Since 1966, Peterson's has been a trusted resource for students, educators, parents, and military members, offering comprehensive information on college admissions, scholarships, and educational opportunities. With over 50 years of expertise, Peterson's continues to empower learners by providing premier educational tools, including online scholarship directories, college connections, award-winning test prep materials, and expert advice. By constantly improving its resources and developing innovative educational systems, such as the Dean Vaughn Total Retention System, Peterson's remains a leader in education support. Dedicated to fostering lifelong learning, Peterson's collaborates with institutions worldwide and works with the U.S. government to enhance educational opportunities. Learn more at www.petersons.com.
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About the Role
We are seeking a results-driven
Account Executive
to lead
new business development
for our K–12 test preparation solutions. This role focuses on acquiring new school district partners by engaging superintendents, curriculum leaders, assessment teams, district directors, and school administrators to help districts improve student outcomes through high-quality, data-driven test prep. The ideal candidate thrives in consultative sales cycles, understands district procurement processes, and can effectively position test preparation as a strategic investment aligned to district goals, accountability requirements, and equity initiatives. Key Responsibilities
New Business Development
Own the full sales cycle for
new K–12 school district accounts , from prospecting through contract execution Identify, qualify, and pursue district opportunities across assigned territories Develop and execute territory and account strategies aligned to academic calendars and funding cycles Conduct needs assessments with district stakeholders to understand instructional goals, assessment priorities, and challenges Position test prep solutions as part of a broader
instructional and readiness strategy Deliver tailored demos, presentations, and proposals aligned to district priorities Stakeholder & Relationship Management
Build relationships with
district leaders, principals, assessment coordinators, counselors, and educators Represent the company at conferences, district meetings, and education events Sales Process & Contracting
Manage RFPs, pilots, and procurement processes, including school board approvals Collaborate with internal teams on pricing, contracts, and implementation planning Maintain accurate pipeline, forecasting, and activity tracking in CRM Market Awareness & Feedback
Stay informed on
K–12 assessment trends, policy changes, and funding sources
(e.g., Title I, ESSER) Provide market feedback to product and marketing teams to inform the roadmap and messaging Qualifications
2-3 years of combined experience in
EdTech sales, account management, customer success, and/or K–12 teaching , preferably with school district experience Proven track record of
new business sales
in complex, consultative environments Experience navigating district buying cycles, budgeting, and procurement processes Strong presentation, communication, and relationship-building skills Thrives in a high-growth, start-up type environment where processes are still being developed. Adaptability to evolving processes and openness to change as systems and strategies are built and refined will be essential to success in this role. Preferred
Experience selling
test prep, assessment, or instructional technology
into K–12 Familiarity with RFP responses and board-level presentations Background in education, assessment, or former classroom experience Hunter mentality with a consultative, mission-driven approach Ability to manage sales cycles and multiple stakeholders Strong discovery, objection-handling, and closing skills Data-informed storytelling and outcome-focused selling Highly organized with strong time and territory management Travel Requirements
Up to
20–35% travel , aligned with district calendars, conferences, and onsite meetings Why Join Us
Mission-driven work focused on improving student outcomes and access Competitive compensation with base salary + uncapped commission Comprehensive benefits and growth opportunities
#J-18808-Ljbffr
About the Role
We are seeking a results-driven
Account Executive
to lead
new business development
for our K–12 test preparation solutions. This role focuses on acquiring new school district partners by engaging superintendents, curriculum leaders, assessment teams, district directors, and school administrators to help districts improve student outcomes through high-quality, data-driven test prep. The ideal candidate thrives in consultative sales cycles, understands district procurement processes, and can effectively position test preparation as a strategic investment aligned to district goals, accountability requirements, and equity initiatives. Key Responsibilities
New Business Development
Own the full sales cycle for
new K–12 school district accounts , from prospecting through contract execution Identify, qualify, and pursue district opportunities across assigned territories Develop and execute territory and account strategies aligned to academic calendars and funding cycles Conduct needs assessments with district stakeholders to understand instructional goals, assessment priorities, and challenges Position test prep solutions as part of a broader
instructional and readiness strategy Deliver tailored demos, presentations, and proposals aligned to district priorities Stakeholder & Relationship Management
Build relationships with
district leaders, principals, assessment coordinators, counselors, and educators Represent the company at conferences, district meetings, and education events Sales Process & Contracting
Manage RFPs, pilots, and procurement processes, including school board approvals Collaborate with internal teams on pricing, contracts, and implementation planning Maintain accurate pipeline, forecasting, and activity tracking in CRM Market Awareness & Feedback
Stay informed on
K–12 assessment trends, policy changes, and funding sources
(e.g., Title I, ESSER) Provide market feedback to product and marketing teams to inform the roadmap and messaging Qualifications
2-3 years of combined experience in
EdTech sales, account management, customer success, and/or K–12 teaching , preferably with school district experience Proven track record of
new business sales
in complex, consultative environments Experience navigating district buying cycles, budgeting, and procurement processes Strong presentation, communication, and relationship-building skills Thrives in a high-growth, start-up type environment where processes are still being developed. Adaptability to evolving processes and openness to change as systems and strategies are built and refined will be essential to success in this role. Preferred
Experience selling
test prep, assessment, or instructional technology
into K–12 Familiarity with RFP responses and board-level presentations Background in education, assessment, or former classroom experience Hunter mentality with a consultative, mission-driven approach Ability to manage sales cycles and multiple stakeholders Strong discovery, objection-handling, and closing skills Data-informed storytelling and outcome-focused selling Highly organized with strong time and territory management Travel Requirements
Up to
20–35% travel , aligned with district calendars, conferences, and onsite meetings Why Join Us
Mission-driven work focused on improving student outcomes and access Competitive compensation with base salary + uncapped commission Comprehensive benefits and growth opportunities
#J-18808-Ljbffr