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Senior UX Writer

NPAworldwide, Newton, Massachusetts, United States, 02165

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Overview Position: UX Writing / Content Design focusing on in-app microcopy, onboarding, journeys, and content strategy across mobile and web. Collaborates with Design, Research, and Analytics to improve clarity, usability, and brand alignment while supporting localization and accessibility.

Responsibilities

Craft high-impact microcopy (buttons, labels, menus), contextual messages (tooltips, confirmations, errors), and notifications that support user actions and drive adoption, creating a cohesive experience across our mobile and web ecosystem.

Write and refine in-app copy for key journeys (e.g., onboarding, servicing, payments), ensuring clarity, confidence, and brand alignment.

Define the right information at the right moment: empty states, progressive disclosure, help content, and recovery paths that reduce friction and cognitive load.

Partner with Design and Research to plan and run content experiments (usability studies, comprehension tests, A/B tests) and iterate based on evidence.

Collaborate with Data/Analytics to establish content success measures (task completion, comprehension, error rate, CSAT, readability) and use insights to prioritize improvements.

Maintain and evolve content standards, voice & tone guidance, lexicons, and structured content models for multi-channel use (including localization).

Contribute content patterns and guidance to the design system (Figma components + content specs), documenting rules for naming, states, and reusability.

Ensure content meets accessibility and regulatory requirements; write to WCAG-aligned readability, semantic clarity, and assistive technology needs.

Co-define product and content hypotheses with the pod; plan research to validate language, concepts, and IA labels; synthesize insights into actionable content changes.

Conduct competitive scans and stay current on industry best practices in UX content and content design.

Map content across journeys and states; identify inconsistencies, debt, and opportunities for simplification; create content strategies for epics and features.

Operate as the pod’s content lead: participate in backlog grooming, stand-ups, and ensure content is implemented correctly and localized effectively.

Provide clear content specifications.

Write, edit, and proof content with high standards for accuracy, grammar, and brand voice; support cross-functional collaboration.

Qualifications

46+ years in UX Writing / Content Design for digital products, collaborating within cross-functional teams.

A portfolio demonstrating clear, outcome-oriented in-product writing (flows, states, experiments) across mobile and web.

Mastery of concise, action-oriented microcopy; proficiency with information hierarchy, IA labels, and error/recovery messaging.

Experience planning and interpreting usability and A/B tests; strong articulation of content decisions using data and research.

Fluency with Figma and content tooling (e.g., content libraries, string management); ability to produce developer-ready content specs.

Excellent written and verbal communication; strong presentation skills and the ability to explain rationale to technical and non-technical audiences.

Strong organization and time-management skills; ability to manage multiple tracks and incorporate feedback quickly.

Why This is a Great Opportunity

Same responsibilities as listed above, focused on delivering high-quality UX content that supports product goals and user needs.

Salary

Salary Type: Hourly

Salary Min: $55

Salary Max: $68

Currency Type: USD

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