Ashley|Rountree and Associates
Marketing & Communications Manager ▸
Ashley|Rountree and Associates, Louisville, Kentucky, us, 40201
ABOUT KIDS CENTER FOR PEDIATRIC THERAPIES
Kids Center for Pediatric Therapies empowers children with physical, behavioral, and intellectual challenges to reach their full potential through comprehensive and integrated medical therapies, regardless of a family's capacity to afford the full cost of care. Our transformative care inspires our children and their families to build confidence, encourage joy, and live with hope for the future. At Kids Center, we believe that every child deserves personalized, innovative care tailored to their unique needs, regardless of their family's financial situation. Our dedicated team provides exceptional outpatient services in occupational, speech, physical therapy.
Kids Center is a collaborative multi-disciplinary non-profit outpatient therapy center for children up to 21 years of age who experience developmental disabilities or delays. At Kids Center, professionals from various fields work together to create comprehensive treatment plans that best support each child's journey. More than 1,000 kids receive care annually at Kids Center, and we deliver more than 700 visits per week. Kids Center has a team of 60, including direct service providers, administration, marketing/development, and leadership.
THE OPPORTUNITY The Marketing & Communications Manager is an integral part of the Development & Marketing team. Reporting to the Vice President, Development & Marketing, the Marketing & Communications Manager is responsible for leading and executing comprehensive communication and marketing strategies to support the Kids Center's mission and goals. This individual will play a crucial role in shaping and implementing our messaging and branding, ensuring effective communication with stakeholders, and enhancing the visibility and impact of the Kids Center.
CANDIDATE RESPONSIBILITIES Strategy and Planning
Develop and implement comprehensive communication and marketing strategies aligned with the Kids Center's mission, goals, and values.
Create annual plans that support fundraising initiatives, events, donor engagement, and organizational growth priorities.
Content Creation
Lead the development, editing, and production of mission-centered content across print and digital channels.
Produce compelling stories featuring families, therapists, outcomes, and community supporters, appropriately balancing compliance.
Oversee creation of newsletters, brochures, impact reports, email campaigns, and talking points.
Maintain a content calendar that supports development, programs, and organizational milestones.
Brand Management
Ensure all communications are consistent and maintain brand integrity across all touchpoints.
Public Relations
Manage media relations and external communications to shape public perception and build a favorable image.
Cultivate positive relationships with appropriate local media and influencers.
Draft and distribute press materials needed to generate media coverage.
Digital Marketing
Manage Kids Center's social media channels and implement strategies to grow engagement and reach.
Oversee email marketing, including newsletters and donor communications.
Maintain and update website content in partnership with internal teams and external vendors.
Track and analyze digital performance metrics to guide decision-making.
Collaboration
Work closely with other departments to ensure cohesive messaging and strategy.
Collaborate with key stakeholders to identify communication needs and objectives.
Analysis and Reporting
Track KPIs for campaigns, social media, email performance, and PR visibility.
Produce regular reports for leadership and the board.
Use data to refine and improve communication strategies.
CANDIDATE QUALIFICATIONS
Bachelor's degree required
5+ years of experience in marketing and/or communication
Experience with graphic design a plus
Experience with website CMS platforms and email marketing tools preferred
Excellent written and verbal communication skills
Strong organizational, time management, and project management skills
Proficiency with computer skills and grant management software
Strong analytical skills, attention to detail, and the ability to make sound judgments
Comfort interacting with families, children, donors, and community partners
Ability to work both independently and collaboratively within a team
COMPENSATION This position is a professional, full-time, exempt staff assignment, and will be benefit eligible. Compensation will be based on experience and will range from $60,000 to $70,000. Our generous benefits include paid time off, paid holidays, health insurance, optional dental and vision insurance, disability and life insurance, and a 3% 401K annual contribution.
CONTACT INFORMATION Ashley|Rountree and Associates has been exclusively retained by Kids Center for Pediatric Therapies to oversee this search. To apply for this position please submit a cover letter and resume. For confidential questions or inquiries, contact Susan Francke at sfrancke@ashleyrountree.com.
The Kids Center for Pediatric Therapies is an equal opportunity employer, does not discriminate on the basis of any protected class, and encourages applications from people of color, people who are differently-abled, women, veterans, and LGBTQIA+ applicants. The Kids Center also celebrates diversity and is committed to creating an inclusive environment for all employees.
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Kids Center is a collaborative multi-disciplinary non-profit outpatient therapy center for children up to 21 years of age who experience developmental disabilities or delays. At Kids Center, professionals from various fields work together to create comprehensive treatment plans that best support each child's journey. More than 1,000 kids receive care annually at Kids Center, and we deliver more than 700 visits per week. Kids Center has a team of 60, including direct service providers, administration, marketing/development, and leadership.
THE OPPORTUNITY The Marketing & Communications Manager is an integral part of the Development & Marketing team. Reporting to the Vice President, Development & Marketing, the Marketing & Communications Manager is responsible for leading and executing comprehensive communication and marketing strategies to support the Kids Center's mission and goals. This individual will play a crucial role in shaping and implementing our messaging and branding, ensuring effective communication with stakeholders, and enhancing the visibility and impact of the Kids Center.
CANDIDATE RESPONSIBILITIES Strategy and Planning
Develop and implement comprehensive communication and marketing strategies aligned with the Kids Center's mission, goals, and values.
Create annual plans that support fundraising initiatives, events, donor engagement, and organizational growth priorities.
Content Creation
Lead the development, editing, and production of mission-centered content across print and digital channels.
Produce compelling stories featuring families, therapists, outcomes, and community supporters, appropriately balancing compliance.
Oversee creation of newsletters, brochures, impact reports, email campaigns, and talking points.
Maintain a content calendar that supports development, programs, and organizational milestones.
Brand Management
Ensure all communications are consistent and maintain brand integrity across all touchpoints.
Public Relations
Manage media relations and external communications to shape public perception and build a favorable image.
Cultivate positive relationships with appropriate local media and influencers.
Draft and distribute press materials needed to generate media coverage.
Digital Marketing
Manage Kids Center's social media channels and implement strategies to grow engagement and reach.
Oversee email marketing, including newsletters and donor communications.
Maintain and update website content in partnership with internal teams and external vendors.
Track and analyze digital performance metrics to guide decision-making.
Collaboration
Work closely with other departments to ensure cohesive messaging and strategy.
Collaborate with key stakeholders to identify communication needs and objectives.
Analysis and Reporting
Track KPIs for campaigns, social media, email performance, and PR visibility.
Produce regular reports for leadership and the board.
Use data to refine and improve communication strategies.
CANDIDATE QUALIFICATIONS
Bachelor's degree required
5+ years of experience in marketing and/or communication
Experience with graphic design a plus
Experience with website CMS platforms and email marketing tools preferred
Excellent written and verbal communication skills
Strong organizational, time management, and project management skills
Proficiency with computer skills and grant management software
Strong analytical skills, attention to detail, and the ability to make sound judgments
Comfort interacting with families, children, donors, and community partners
Ability to work both independently and collaboratively within a team
COMPENSATION This position is a professional, full-time, exempt staff assignment, and will be benefit eligible. Compensation will be based on experience and will range from $60,000 to $70,000. Our generous benefits include paid time off, paid holidays, health insurance, optional dental and vision insurance, disability and life insurance, and a 3% 401K annual contribution.
CONTACT INFORMATION Ashley|Rountree and Associates has been exclusively retained by Kids Center for Pediatric Therapies to oversee this search. To apply for this position please submit a cover letter and resume. For confidential questions or inquiries, contact Susan Francke at sfrancke@ashleyrountree.com.
The Kids Center for Pediatric Therapies is an equal opportunity employer, does not discriminate on the basis of any protected class, and encourages applications from people of color, people who are differently-abled, women, veterans, and LGBTQIA+ applicants. The Kids Center also celebrates diversity and is committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr