Sr. Partner Marketing Technology Alliances Manager
Klaviyo Inc., San Francisco, California, United States, 94199
Are you passionate about building ecosystems and turning partnerships into real, measurable growth?
As Sr. Partner Marketing Technology Alliances Manager at Klaviyo, you’ll play a critical role in activating our technology partner ecosystem through joint marketing, joint demand generation, and high-impact partner moments. You’ll work closely with ecommerce platforms, ISVs, and technology partners to bring integrated solutions to market and accelerate adoption of the Klaviyo platform.
You’ll collaborate with a wide range of technology partners across the commerce ecosystem — including leading platforms and ISVs such as Shopify, WooCommerce, TikTok, Google, and others — to bring integrated solutions to market and create meaningful value for shared customers.
This role sits at the intersection of partner marketing, ecosystem activation, and go-to-market execution. You’ll design and execute co-marketing programs that help technology partners show up meaningfully across Klaviyo’s ecosystem — from the App Marketplace to flagship global events like K:Boston, K:Sydney, and K:London.
You’ll collaborate closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to ensure partner marketing initiatives are aligned with business priorities and deliver tangible outcomes. Your work will directly influence partner-led demand, product adoption, and Klaviyo’s growth across the commerce technology ecosystem.
This is a highly visible role for a forward-thinking, hands‑on marketer who thrives in fast‑paced environments and knows how to turn partnerships into scalable growth engines.
How you’ll make a difference
Lead and execute joint marketing programs with technology partners that drive demand, pipeline influence, and adoption of the Klaviyo platform
Design and deliver integrated co-marketing initiatives across campaigns, content, launches, and ecosystem programs in partnership with ISVs and ecommerce platforms
Own technology partner sponsorship strategy and execution for Klaviyo’s flagship initiatives, including K:Boston, K:Sydney, K:London, and other global moments
Create compelling sponsorship and activation opportunities that align partner objectives with Klaviyo’s brand, audience, and go-to-market priorities
Partner closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to align partner marketing programs with broader business goals
Own end-to-end execution of partner marketing initiatives – from strategy and planning through launch, execution, and performance measurement
Leverage data and insights to evaluate program effectiveness, optimize ROI, and scale successful partner motions
Act as a connector across Marketing, Partnerships, Sales, and Product to ensure consistent messaging, strong execution, and clear partner value propositions
Champion partner and field feedback internally to continuously improve ecosystem marketing effectiveness
Stay current on ecommerce and technology partner trends, competitive dynamics, and platform innovations to bring fresh, relevant ideas to market
Perform other related duties as assigned
Who you are
5+ years of experience in partner marketing, alliances marketing, ecosystem marketing, or B2B technology marketing
Proven experience designing and executing joint marketing programs with technology partners that drive measurable demand and adoption
Understanding of ecommerce, and/or SaaS ecosystems, including ISVs, platforms, and partner‑led growth models
Experience working closely with partnerships, sales, and cross‑functional marketing teams in a multi‑stakeholder environment
A forward‑thinker who is equally comfortable rolling up your sleeves to execute programs end to end
Data‑driven and outcomes‑focused, using insights and performance metrics to guide decisions and improve results
Highly collaborative, with the ability to build trust and influence across internal teams and external partners
Accountable and goal‑oriented, taking ownership of initiatives and consistently delivering on commitments
Strong communicator and storyteller, able to craft compelling joint narratives and represent marketing initiatives with confidence
Highly organized, able to manage multiple partners, programs, and timelines simultaneously
Comfortable with periodic travel for partner engagements, events, and flagship Klaviyo initiatives
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As Sr. Partner Marketing Technology Alliances Manager at Klaviyo, you’ll play a critical role in activating our technology partner ecosystem through joint marketing, joint demand generation, and high-impact partner moments. You’ll work closely with ecommerce platforms, ISVs, and technology partners to bring integrated solutions to market and accelerate adoption of the Klaviyo platform.
You’ll collaborate with a wide range of technology partners across the commerce ecosystem — including leading platforms and ISVs such as Shopify, WooCommerce, TikTok, Google, and others — to bring integrated solutions to market and create meaningful value for shared customers.
This role sits at the intersection of partner marketing, ecosystem activation, and go-to-market execution. You’ll design and execute co-marketing programs that help technology partners show up meaningfully across Klaviyo’s ecosystem — from the App Marketplace to flagship global events like K:Boston, K:Sydney, and K:London.
You’ll collaborate closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to ensure partner marketing initiatives are aligned with business priorities and deliver tangible outcomes. Your work will directly influence partner-led demand, product adoption, and Klaviyo’s growth across the commerce technology ecosystem.
This is a highly visible role for a forward-thinking, hands‑on marketer who thrives in fast‑paced environments and knows how to turn partnerships into scalable growth engines.
How you’ll make a difference
Lead and execute joint marketing programs with technology partners that drive demand, pipeline influence, and adoption of the Klaviyo platform
Design and deliver integrated co-marketing initiatives across campaigns, content, launches, and ecosystem programs in partnership with ISVs and ecommerce platforms
Own technology partner sponsorship strategy and execution for Klaviyo’s flagship initiatives, including K:Boston, K:Sydney, K:London, and other global moments
Create compelling sponsorship and activation opportunities that align partner objectives with Klaviyo’s brand, audience, and go-to-market priorities
Partner closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to align partner marketing programs with broader business goals
Own end-to-end execution of partner marketing initiatives – from strategy and planning through launch, execution, and performance measurement
Leverage data and insights to evaluate program effectiveness, optimize ROI, and scale successful partner motions
Act as a connector across Marketing, Partnerships, Sales, and Product to ensure consistent messaging, strong execution, and clear partner value propositions
Champion partner and field feedback internally to continuously improve ecosystem marketing effectiveness
Stay current on ecommerce and technology partner trends, competitive dynamics, and platform innovations to bring fresh, relevant ideas to market
Perform other related duties as assigned
Who you are
5+ years of experience in partner marketing, alliances marketing, ecosystem marketing, or B2B technology marketing
Proven experience designing and executing joint marketing programs with technology partners that drive measurable demand and adoption
Understanding of ecommerce, and/or SaaS ecosystems, including ISVs, platforms, and partner‑led growth models
Experience working closely with partnerships, sales, and cross‑functional marketing teams in a multi‑stakeholder environment
A forward‑thinker who is equally comfortable rolling up your sleeves to execute programs end to end
Data‑driven and outcomes‑focused, using insights and performance metrics to guide decisions and improve results
Highly collaborative, with the ability to build trust and influence across internal teams and external partners
Accountable and goal‑oriented, taking ownership of initiatives and consistently delivering on commitments
Strong communicator and storyteller, able to craft compelling joint narratives and represent marketing initiatives with confidence
Highly organized, able to manage multiple partners, programs, and timelines simultaneously
Comfortable with periodic travel for partner engagements, events, and flagship Klaviyo initiatives
#J-18808-Ljbffr