Sr Writer Producer Job at Hearst Communications, Inc. in Town of Florida

WPBF, the ABC affiliate in Palm Beach Gardens is looking for a creative Promotions Senior Writer Producer to write, shoot, edit and design promotion for all media platforms. As a Promotions Senior Writer Producer, you will create station image promotion that advances our brand and gets noticed in a competitive market. You will write and produce news promos for station campaigns and marketing projects and assist the Creative Services Department in other tasks, as assigned. If you’re motivated and creative, this is the perfect job for you!

Responsibilities

• Produce, write, shoot and edit compelling promos and image campaigns from start to finish that increase viewer interest, brand awareness and ratings for all platforms
• Produce promos for community events and sales sponsored initiatives
• Contribution to brainstorms across all departments
• Availability to work community events

Requirements

• 3+ years’ experience in Television writing or producing
• Experience with Adobe applications such as After Effects, Premiere Pro, and Photoshop required
• Working knowledge of AVID and Adobe Creative Suite

Proven ability to concept, write, produce, and deliver compelling content across multiple platforms, including broadcast, digital, and social

Strong storytelling skills with a keen understanding of brand voice, audience engagement, and visual narrative

Working knowledge of digital cinema production workflows, including hands‑on experience with Canon C300 and Canon C300 Mark III cameras

Solid understanding of lighting, audio, and composition to support high‑quality video production

Experience collaborating with videographers, editors, designers, and on‑air or on‑camera talent

Ability to manage multiple projects simultaneously while meeting tight deadlines in a fast‑paced environment

Strong editorial judgment, attention to detail, and excellent writing, editing, and proofreading skills

Proficiency with scriptwriting, producing shoots, and overseeing post‑production from concept through final delivery

Excellent communication, organizational, and leadership skills, with the ability to give clear creative direction

Passion for creative innovation and staying current with emerging media trends, tools, and storytelling techniques

Drone licensing/Hands‑on experience operating drones for content capture is a plus

• Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs

About Us

Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.

We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

Job Info

• Job Identification 2025803
• Job Category Marketing and Creative Services
• Posting Date 01/14/2026, 08:55 PM
• Job Schedule Full time