!
#J-18808-Ljbffr
Marketing Manager
to join our team dedicated to the
DACH (Germany, Austria, Switzerland)
region.
In this role, you will transition from simple execution to full-scale campaign ownership. Reporting to the Head of New Business Campaigns, you will be responsible for the
strategic planning, project management, and end-to-end delivery
of integrated marketing programs. You are not just a contributor; you are the driver of the new business pipeline, ensuring our brand dominates the cybersecurity space in your respective territory.
Your Key Responsibilities You will own the full campaign lifecycle, moving beyond administrative tasks to lead the strategy and operational excellence required to hit aggressive pipeline goals.
1. Strategic Planning & Project Leadership
Campaign Ownership:
Design and lead end-to-end integrated campaigns across digital, events, and demand generation channels tailored to your specific market (NA or DACH).
Project Management:
Act as the primary project manager for regional initiatives, managing timelines, cross-functional stakeholders (content, design, product marketing), and deliverables to ensure flawless execution.
Event Strategy:
Lead the presence at major regional tradeshows, overseeing not just logistics, but the overarching strategy for lead capture, pre-event promotion, and post-event follow-up.
Market Intelligence:
Conduct deep market research to identify high-growth opportunities and competitive threats, adjusting regional tactics accordingly.
2. Execution & Demand Generation
Asset Management:
Oversee the development of high-performing digital marketing assets and content syndication programs.
Sales Alignment:
Partner directly with Sales teams to ensure marketing efforts are synced with sales goals and that leads are transitioning effectively through the funnel.
Budget Ownership:
Manage and optimize the regional marketing budget, ensuring every dollar is allocated for maximum ROI and processing all financial reporting for your territory.
3. Analysis & Optimization
Performance Reporting:
Take ownership of campaign data, providing leadership with sophisticated analysis and actionable insights to pivot or scale strategies.
Process Improvement:
Identify bottlenecks in the current marketing workflow and implement new tools or processes to increase efficiency.
What We’re Looking For We are seeking a
strategic implementer —someone who can think big picture but isn't afraid to get their hands dirty in the details. You are a natural leader of projects and a bridge-builder between departments.
Experience:
5+ years of experience in B2B marketing, with a proven track record of managing (not just supporting) online and offline campaigns.
Language Proficiency:
Native or professional-level proficiency in
German
(written and verbal) and professional-level
English .
Industry Background:
Direct experience in B2B Tech/SaaS is required; a background in
cybersecurity
is a significant advantage.
Tech Stack:
Advanced proficiency in
HubSpot
(or similar Marketing Automation) and
Salesforce
(CRM) for tracking, reporting, and lead management.
Analytical Depth:
A strong understanding of the B2B marketing funnel, TOFU/MOFU/BODU frameworks and CAC (Customer Acquisition Cost).
Leadership Qualities:
Proactive, resilient, and capable of managing multiple high-priority projects simultaneously without losing sight of the goal.
But what’s in it for you?
Strategic Autonomy:
You will have the freedom to shape regional strategy and see your ideas come to life from the ground up.
Global Impact:
Work within a flat organizational structure where your voice is heard by leadership and your work directly impacts global revenue.
Growth Culture:
A culture founded on trust and professional development, with a steep learning curve in the high-stakes world of cybersecurity.
Flexibility:
A healthy work-life balance with remote-first options and/or hybrid flexibility in our Philadelphia hub.
Ready to Lead? If you are a high-energy marketer ready to step into a management-level role and own a territory, we want to hear from you.
Apply today and help us secure the future of Identity Security!
#J-18808-Ljbffr