
Blend is hiring: Healthcare Marketer in New York
Blend, New York, NY, United States
Company Description
Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients.
Job Description
Our Fortune 100 financial services client is seeking an experienced Healthcare Marketer to support the launch of a new suite of B2B commercial payment solutions designed specifically for hospitals and healthcare organizations. This is a hands‑on, strategic consulting role focused on creating and executing targeted campaigns to drive awareness and generate qualified leads for the sales team.
This role is a unique opportunity to shape the go-to-market strategy for a newly formed healthcare vertical within a well-established global payments organization. You’ll work closely with the Head of Segment, creative agency partners, and internal stakeholders to build and launch impactful marketing initiatives. This is a chance to help shape how the healthcare industry modernizes its payment systems. If you’re a healthcare marketer who thrives in a fast‑paced, high‑impact environment, we’d love to hear from you.
The Details
Location: Fully remote within the U.S.
Duration: Approximately a 6-month consulting assignment with the possibility of extension
Benefits: We do offer benefits to our full-time consultants, including Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits, and an incredibly supportive team cheering you on!
What You’ll Do
Campaign Development & Execution
Design and execute targeted B2B marketing campaigns focused on the healthcare industry
Leverage key channels including LinkedIn, paid media, industry publications, and healthcare events to reach hospital and healthcare decision‑makers
Content Strategy & Creation
Oversee the development and execution of healthcare‑specific marketing collateral (e.g., brochures, one‑pagers, digital content)
Manage the relationship with an external creative agency, including reviewing and approving copy and creative assets
Event Marketing Support
Support a calendar of industry events and ensure cohesive messaging across all touchpoints
Lead Generation & Sales Alignment
Build campaigns to drive qualified marketing leads and coordinate handoff to the sales team
Stakeholder Collaboration
Collaborate with internal teams to ensure alignment of campaign goals and messaging
Participate in regular check‑ins and provide feedback to optimize marketing performance
Qualifications
Required:
5+ years of experience in B2B marketing, with a strong background in the healthcare sector
Deep understanding of healthcare organizations, hospital systems, or hospital procurement processes
Experience running demand generation campaigns across digital and traditional channels
Strong project management skills and experience working with creative agencies
Excellent communication and content review skills
Comfortable working independently and contributing both strategically and tactically
Preferred:
Experience working in or marketing for companies such as McKesson, Cardinal Health, or directly with hospital procurement teams
Familiarity with healthcare trade publications, industry events, and thought leadership channels
Prior exposure to B2B financial products or commercial payment solutions (not required; training will be provided)
Experience running demand generation campaigns across digital and traditional channels
Additional Information
The starting pay range for this role is $60.00 - $65.00 per hour. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience, skills, certifications, training, and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well‑being of our team and their families. You can look forward to a range of benefits including medical, dental, vision, 401K, PTO, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.
A diverse workforce is a strong workforce. To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.
BLEND360 is an equal opportunity employer.
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In Summary: A Fortune 100 financial services client is seeking an experienced Healthcare Marketer to support the launch of a new suite of B2B commercial payment solutions designed specifically for hospitals and healthcare organizations . This is a hands‑on, strategic consulting role focused on creating and executing targeted campaigns to drive awareness and generate qualified leads .
En Español: Company Description Blend es un proveedor de servicios de IA líder, comprometido a co-crear impacto significativo para sus clientes mediante el poder de la ciencia de los datos, AI, tecnología y personas. Con una misión de alimentar visiones audaces, Blend aborda desafíos significativos alineando perfectamente la experiencia humana con la inteligencia artificial. La compañía se dedica a desbloquear valor y fomentar la innovación para su clientela aprovechando gente de clase mundial y estrategias basadas en datos. Creemos que la potencia de las personas y la IA pueden tener un impacto significativo en tu mundo, creando trabajo y proyectos más satisfactorios para nuestra gente y nuestros clientes. Si usted es un consultor de atención médica que prospera en un entorno acelerado y de alto impacto, nos encantaría escucharlo. La ubicación Detalles: Desarrollo y ejecución de campañas Completamente remotas dentro de los Estados Unidos Duración: Aproximadamente una asignación de consulta de 6 meses con la posibilidad de extensión Beneficios: Ofrecemos beneficios a nuestros asesores de tiempo completo, incluidos el plan Health, Vision, Dental, 401K, Life Insurance, Pretax Commuter Benefits, y un equipo increíblemente respetuoso para aplaudirle! Lo que hará Diseño e Ejecución de Campaña y ejecutar B2B marketing dirigido al sector sanitario Aprovechar canales tales como LinkedIn, medios pagados, publicaciones sobre salud, y asegurarnos de que las competencias del mercadotecnia sanitaria lleguen a los hospitales y la administración de servicios de salud Los creativos o los eventos relacionados con la gestión de mensajerías de información Las compañías profesionales de la generación de conocimientos básicos, así como las empresas de comunicación y la creación de contenidos pueden desarrollar nuevas capacidades estratégicas (incluyendo la generacionamiento y desarrollo de datos) Oportunidad para gestionar y mejorar las relaciones comerciales y crear soluciones de trabajo con las agencias de negocio y las organizaciones de negocios, generando una amplia experiencia profesional o una formación de clientes especializadas y una gran capacidad para llevar a cabo actividades relacionadas con este tipo, incluyendo la generacionalización de productos y las redes sociales; Experiencia y la generaciones técnicas de contactos y la mejora de apoyo a través de los sistemas informativas y la tecnología de información, etc. La compensación real dentro del rango dependerá de varios factores incluyendo pero no limitado a la experiencia, habilidades, certificaciones, capacitaciones y ubicación relevantes. No es típico que un individuo sea contratado en o cerca de la parte superior de la gama y los factores determinantes para la compensación se consideran para cada circunstancia individual. BLEND360 también ofrece un programa de beneficios competitivos para satisfacer la salud y el bienestar financiero de nuestro equipo y sus familias.