OB TITLE: Creative Director, Performance Marketing
LOCATION: Remote
DURATION: 2/16/2026 - 3/31/2026
PAY RANGE: $138 - $148/hr.
TOP 3 SKILLS:
Drive Upstream Ideation and Concept Development – Strong conceptual, problem-solving, and strategic thinking skills; elevated taste and creative direction
AI & GenAI Integration – Utilize AI and generative AI tools for ideation, asset creation, and production efficiency
B2B Marketing Expertise – Solid understanding of B2B marketing, direct response/performance marketing, and advertising tools
Company Our client is a Fortune 500 multi-national technology company headquartered in Menlo Park, CA.
Overview We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and cross-functional teams to deliver high-impact, strategic work that drives revenue for the business.
Key Responsibilities
Develops and leads creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy
Excels in the ability to ideate, develop, and refine campaign ideas
Leverages historical campaign performance and trends to inform future creative decisions
Works with AI and GenAI tools for creative ideation and production
Provides constructive guidance to external agencies and cross-functional teams to ensure high-quality creative output across on- and off-platform deliverables such as digital ads, websites, sales enablement materials
Leads regular creative reviews and presentations to internal stakeholders, including senior leadership
Sets the creative inputs across creative testing plans to optimize creative
Fosters strong relationships with cross-functional teams and partners to ensure seamless collaboration and effective communication
Designs and develops visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding
Creates design assets, such as graphics, icons, and illustrations, to enhance campaign visuals
Stays up-to-date with industry trends, emerging technologies, and best practices in advertising and marketing and implements relevant insights on the work
Software Proficiencies
Figma
GenAI tools
After Effects
Media Encoder
Well versed in GenAI tools, e.g., Google Nano Banana (Gemini 2.5 Flash Image), Midjourney, etc.
Requirements
5-8 years of work experience as a Creative Director in advertising or marketing or lead in a creative/design related occupation
Motion Design
Bachelor's degree in Digital Design, Visual Design, Advertising Art Direction, or equivalent experience
Experience with AI and generative AI tools used for creative ideation and production
Portfolio that showcases ability to develop innovative, concept-driven campaigns that drive results, a mastery of art direction, and design principles
Excellent communication, presentation, and interpersonal skills
Strong understanding of the B2B marketing landscape and advertising tools
Ability to collaborate effectively with external agencies and cross-functional teams
Strong problem-solving skills and ability to think strategically
Energized by working in a fast-paced environment
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TOP 3 SKILLS:
Drive Upstream Ideation and Concept Development – Strong conceptual, problem-solving, and strategic thinking skills; elevated taste and creative direction
AI & GenAI Integration – Utilize AI and generative AI tools for ideation, asset creation, and production efficiency
B2B Marketing Expertise – Solid understanding of B2B marketing, direct response/performance marketing, and advertising tools
Company Our client is a Fortune 500 multi-national technology company headquartered in Menlo Park, CA.
Overview We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and cross-functional teams to deliver high-impact, strategic work that drives revenue for the business.
Key Responsibilities
Develops and leads creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy
Excels in the ability to ideate, develop, and refine campaign ideas
Leverages historical campaign performance and trends to inform future creative decisions
Works with AI and GenAI tools for creative ideation and production
Provides constructive guidance to external agencies and cross-functional teams to ensure high-quality creative output across on- and off-platform deliverables such as digital ads, websites, sales enablement materials
Leads regular creative reviews and presentations to internal stakeholders, including senior leadership
Sets the creative inputs across creative testing plans to optimize creative
Fosters strong relationships with cross-functional teams and partners to ensure seamless collaboration and effective communication
Designs and develops visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding
Creates design assets, such as graphics, icons, and illustrations, to enhance campaign visuals
Stays up-to-date with industry trends, emerging technologies, and best practices in advertising and marketing and implements relevant insights on the work
Software Proficiencies
Figma
GenAI tools
After Effects
Media Encoder
Well versed in GenAI tools, e.g., Google Nano Banana (Gemini 2.5 Flash Image), Midjourney, etc.
Requirements
5-8 years of work experience as a Creative Director in advertising or marketing or lead in a creative/design related occupation
Motion Design
Bachelor's degree in Digital Design, Visual Design, Advertising Art Direction, or equivalent experience
Experience with AI and generative AI tools used for creative ideation and production
Portfolio that showcases ability to develop innovative, concept-driven campaigns that drive results, a mastery of art direction, and design principles
Excellent communication, presentation, and interpersonal skills
Strong understanding of the B2B marketing landscape and advertising tools
Ability to collaborate effectively with external agencies and cross-functional teams
Strong problem-solving skills and ability to think strategically
Energized by working in a fast-paced environment
#J-18808-Ljbffr