Context & Impact
Lansweeper is growing fast, and our global marketing engine needs a skilled
Marketing Operations Specialist
to ensure consistent, high‑quality campaign execution and data accuracy. You’ll be the
operational backbone
of marketing — building, QA’ing, and optimizing campaigns across email, forms, and automation workflows to keep our engine running smoothly.
In your first year, your goals will focus on:
Driving flawless campaign delivery and data integrity across Salesforce and Marketing Cloud.
Strengthening lead routing, attribution accuracy, and nurture automation performance.
Supporting the marketing team’s ability to generate qualified pipeline and actionable insights.
Challenge The main challenges you'll face are:
Ensuring cross‑platform data accuracy between Salesforce, Marketing Cloud, and reporting dashboards.
Managing multiple campaign requests and Jira tickets simultaneously without missing SLAs.
Continuously improving workflows and QA processes for speed, scalability, and precision.
Key Responsibilities
Build, QA, and launch
emails, landing pages, and nurture programs across Marketing Cloud Growth/Next or Account Engagement (Pardot).
Manage event lead imports and routing
into Salesforce, ensuring correct campaign association, deduplication, and attribution.
Own campaign data hygiene
– maintain UTM standards, validate tracking, and run recurring audits.
Collaborate with Campaign Managers
to execute initiatives on time and within SLA.
Monitor and resolve sync errors
between Salesforce and marketing automation platforms.
Drive process documentation
– maintain naming conventions, SOPs, and QA checklists.
Report campaign performance
and propose continuous improvements.
Key Requirements Hard skills:
Proven experience in
B2B Marketing Operations
or Campaign Operations.
Hands‑on use of
Salesforce CRM
(Leads, Campaigns, Reports); Salesforce Associate or Admin certification preferred.
Experience with
Marketing Cloud Growth/Next
or
Marketing Cloud Account Engagement (Pardot) .
Knowledge of
data management ,
UTM tracking ,
list segmentation , and
lead attribution .
Familiarity with
Jira ,
Google Tag Manager ,
Google Analytics , and basic
HTML/CSS
for email QA.
Soft skills:
Strong organizational and
QA mindset
with exceptional attention to detail.
Excellent communication skills and ability to manage multiple stakeholders.
Collaborative, proactive attitude focused on continuous improvement.
Our Offer
Competitive salary
aligned with industry benchmarks.
Uncapped commission plan
with high earning potential.
Flexibility in working hours and remote work options.
Comprehensive benefits
and ongoing learning opportunities.
High‑impact role
in a global, fast‑growing SaaS organization.
Hybrid schedule for Austin‑based candidates (at least 2 days/week on‑site).
Company Info Lansweeper is the Technology Asset Intelligence platform that transforms raw asset data into trusted, actionable insights—spanning hardware, software, cloud, IoT, and OT.
With a single solution, organizations gain full visibility across their technology estate, empowering IT, security, operations and finance teams to make smarter, faster decisions.
We help our customers:
Tame hybrid infrastructures
Manage compliance risks
Reduce complexity by delivering timely, accurate visibility and seamless integration into their ecosystems
From universal asset discovery to AI‑powered intelligence, Lansweeper delivers clarity and confidence to organizations worldwide.
Our culture is built on four values:
One Team – united across boundaries
We Care – customers and people at the center
We Grow – learning, sharing, improving
We Deliver – focusing on what truly matters
Team Info You’ll join the
Marketing team , reporting to the
VPMarketing , and collaborating closely with Campaign Managers, RevOps, and Sales across North America and Europe. Team size: mid‑sized global team based in
Austin.
Call to Action Ready to join us? Click
Apply now
or share this role with someone in your network.
US: Diversity Statement – Equal Employment Opportunity
It is Lansweeper’s policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee because of race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.
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Marketing Operations Specialist
to ensure consistent, high‑quality campaign execution and data accuracy. You’ll be the
operational backbone
of marketing — building, QA’ing, and optimizing campaigns across email, forms, and automation workflows to keep our engine running smoothly.
In your first year, your goals will focus on:
Driving flawless campaign delivery and data integrity across Salesforce and Marketing Cloud.
Strengthening lead routing, attribution accuracy, and nurture automation performance.
Supporting the marketing team’s ability to generate qualified pipeline and actionable insights.
Challenge The main challenges you'll face are:
Ensuring cross‑platform data accuracy between Salesforce, Marketing Cloud, and reporting dashboards.
Managing multiple campaign requests and Jira tickets simultaneously without missing SLAs.
Continuously improving workflows and QA processes for speed, scalability, and precision.
Key Responsibilities
Build, QA, and launch
emails, landing pages, and nurture programs across Marketing Cloud Growth/Next or Account Engagement (Pardot).
Manage event lead imports and routing
into Salesforce, ensuring correct campaign association, deduplication, and attribution.
Own campaign data hygiene
– maintain UTM standards, validate tracking, and run recurring audits.
Collaborate with Campaign Managers
to execute initiatives on time and within SLA.
Monitor and resolve sync errors
between Salesforce and marketing automation platforms.
Drive process documentation
– maintain naming conventions, SOPs, and QA checklists.
Report campaign performance
and propose continuous improvements.
Key Requirements Hard skills:
Proven experience in
B2B Marketing Operations
or Campaign Operations.
Hands‑on use of
Salesforce CRM
(Leads, Campaigns, Reports); Salesforce Associate or Admin certification preferred.
Experience with
Marketing Cloud Growth/Next
or
Marketing Cloud Account Engagement (Pardot) .
Knowledge of
data management ,
UTM tracking ,
list segmentation , and
lead attribution .
Familiarity with
Jira ,
Google Tag Manager ,
Google Analytics , and basic
HTML/CSS
for email QA.
Soft skills:
Strong organizational and
QA mindset
with exceptional attention to detail.
Excellent communication skills and ability to manage multiple stakeholders.
Collaborative, proactive attitude focused on continuous improvement.
Our Offer
Competitive salary
aligned with industry benchmarks.
Uncapped commission plan
with high earning potential.
Flexibility in working hours and remote work options.
Comprehensive benefits
and ongoing learning opportunities.
High‑impact role
in a global, fast‑growing SaaS organization.
Hybrid schedule for Austin‑based candidates (at least 2 days/week on‑site).
Company Info Lansweeper is the Technology Asset Intelligence platform that transforms raw asset data into trusted, actionable insights—spanning hardware, software, cloud, IoT, and OT.
With a single solution, organizations gain full visibility across their technology estate, empowering IT, security, operations and finance teams to make smarter, faster decisions.
We help our customers:
Tame hybrid infrastructures
Manage compliance risks
Reduce complexity by delivering timely, accurate visibility and seamless integration into their ecosystems
From universal asset discovery to AI‑powered intelligence, Lansweeper delivers clarity and confidence to organizations worldwide.
Our culture is built on four values:
One Team – united across boundaries
We Care – customers and people at the center
We Grow – learning, sharing, improving
We Deliver – focusing on what truly matters
Team Info You’ll join the
Marketing team , reporting to the
VPMarketing , and collaborating closely with Campaign Managers, RevOps, and Sales across North America and Europe. Team size: mid‑sized global team based in
Austin.
Call to Action Ready to join us? Click
Apply now
or share this role with someone in your network.
US: Diversity Statement – Equal Employment Opportunity
It is Lansweeper’s policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee because of race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.
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