Responsibilities
- Define the unique approach and execution for your lead events which include large conference sponsorships and owned events for both prospects and customers
- Partner with Field Marketing to drive demand generation goals for your lead events
- Develop partnerships with cross-functional colleagues across marketing, operations, brand studio, growth, sales, and partner teams to set and achieve desired results
- Project manage event assignments including cross-functional team standups, leadership approvals, Salesforce reporting, and stakeholder readouts
- Manage exec involvement in events including coordinating with administrative support, preparing briefing materials and managing day-of logistics
- Be aware of industry best practices but be comfortable breaking them
- Manage budgets, ensuring cost-effectiveness and optimization of resources
- Manage vendor communications, contracting, and invoicing
Requirements
- 3+ years of marketing event execution experience in a B2B technology environment
- Ability to build strong cross-functional relationships and rally project teams
- Ability to make decisions and recommendations even when things are ambiguous
- Ability to manage multiple work streams concurrently with operational rigor and frugality
- Ability to think creatively and drive innovation within events
- Physically able to occasionally lift up to 40 pounds as needed for event operations