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Utility Marketing Manager

Eaton, Moon, Virginia, United States, 23119

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Eaton’s North American Sales division is currently seeking a

Utility Marketing Manager . Eaton helps utilities distribute reliable, efficient and high-quality power through advanced engineering and support. This is a remote opportunity for candidates currently residing in the continental United States within a commutable distance to a regional or hub airport. Relocation is not provided for this position. Travel from 25-50% will be required.

In This Role You Will

Identify emerging product and technology trends in utility industry. Works with product line management to close Eaton product and service gaps.

Manage and coordinate Marketing Communications activities to ensure that corporate positioning is consistent with division and product line strategies.

Manage market strategies to maximize sales and profit potential. Assists in business case development for new product development priorities, product specifications (incl. VOC), system functionality, and post introduction tracking.

Assists in the introduction of all new products, including sales rep training, quote hit rates, profit goals, beta and target customers, promotional materials, release plans, forecast and inventory planning.

Manage pricing/position strategies in relation to competitive market pressures and margin trends to ensure corporate objectives are met.

Identify areas of opportunity for Sales Synergy to bring Pan-Eaton sales and marketing efforts together for increased penetration at specific accounts or segments (i.e., IOU, PPD, or Generation EPC’s.)

Ensure that appropriate business policies, practices, and relationships are established and maintained with customers and channel partners.

Ensure that the needs of the North American Sales (NAS) for direction, information, tools, and training are met to enable them to exceed sales goals.

Ensure that product development priorities are established based on approved programs to guide projects to successful completion. Ensure that products reflect consistent architectural support.

Focus the product lines to ensure that the portfolio is well defined, understood, and communicated both internally and externally. Actively support cross-product line/business unit functions to further enhance Eaton’s total solution of offering to the customer.

Work with the Product Line Managers, Regional Sales Leadership, Account Managers and Application Engineers to drive sales growth and commercial execution with NAS, customers & channel.

Perform other duties as required to achieve departmental and product line objectives.

Qualifications

Minimum 10 years’ experience in electrical industry within sales and marketing functions

Proven experience in market analysis, marketing communications programs, product launches, and budget management

Bachelor’s Degree from an accredited institution

Possess and maintain a valid driver's license

Eaton will not consider applicants for employment, immigration sponsorship or support for this position. This means that Eaton will not support any CPT, OPT, or STEM OPT plans, F-1 to H-1B, H-1B cap registration, O-1, E-3, TN status, I-485 job portability, etc.

Preferred Qualifications

Master’s degree in business administration from an accredited institution

Experience in the Utility Industry (Utility market, standards making bodies, and technologies)

Operations and/or Product Line management work experience

Skills

Excellent written, verbal, and presentation communication skills required; including ability to write effective position papers

Must be able to communicate effectively at a variety of different organizational levels

Ability to think and act strategically, including but not limited to business acumen, organizational agility, and executive presence

Sales and product line management experience

Extensive PC skills including familiarity with CRM systems

Experience in providing sales/ field support and performing customer/ industry presentations

At Eaton, we strive to provide compensation and benefits that attract, engage, and retain the best talent. This includes competitive pay and a variety of benefit programs for eligible employees. The expected annual salary range for this role is $146,000 - $215,000 a year. This role is also eligible for a variable incentive program. Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations.

The application window for this position is anticipated to close February 3rd, 2026.

We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant’s race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

Eaton believes in second chance employment. Qualified applicants with arrest or conviction history will be considered regardless of their arrest or conviction history, consistent with the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act and other local laws.

You do not need to disclose your conviction history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if Eaton is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report.

To request a disability-related reasonable accommodation to assist you in your job search, application, or interview process, please call us at 1-800-836-6345 to discuss your specific need. Only accommodation requests will be accepted by this phone number.

We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here for more detail: Eaton Benefits Overview. Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

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