Medical plan options/prescription drug plan
Dental plan/vision plan options
Flexible spending and health savings accounts
401(k) retirement savings plan with a Roth savings option and company matching contributions
Educational assistance program
Overview The Marketing Manager is responsible for planning, developing, and executing marketing strategies that support the organization's business objectives and brand initiatives. This role oversees the creation and delivery of integrated marketing campaigns, manages key marketing projects, and collaborates closely with internal stakeholders to ensure consistent messaging and effective market positioning. The Marketing Manager plays a critical role in driving brand awareness, supporting Business Development efforts, and advancing strategic marketing initiatives while ensuring projects are delivered on time and within budget.
Responsibilities
Oversee the creation and review of marketing materials, including digital content, advertisements, print collateral, videos, signage, presentations, and communications. Ensure marketing messages, positioning, and design are all in line with marketing objectives and corporate branding standards
Lead, mentor, and motivate the Marketing Content Writing team, providing regular coaching, direct feedback, and professional development guidance
Collaborate with cross-functional teams (e.g., Product Management, Business Development, Industry Relations, Human Resources, Events) to support business initiatives and promotional efforts
Work with Video Production, Graphic Design and Website Management teams to execute projects and campaigns in multiple channels and media
Maintain brand consistency across all marketing channels and touchpoints
Support strategic initiatives, product launches, and corporate programs through targeted marketing efforts
Monitor market trends, competitive activity, and customer insights to inform marketing strategies
Manage and prioritize multiple concurrent initiatives in a fast-paced, deadline-driven environment
Ensure marketing activities comply with organizational policies and compliance requirements
Participate in planning discussions and contribute to the long-term marketing vision of the organization
Develop marketing and strategic plans for new campaigns
Analyze marketing performance metrics and campaign results; prepare reports and recommendations for continuous improvement
Additional responsibilities as determined by business needs
Qualifications
Bachelor's Degree in Marketing, Communications or related discipline
5 to 7 years of progressive experience in brand strategy/management or marketing with extensive experience in Marketing Writing
Minimum of 2 to 4 years of direct supervisory experience with employees
Prefer experience within the financial services industry in a B2B role
Experience with common marketing tools/platforms, such as Hubspot, Workfront, and CMS systems
Skills
Exceptional written and verbal communication skills, with the ability to develop clear, compelling marketing content and presentations
Strong creative thinker
Proven organizational and time-management skills
Ability to manage multiple projects simultaneously and thrive in a fast-paced, dynamic environment
Strategic planning and campaign development skills
Strong project leadership skills with the ability to lead cross-functional teams in the execution of marketing programs and initiatives
Problem-solving skills with the ability to anticipate challenges and develop practical solutions
Very strong attention to detail and quality control skills across all marketing deliverables
Adaptability to changing demands
Proficiency with common marketing tools and platforms (e.g., content management systems, email marketing platforms and project management software)
#J-18808-Ljbffr
Dental plan/vision plan options
Flexible spending and health savings accounts
401(k) retirement savings plan with a Roth savings option and company matching contributions
Educational assistance program
Overview The Marketing Manager is responsible for planning, developing, and executing marketing strategies that support the organization's business objectives and brand initiatives. This role oversees the creation and delivery of integrated marketing campaigns, manages key marketing projects, and collaborates closely with internal stakeholders to ensure consistent messaging and effective market positioning. The Marketing Manager plays a critical role in driving brand awareness, supporting Business Development efforts, and advancing strategic marketing initiatives while ensuring projects are delivered on time and within budget.
Responsibilities
Oversee the creation and review of marketing materials, including digital content, advertisements, print collateral, videos, signage, presentations, and communications. Ensure marketing messages, positioning, and design are all in line with marketing objectives and corporate branding standards
Lead, mentor, and motivate the Marketing Content Writing team, providing regular coaching, direct feedback, and professional development guidance
Collaborate with cross-functional teams (e.g., Product Management, Business Development, Industry Relations, Human Resources, Events) to support business initiatives and promotional efforts
Work with Video Production, Graphic Design and Website Management teams to execute projects and campaigns in multiple channels and media
Maintain brand consistency across all marketing channels and touchpoints
Support strategic initiatives, product launches, and corporate programs through targeted marketing efforts
Monitor market trends, competitive activity, and customer insights to inform marketing strategies
Manage and prioritize multiple concurrent initiatives in a fast-paced, deadline-driven environment
Ensure marketing activities comply with organizational policies and compliance requirements
Participate in planning discussions and contribute to the long-term marketing vision of the organization
Develop marketing and strategic plans for new campaigns
Analyze marketing performance metrics and campaign results; prepare reports and recommendations for continuous improvement
Additional responsibilities as determined by business needs
Qualifications
Bachelor's Degree in Marketing, Communications or related discipline
5 to 7 years of progressive experience in brand strategy/management or marketing with extensive experience in Marketing Writing
Minimum of 2 to 4 years of direct supervisory experience with employees
Prefer experience within the financial services industry in a B2B role
Experience with common marketing tools/platforms, such as Hubspot, Workfront, and CMS systems
Skills
Exceptional written and verbal communication skills, with the ability to develop clear, compelling marketing content and presentations
Strong creative thinker
Proven organizational and time-management skills
Ability to manage multiple projects simultaneously and thrive in a fast-paced, dynamic environment
Strategic planning and campaign development skills
Strong project leadership skills with the ability to lead cross-functional teams in the execution of marketing programs and initiatives
Problem-solving skills with the ability to anticipate challenges and develop practical solutions
Very strong attention to detail and quality control skills across all marketing deliverables
Adaptability to changing demands
Proficiency with common marketing tools and platforms (e.g., content management systems, email marketing platforms and project management software)
#J-18808-Ljbffr