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Digital Media Manager, Paid Social & Search

BRIDGE, Paramus, New Jersey, us, 07653

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BRIDGE is looking for a Digital Media Manager to drive the execution, optimization, and quality control of Paid Social and Google Ads campaigns. While the core focus lies in search and social platforms, the ideal candidate is well-versed in programmatic tactics and data-driven strategy. You will be responsible for operational excellence, overseeing everything from precise campaign setup and daily monitoring to high-level reporting that ensures client KPIs are consistently met.

Responsibilities

Manage daily workflows and support operations across campaign builds, targeting, budgets, bids, and tracking, with direct in-platform execution and optimization

Monitor live campaigns daily to ensure accurate delivery, pacing, and performance against client KPIs; end-to-end ownership of issues

Recommend and implement optimizations to improve campaign performance including setup and audience refinements, creative testing, budget adjustments, and bid strategy updates

Oversee and own pixel implementation, event setup, and conversion tracking using platform tools and Google Tag Manager

Support reporting by ensuring data accuracy across platforms and internal reporting tools as well as provide reporting as needed for clients

Evaluate new platforms/features/opportunities and develop strategic POVs

Serve as technical consultant and assist clients with troubleshooting pixels and page access issues

Follow established QA checklists, build standards, and operational workflows; contribute to documentation and process improvements

Facilitate proactive and timely communication with cross-functional teams to support campaign execution and performance goals

Mentor and train junior team members, encouraging a learning environment that value high performance

Desired Skills, Education, and Experience

3–5 years of hands-on experience in Paid Social, Paid Search, and/or digital media operations

Fluency in executing campaigns in Meta and Google Ads across all campaign types and objectives

Strong working knowledge of each platforms’ capabilities, features, and best practices

Working knowledge of conversion tracking, pixels, and Google Tag Manager

Proficiency in Google Sheets and Excel, including pivot tables and vlookups

Strong attention to detail and organizational skills

Ability to manage multiple campaigns in a fast-paced environment

Clear written and verbal communication skills

Bachelor’s degree preferred, with a concentration in advertising, marketing, business administration, communications, or related field

Hands on experience in The Trade Desk, Beeswax, TikTok, Snapchat, and LinkedIn

Basic knowledge of JavaScript for tag troubleshooting

This is a remote/work-from-home role and the salary range is $70,000 - $80,000 per year.

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