
At Trackforce, we are transforming how physical security operations are managed around the world. As the leading SaaS platform for physical security workforce management, we provide security companies and organizations with a streamlined solution to manage their guard forces, respond faster, operate more efficiently, and reduce costs — all while staying focused on safety and protection.
We support 4,600+ clients across more than 50 countries and are proud to be a growing team of 300+ professionals. With our headquarters in Dallas, Texas, and Centers of Excellence in Montreal, Quebec and Wroclaw, Poland, we collaborate across regions and time zones in a hybrid work environment that combines flexibility, connection, and meaningful impact.
As an Enterprise Sales Director, you'll utilize your experience and business acumen to acquire new top-tier clients, expand our footprint with existing clients and confirm our position in the Enterprise segment. This role is ideal for an experienced Sales Director who can guide a successful execution strategy and become a trusted partner to our clients through deep understanding of their business and ensuring value delivery and impact.
Core Responsibilities
Craft and implement robust sales strategies to surpass targets, by selling to new logos and expanding market share within existing clients in the security industry while focusing on large guarding firms of 1000+ employees. Actively build pro-forma models as to the value of key deals that will be the outcome of the aforementioned sales strategies in a “future first” enterprise motion. Actively seek out new business prospects through targeted prospecting, networking, and lead generation, prioritizing large enterprise clients and strategic accounts. Guide the entire sales process with a client-centered approach, employing solution-oriented strategies from initial contact through negotiation and closure to ensure a seamless experience for clients. The entire sales process includes a robust discovery process, solution presentation and demonstration process, appropriate reference strategy, and a sound financial solution strategy. Present and demonstrate our cutting-edge security workforce management solutions to potential clients, effectively communicating their value proposition through online platforms and in-person meetings. Cultivate relationships with existing clients to drive revenue growth within accounts, both in terms of products and geographical expansion. Utilize your industry expertise to qualify and convert sales opportunities, emphasizing the financial and operational benefits of our solutions. Maintain detailed records of accounts and opportunities in Salesforce for accurate forecasting and reporting to management. Build a concise business plan and strategy to consistently drive to the required ARR quota quarter over quarter and year over year. Consistently deliver on the business plan in order to achieve quota as defined in the sales compensation plan. Provide accurate forecasting and pipeline management using CRM tools (e.g., Salesforce, Gong). Work cross-functionally with your counterparts in Customer Success and Professional Services. Required Qualifications
A minimum of 10-years-experience selling SaaS applications software in a similar role, emphasizing relationship-based sales. Familiar with various Sales methodologies – MEDDPICC, Challenger, Command of the Message, J Barrows. Exceptional communication and presentation skills, adept at influencing stakeholders across all organizational levels, including those at the C-level within our prospect and customer base. Proficient in crafting internal deals and external proposals using Excel and PowerPoint during the opportunity pursuit, and CPQ when it comes time to memorialize the deal and move to close. Excellent negotiation skills and experience with pricing large contracts and multi-year agreements. Proven track record in managing the sales process from planning to closure, consistently exceeding targets. Experience working with CRM systems like Salesforce to manage sales pipeline. Experience with Sales Engagement platforms – Outreach, Salesloft, Gong Engage. Skilled in Excel, PowerPoint. Ability to structure compelling customer proposals. Solid business acumen and business knowledge required to research customers and potential accounts. Expertise in product positioning and effectively articulating product differentiators. English as the primary business language. Ability to provide professional and customer references. BA/BS degree or equivalent experience. Able and willing to travel up to 25%. Plus: Business proficient in French and/or Spanish is a plus. Plus: Experience with selling software to Services Industries (Physical Security, Hospitality, Local Government, Higher Education, Retail, Healthcare, Local Law Enforcement). Working at Trackforce
At Trackforce, we operate in a hybrid model of work, offering flexibility to balance in‑office collaboration with remote work. This approach allows our teams to stay connected while maintaining autonomy and work‑life balance. We are highly focused on delivering value to our customers, and our recent merger has strengthened our position as the market leader in security workforce management software. Planned office relocation
(April) near
McGill University
in Montreal, offering a more central and accessible workspace. Benefits We Offer
Hybrid and flexible work model Three weeks of vacation starting in your first year Paid sick days & family obligation days Comprehensive health & dental coverage from Day1 24/7 telemedicine access Mental health & wellness support Life insurance, AD&D, long term disability & critical illness coverage RRSP & DPSP with employer matching Employee referral bonus Paid volunteer day & recognition programs #LI-Hybrid At Trackforce, we are committed to providing an inclusive, respectful, and discrimination-free workplace. We do not tolerate discrimination or harassment of any kind and make employment decisions based on qualifications, merit, and business needs. We proudly comply with local employment laws and are an equal opportunity employer in all locations where we operate. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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Craft and implement robust sales strategies to surpass targets, by selling to new logos and expanding market share within existing clients in the security industry while focusing on large guarding firms of 1000+ employees. Actively build pro-forma models as to the value of key deals that will be the outcome of the aforementioned sales strategies in a “future first” enterprise motion. Actively seek out new business prospects through targeted prospecting, networking, and lead generation, prioritizing large enterprise clients and strategic accounts. Guide the entire sales process with a client-centered approach, employing solution-oriented strategies from initial contact through negotiation and closure to ensure a seamless experience for clients. The entire sales process includes a robust discovery process, solution presentation and demonstration process, appropriate reference strategy, and a sound financial solution strategy. Present and demonstrate our cutting-edge security workforce management solutions to potential clients, effectively communicating their value proposition through online platforms and in-person meetings. Cultivate relationships with existing clients to drive revenue growth within accounts, both in terms of products and geographical expansion. Utilize your industry expertise to qualify and convert sales opportunities, emphasizing the financial and operational benefits of our solutions. Maintain detailed records of accounts and opportunities in Salesforce for accurate forecasting and reporting to management. Build a concise business plan and strategy to consistently drive to the required ARR quota quarter over quarter and year over year. Consistently deliver on the business plan in order to achieve quota as defined in the sales compensation plan. Provide accurate forecasting and pipeline management using CRM tools (e.g., Salesforce, Gong). Work cross-functionally with your counterparts in Customer Success and Professional Services. Required Qualifications
A minimum of 10-years-experience selling SaaS applications software in a similar role, emphasizing relationship-based sales. Familiar with various Sales methodologies – MEDDPICC, Challenger, Command of the Message, J Barrows. Exceptional communication and presentation skills, adept at influencing stakeholders across all organizational levels, including those at the C-level within our prospect and customer base. Proficient in crafting internal deals and external proposals using Excel and PowerPoint during the opportunity pursuit, and CPQ when it comes time to memorialize the deal and move to close. Excellent negotiation skills and experience with pricing large contracts and multi-year agreements. Proven track record in managing the sales process from planning to closure, consistently exceeding targets. Experience working with CRM systems like Salesforce to manage sales pipeline. Experience with Sales Engagement platforms – Outreach, Salesloft, Gong Engage. Skilled in Excel, PowerPoint. Ability to structure compelling customer proposals. Solid business acumen and business knowledge required to research customers and potential accounts. Expertise in product positioning and effectively articulating product differentiators. English as the primary business language. Ability to provide professional and customer references. BA/BS degree or equivalent experience. Able and willing to travel up to 25%. Plus: Business proficient in French and/or Spanish is a plus. Plus: Experience with selling software to Services Industries (Physical Security, Hospitality, Local Government, Higher Education, Retail, Healthcare, Local Law Enforcement). Working at Trackforce
At Trackforce, we operate in a hybrid model of work, offering flexibility to balance in‑office collaboration with remote work. This approach allows our teams to stay connected while maintaining autonomy and work‑life balance. We are highly focused on delivering value to our customers, and our recent merger has strengthened our position as the market leader in security workforce management software. Planned office relocation
(April) near
McGill University
in Montreal, offering a more central and accessible workspace. Benefits We Offer
Hybrid and flexible work model Three weeks of vacation starting in your first year Paid sick days & family obligation days Comprehensive health & dental coverage from Day1 24/7 telemedicine access Mental health & wellness support Life insurance, AD&D, long term disability & critical illness coverage RRSP & DPSP with employer matching Employee referral bonus Paid volunteer day & recognition programs #LI-Hybrid At Trackforce, we are committed to providing an inclusive, respectful, and discrimination-free workplace. We do not tolerate discrimination or harassment of any kind and make employment decisions based on qualifications, merit, and business needs. We proudly comply with local employment laws and are an equal opportunity employer in all locations where we operate. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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