Summary
Marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality. Benefits
Medical insurance, Unlimited PTO, 401K, Paid Holidays (Last week December shutdown), Summer Fridays, Personal Development (training, memberships, conferences), Flex-Time, Cell Phone Stipend, Philanthropic support Responsibilities
Develop and implement cross-channel media plans and buys Utilize planning systems and tools to optimize media mix and placements Gather media rate and research information for strategy development Conduct competitive analyses and create comprehensive presentations Manage and optimize digital campaigns across multiple platforms Negotiate media buys, ensuring best rates and added value Monitor campaign performance and analyze results Prepare insights and participate in client meetings Key skills
Mastery of media planning tools Strong analytical and negotiation skills Proficiency in campaign management and optimization Excellent communication and presentation abilities Profile
Bachelor's degree or equivalent experience in advertising, marketing communications, or related field 2-7 years of experience in media planning or a related field Proven experience in planning and managing multi-channel media campaigns across various platforms (paid social, display) Proficiency in end-to-end campaign management, including setup, optimization, and performance reporting Advanced knowledge of Microsoft Excel and PowerPoint Strong analytical skills with the ability to interpret data and provide actionable insights Solid understanding of Google Analytics and other web analytics tools Familiarity with syndicated media research tools (e.g., Resonate, MRI, Scarborough, SQAD, Vivix) Compensation:
$80,000 per year
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Marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality. Benefits
Medical insurance, Unlimited PTO, 401K, Paid Holidays (Last week December shutdown), Summer Fridays, Personal Development (training, memberships, conferences), Flex-Time, Cell Phone Stipend, Philanthropic support Responsibilities
Develop and implement cross-channel media plans and buys Utilize planning systems and tools to optimize media mix and placements Gather media rate and research information for strategy development Conduct competitive analyses and create comprehensive presentations Manage and optimize digital campaigns across multiple platforms Negotiate media buys, ensuring best rates and added value Monitor campaign performance and analyze results Prepare insights and participate in client meetings Key skills
Mastery of media planning tools Strong analytical and negotiation skills Proficiency in campaign management and optimization Excellent communication and presentation abilities Profile
Bachelor's degree or equivalent experience in advertising, marketing communications, or related field 2-7 years of experience in media planning or a related field Proven experience in planning and managing multi-channel media campaigns across various platforms (paid social, display) Proficiency in end-to-end campaign management, including setup, optimization, and performance reporting Advanced knowledge of Microsoft Excel and PowerPoint Strong analytical skills with the ability to interpret data and provide actionable insights Solid understanding of Google Analytics and other web analytics tools Familiarity with syndicated media research tools (e.g., Resonate, MRI, Scarborough, SQAD, Vivix) Compensation:
$80,000 per year
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