About Us
We are a mission-driven digital health company focused on empowering patients and caregivers through technology, education, and advocacy. Our platform provides a comprehensive self-advocacy toolkit designed to support individuals navigating complex healthcare journeys.
Founded by a team that includes patients, survivors, caregivers, and clinicians, the company brings deep healthcare and strategy experience from leading consulting firms, academic institutions, and healthcare organizations. The business is venture-backed and generating revenue through partnerships with well-known life sciences and healthcare organizations.
Why Join Us
Meaningful work! We are revolutionizing the way cancer patients navigate their hardest journey. If you have the passion, this is for you.
Job Details
Salary: $150,000 $180,000 per year.
Equity: 0.20% 0.30%
Benefits: Medical, dental, vision
PTO: Unlimited
Location: Hybrid, 2 days/week onsite in San Francisco
Marketing is a core growth lever and a trust-building engine for the company. This role is not about managing a team or agencies; you are the marketing function. As Head of Marketing, you will operate as a highly handson, analytical, AI-native marketer, leveraging modern tools and automation to perform at the level of a small team. You will own organic acquisition, content, SEO, community, and lifecycle marketing from end to end. This is an ideal opportunity for someone who thrives in earlystage environments, enjoys experimentation, and wants their work to have direct real-world impact.
What Youll Do
- Own organic acquisition across SEO, content, community channels (e.g., Reddit, partnerships), and referrals
- Run the content engine including podcast, newsletter, blog, and social presence
- Publish 810 blog posts per month using AI-assisted workflows
- Build and optimize lifecycle marketing programs, including email and reengagement campaigns
- Partner closely with product on activation and retention initiatives
- Set up tracking, dashboards, and cohort analysis to measure performance
- Leverage AI tools and automation daily to operate with speed and efficiency
What Were Looking For
You Must Have
- 57 years of consumer marketing experience
- At least 2 years at an earlystage startup as one of the first marketing hires
- Demonstrated handson execution, including 35 experiments you personally owned (hypothesis, execution, measurement, and results with metrics)
- Strong analytical skills with the ability to pull your own data and build dashboards
- Clear command of customer acquisition cost (CAC) and funnel conversion rates, with the ability to articulate and apply these metrics in decision-making
- AInative workflows, including active use of AI tools and automations in daytoday work
- Comfort operating in ambiguity without established playbooks
Bonus Points
- Experience in hightrust or emotionally sensitive consumer categories
- SEO experience with measurable ranking improvements
- Communitybuilding experience (e.g., Reddit, Discord, advocacy groups)
This Role Is NOT for You If
- You prefer managing teams over handson execution
- You rely on a data team to pull reports
- AI tools are something youve only experimented with
- Youre looking to immediately build a large marketing org with direct reports
Interested in hearing more? Easy Apply now by clicking the Easy Apply button.
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