Job Title: Content Strategist
Location:
Minneapolis, MN (Onsite) Type:
Full Time Salary Range:
$100K-$120K + benefits Job Description
Content Strategy Leadership: Develop and implement comprehensive content strategies for web, social, and digital campaigns. Ensure content aligns with brand voice, tone, and overall marketing objectives. Cross-Functional Collaboration: Partner with product marketing, UX, design, and authoring teams to create cohesive experiences. Optimization & Performance: Monitor engagement metrics, analyze performance, and refine strategies based on data insights. Innovation: Explore emerging trends, including Generative AI tools, to enhance personalization and efficiency. Governance & Best Practices: Maintain editorial calendars, enforce content standards, and lead knowledge-sharing initiatives. Content Strategy Development: Ability to plan and execute content strategies aligned with business goals. SEO Knowledge: Understanding of keyword research, on-page optimization, and search trends. Content Management Systems (CMS): Proficiency in platforms like Adobe Experience Manager (AEM), WordPress, or similar. Analytics & Performance Tracking: Skills in using tools like Google Analytics, Adobe Analytics to measure and optimize content effectiveness. Editorial & Writing Expertise: Strong writing, editing, and storytelling skills for multiple formats (web, social, email). Audience Research & Persona Development: Ability to tailor content for specific customer segments. Cross-Functional Collaboration: Working effectively with marketing, design, UX, and development teams. Project Management: Managing timelines, editorial calendars, and multiple priorities. Adaptability & Innovation: Staying current with trends, including AI-driven content tools and emerging digital platforms. Diverse Lynx LLC is an Equal Employment Opportunity employer. All qualified applicants will receive due consideration for employment without any discrimination. All applicants will be evaluated solely on the basis of their ability, competence and their proven capability to perform the functions outlined in the corresponding role. We promote and support a diverse workforce across all levels in the company.
#J-18808-Ljbffr
Location:
Minneapolis, MN (Onsite) Type:
Full Time Salary Range:
$100K-$120K + benefits Job Description
Content Strategy Leadership: Develop and implement comprehensive content strategies for web, social, and digital campaigns. Ensure content aligns with brand voice, tone, and overall marketing objectives. Cross-Functional Collaboration: Partner with product marketing, UX, design, and authoring teams to create cohesive experiences. Optimization & Performance: Monitor engagement metrics, analyze performance, and refine strategies based on data insights. Innovation: Explore emerging trends, including Generative AI tools, to enhance personalization and efficiency. Governance & Best Practices: Maintain editorial calendars, enforce content standards, and lead knowledge-sharing initiatives. Content Strategy Development: Ability to plan and execute content strategies aligned with business goals. SEO Knowledge: Understanding of keyword research, on-page optimization, and search trends. Content Management Systems (CMS): Proficiency in platforms like Adobe Experience Manager (AEM), WordPress, or similar. Analytics & Performance Tracking: Skills in using tools like Google Analytics, Adobe Analytics to measure and optimize content effectiveness. Editorial & Writing Expertise: Strong writing, editing, and storytelling skills for multiple formats (web, social, email). Audience Research & Persona Development: Ability to tailor content for specific customer segments. Cross-Functional Collaboration: Working effectively with marketing, design, UX, and development teams. Project Management: Managing timelines, editorial calendars, and multiple priorities. Adaptability & Innovation: Staying current with trends, including AI-driven content tools and emerging digital platforms. Diverse Lynx LLC is an Equal Employment Opportunity employer. All qualified applicants will receive due consideration for employment without any discrimination. All applicants will be evaluated solely on the basis of their ability, competence and their proven capability to perform the functions outlined in the corresponding role. We promote and support a diverse workforce across all levels in the company.
#J-18808-Ljbffr