Sales Manager – B2B (Fashion Apparel & Travel Gear)
Westlake Brands, Austin, Texas, us, 78716
Overview
Westlake Brands is an upcoming consumer products company based in Austin, TX specializing in fashion outerwear, lifestyle apparel, and premium travel gear. We combine trend-driven design, advanced material innovation, and agile, fast-fashion design and production to deliver products that perform in both everyday and travel environments. With our design studios in the U.S. and Italy, and partner manufacturing facilities in Asia, we support a range of business models—including private label, white label, and branded collections. Our vision is to build strong B2B partnerships with retailers, specialty stores, outdoor brands, and corporate programs across North America, offering them speed, flexibility, and high-quality products. We are now expanding our U.S. commercial team and seeking a dynamic, driven B2B Sales Manager to help grow our footprint across apparel and travel-gear categories. Role Overview
The
Sales Manager – B2B
will lead customer acquisition, manage strategic accounts, and drive revenue across the U.S. market. This role requires deep understanding of
fashion apparel ,
outerwear , and/or
travel gear , along with a strong network within wholesale, lifestyle, specialty retail, and corporate channels. You will play a key role in presenting seasonal collections, negotiating programs, and shaping the U.S. market strategy. Key Responsibilities
New Business Development
Identify and secure new B2B customers in fashion, outdoor/travel, lifestyle, and corporate segments. Build a robust pipeline across wholesale retailers, specialty stores, distributors, and corporate buyers. Lead sales presentations, product demos, and seasonal line showings. Account Management
Serve as the primary contact for key accounts, ensuring strong relationships and customer satisfaction. Manage seasonal order cycles, pricing negotiations, and sales programs. Collaborate with merchandising and product teams to deliver customized solutions. Sales Strategy & Forecasting
Develop annual and quarterly sales plans, including revenue targets and category goals. Track performance metrics and optimize assortment and pricing based on customer feedback and sales data. Report insights to leadership to influence product and sourcing strategy. Cross-Functional Collaboration
Work closely with Product Development to communicate U.S. market needs. Partner with Supply Chain to ensure accurate forecasts, on-time delivery, and operational excellence. Collaborate with Marketing to drive customer-specific campaigns and presentations. Market Insights
Stay updated on fashion and travel-gear trends, pricing shifts, and competitor activities. Translate market feedback into actionable recommendations for assortment and brand strategy. Qualifications
Required 5–8+ years of
B2B sales experience
in apparel, outerwear, accessories, travel gear, or similar consumer goods. Strong network or experience working with U.S. retailers, specialty stores, or corporate procurement teams. Proven history of meeting/exceeding revenue targets. Strong communication, negotiation, and presentation skills. Ability to work independently in a fast-paced, high-growth environment. Willingness to travel domestically (30–50%). Preferred
Familiarity with
private label, OEM/ODM, and white-label
manufacturing. Knowledge of CRM tools and sales reporting platforms. Experience with outerwear, technical materials, or soft-goods manufacturing. What We Offer
Competitive base salary + performance-based incentives Health, dental, and vision benefits Opportunity to shape the U.S. market for a growing global brand Cross-border exposure working with U.S., Europe and Asia-based teams Collaborative, entrepreneurial environment with room for career growth
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Westlake Brands is an upcoming consumer products company based in Austin, TX specializing in fashion outerwear, lifestyle apparel, and premium travel gear. We combine trend-driven design, advanced material innovation, and agile, fast-fashion design and production to deliver products that perform in both everyday and travel environments. With our design studios in the U.S. and Italy, and partner manufacturing facilities in Asia, we support a range of business models—including private label, white label, and branded collections. Our vision is to build strong B2B partnerships with retailers, specialty stores, outdoor brands, and corporate programs across North America, offering them speed, flexibility, and high-quality products. We are now expanding our U.S. commercial team and seeking a dynamic, driven B2B Sales Manager to help grow our footprint across apparel and travel-gear categories. Role Overview
The
Sales Manager – B2B
will lead customer acquisition, manage strategic accounts, and drive revenue across the U.S. market. This role requires deep understanding of
fashion apparel ,
outerwear , and/or
travel gear , along with a strong network within wholesale, lifestyle, specialty retail, and corporate channels. You will play a key role in presenting seasonal collections, negotiating programs, and shaping the U.S. market strategy. Key Responsibilities
New Business Development
Identify and secure new B2B customers in fashion, outdoor/travel, lifestyle, and corporate segments. Build a robust pipeline across wholesale retailers, specialty stores, distributors, and corporate buyers. Lead sales presentations, product demos, and seasonal line showings. Account Management
Serve as the primary contact for key accounts, ensuring strong relationships and customer satisfaction. Manage seasonal order cycles, pricing negotiations, and sales programs. Collaborate with merchandising and product teams to deliver customized solutions. Sales Strategy & Forecasting
Develop annual and quarterly sales plans, including revenue targets and category goals. Track performance metrics and optimize assortment and pricing based on customer feedback and sales data. Report insights to leadership to influence product and sourcing strategy. Cross-Functional Collaboration
Work closely with Product Development to communicate U.S. market needs. Partner with Supply Chain to ensure accurate forecasts, on-time delivery, and operational excellence. Collaborate with Marketing to drive customer-specific campaigns and presentations. Market Insights
Stay updated on fashion and travel-gear trends, pricing shifts, and competitor activities. Translate market feedback into actionable recommendations for assortment and brand strategy. Qualifications
Required 5–8+ years of
B2B sales experience
in apparel, outerwear, accessories, travel gear, or similar consumer goods. Strong network or experience working with U.S. retailers, specialty stores, or corporate procurement teams. Proven history of meeting/exceeding revenue targets. Strong communication, negotiation, and presentation skills. Ability to work independently in a fast-paced, high-growth environment. Willingness to travel domestically (30–50%). Preferred
Familiarity with
private label, OEM/ODM, and white-label
manufacturing. Knowledge of CRM tools and sales reporting platforms. Experience with outerwear, technical materials, or soft-goods manufacturing. What We Offer
Competitive base salary + performance-based incentives Health, dental, and vision benefits Opportunity to shape the U.S. market for a growing global brand Cross-border exposure working with U.S., Europe and Asia-based teams Collaborative, entrepreneurial environment with room for career growth
#J-18808-Ljbffr