SalaryGuide
Responsibilities
Manage, configure, and customize Nuvation’s existing martech platforms based on enterprise and functional requirements. Gather and translate specifications from internal teams and agencies into actionable system configurations. Build or adjust existing integrations and workflows within martech tools as business needs evolve. Help identify gaps in platform capabilities or processes and recommend scalable solutions to address current and / or future needs. Champion enterprise-wide adoption of martech solutions by onboarding new users and agency partners. Serve as the first point of contact for troubleshooting and platform governance. Develop and deliver training, documentation, and ongoing support to ensure effective and compliant platform use. Maintain a working understanding of the evolving AI and Generative Engine Optimization (GEO) landscape in pharma, including potential applications, risks, and compliance considerations, to help inform future digital and martech strategy Requirements
Bachelor’s degree in Marketing, Communications, Journalism, Information Systems, or a related field 5+ years of digital marketing experience in an agency, biotechnology/healthcare or relevant corporate environment Demonstrated proficiency with digital marketing platforms and martech tools, including Salesforce Marketing Cloud, OneTrust, Veeva, and major hosting environments (AWS, Azure, Pantheon) Strong hands-on experience with Google Suite analytics tools (GA4, GTM, Google Search Console) Experience building or managing custom integrations using third-party platforms, APIs, and JSON Strong understanding of data governance, privacy, and pharma-specific compliance requirements Highly organized, detail-oriented, and capable of managing multiple concurrent projects in a fast-paced environment Willingness to travel approximately once every 1–2 months Preferred
Oncology or rare disease digital advertising experience Salesforce Marketing Cloud certifications Familiarity with MLR processes and FDA promotional requirements Familiarity with pharma data suppliers and data-processing limitations Awareness of AI applications in healthcare/pharma and emerging martech trends Benefits
Unlimited Vacation and 10 Sick Days Annually Excellent Medical, Dental, and Vision Coverage 401K with Company Matching
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Manage, configure, and customize Nuvation’s existing martech platforms based on enterprise and functional requirements. Gather and translate specifications from internal teams and agencies into actionable system configurations. Build or adjust existing integrations and workflows within martech tools as business needs evolve. Help identify gaps in platform capabilities or processes and recommend scalable solutions to address current and / or future needs. Champion enterprise-wide adoption of martech solutions by onboarding new users and agency partners. Serve as the first point of contact for troubleshooting and platform governance. Develop and deliver training, documentation, and ongoing support to ensure effective and compliant platform use. Maintain a working understanding of the evolving AI and Generative Engine Optimization (GEO) landscape in pharma, including potential applications, risks, and compliance considerations, to help inform future digital and martech strategy Requirements
Bachelor’s degree in Marketing, Communications, Journalism, Information Systems, or a related field 5+ years of digital marketing experience in an agency, biotechnology/healthcare or relevant corporate environment Demonstrated proficiency with digital marketing platforms and martech tools, including Salesforce Marketing Cloud, OneTrust, Veeva, and major hosting environments (AWS, Azure, Pantheon) Strong hands-on experience with Google Suite analytics tools (GA4, GTM, Google Search Console) Experience building or managing custom integrations using third-party platforms, APIs, and JSON Strong understanding of data governance, privacy, and pharma-specific compliance requirements Highly organized, detail-oriented, and capable of managing multiple concurrent projects in a fast-paced environment Willingness to travel approximately once every 1–2 months Preferred
Oncology or rare disease digital advertising experience Salesforce Marketing Cloud certifications Familiarity with MLR processes and FDA promotional requirements Familiarity with pharma data suppliers and data-processing limitations Awareness of AI applications in healthcare/pharma and emerging martech trends Benefits
Unlimited Vacation and 10 Sick Days Annually Excellent Medical, Dental, and Vision Coverage 401K with Company Matching
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