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Marketing Coordinator

i-Tech Support, Inc., Orlando, Florida, us, 32885

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Job Description

Marketing Coordinator at i-Tech Support Services plays an integral role in strengthening brand visibility, supporting lead generation initiatives, and ensuring consistent execution across marketing channels for our key business units: Managed IT Services, School Technology, and Acumatica Cloud ERP. Position Type

Full-Time, Salaried Employee Location

i-Tech Support, Inc., Ocoee, FL Overview

This position bridges creative content development, basic graphic design, event coordination, digital marketing execution, CRM maintenance, and cross-department collaboration. Working directly with senior marketing leadership, this role helps plan and support trade shows, webinars, and customer events; produces on-brand visual assets; and ensures campaigns run smoothly and on schedule across platforms. This is an excellent opportunity for a marketing professional ready to take ownership of day-to-day marketing operations, event logistics, and creative execution while supporting strategic company growth initiatives. Core Responsibilities

Digital Marketing & Content Execution

Build, test, and deploy marketing emails, nurture workflows, and newsletter campaigns Maintain and clean CRM contact lists, including lifecycle stages, lead statuses, and key properties Monitor email and campaign performance and assist with reporting and dashboard updates Email Marketing & CRM Coordination (HubSpot)

Build, test, and deploy marketing emails, nurture workflows, and newsletter campaigns Maintain and clean CRM contact lists, including lifecycle stages, lead statuses, and key properties Monitor email and campaign performance and assist with reporting and dashboard updates Website, SEO & Content Management

Upload blog posts, update web pages, and execute content refreshes in WordPress Conduct keyword research and support on-page SEO efforts, including titles, metadata, and image alt text Perform quality assurance checks on landing pages, forms, and campaign assets Marketing & Sales Enablement Support

Assist with the creation and updating of proposal templates, sales presentations, and marketing collateral Support lead generation initiatives through outreach templates, promotional assets, and digital campaigns Track campaign engagement, identify qualified leads, and coordinate handoff to the sales team Event & Campaign Coordination

Support the planning and execution of webinars, trade shows, virtual events, and industry conferencesli> Manage event registration, promotional materials, follow-up communications, and post-event reporting Coordinate with vendors and assist with promotional item creation and logistics Market & Competitor Research

Conduct basic market and competitive research to support campaign and content planning Monitor industry trends and summarize insights for internal stakeholders Collaborate with ERP, MSP, and Education teams to gather inputs and align messaging Key Qualifications

Required

Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience 3-4 years of experience in a marketing role (internships and part-time experience considered) Strong written and verbal communication skills with attention to detail Working knowledge of: Social media platforms (LinkedIn, Meta Business Suite) Canva and/or Adobe Creative Suite HubSpot CRM and marketing tools WordPress content management systems Strong organizational, project management, and multitasking skills Ability to work independently in a fast-paced, deadline-driven, and remote environment Preferred

Experience in IT, MSP, ERP, B2B, or technology-focused organizations Familiarity with marketing analytics tools such as Google Analytics, Piwik Pro, or email performance platforms Experience using AI tools to support marketing content creation and optimization Benefits

You will be eligible for immediate enrollment into our benefits program with a lead time that ranges between thirty (30) and sixty (60) days before coverage begins. Highlights of the current benefits are as follows: Medical, dental, and vision insurance with competitive plan options 401K plan + employer match + immediate vesting Employer paid long-term disability insurance + life insurance 22 days off per year (15 days of accrued PTO + 7 paid holidays) 6 weeks paid parental leave Company issued laptop Company paid training as necessary

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