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Sales Representative Specialist - eTourism

Informa Connect, Norcross, Georgia, United States, 30092

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Overview We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100. Our purpose is to connect our customers to information and people that help them know more, do more and be more. We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programmes for individuals and businesses.

Job Description This role is based in our Norcross, GA office. Join our dynamic eTourism team and play a pivotal role in expanding the premier event for destination marketing professionals and travel industry innovators. As a Sales Representative Specialist, you\'ll drive growth in our marketer registration base while maintaining the high-quality audience that sets eTourism apart in the industry.

Responsibilities Registration Growth & Audience Development

Expand marketer registrations beyond our current North American & Canadian DMO base to include hoteliers, resorts, and attractions throughout North America

Develop and implement strategies to increase international DMO participation with future expansion to include international hospitality partners

Manage the registration process with careful vetting to ensure audience quality

Sponsorship & Partnership Management

Collaborate with suppliers and sponsors to create compelling sponsored content and presentations

Coordinate sponsor participation requirements, speaking opportunities, and content development

Support event agenda updates as sponsors confirm topics and presenters

Maintain seamless communication with sponsors throughout the development process

Brand Development

Support the overall growth of the eTourism brand as the essential connection point between DMO marketers and travel industry suppliers

Qualifications

Proven sales experience in event registration, preferably within the travel or tourism sector

Experience managing sponsor relationships and coordinating sponsored content development

Familiarity with registration platforms and CRM systems

Strong relationship-building abilities with marketing professionals and sponsors across various segments

Self-motivated with excellent time management and organizational skills

Understanding of destination marketing landscape and travel industry dynamics

Success Metrics

Growth in registrant numbers across new market segments

Effective sponsor relationship management

Seamless integration of sponsored content while maintaining eTourism\'s reputation as the must-attend event for DMO marketers

Strengthening eTourism\'s position as the ideal platform for suppliers connecting with decision-makers in destination marketing

Compensation & Benefits The salary range for this role is $60,000 - $70,000 based on experience + performance related bonus. Benefits include a comprehensive package described in the posting.

Additional Information This posting will automatically expire on February 11, 2026.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role. Informa is an Equal Opportunities Employer and commits to inclusive experiences and environments where all perspectives and backgrounds are welcomed. See our website for full information.

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