Google Media Buyer

Divi is a scalp health company started in late 2021. The mission was born out of founder Dani Austin's own personal hair journey as she struggled to find brands and products that specifically addressed the root of hair loss and hair thinning. With several factors affecting each person’s hair health, Divi strives to pioneer what it means to have a healthy “scalp health routine.” Divi has grown extremely quickly, resonating in the marketplace with men and women at a variety of different stages in their hair journey. 2026 is an important growth year for the company with big ideas on the horizon and we are looking to grow our team to help! JOB SUMMARY The Google Media Buyer will own and scale Divi’s paid search media across Google platforms. This role is responsible for strategy, execution, optimization, and testing across Search, Shopping, Performance Max, and YouTube campaigns. This person will work closely with growth and creative leadership to drive efficient acquisition, maximize return on ad spend, and unlock scalable growth opportunities. The ideal candidate is analytical, detail-oriented, and thrives in a fast-paced DTC environment driven by experimentation and data. CANDIDATE REQUIREMENTS 3–6 years hands-on experience managing Google Ads for DTC or ecommerce brands Proven success scaling paid search campaigns profitably Strong understanding of Google Search, Shopping, PMax, Display, and YouTube Deep knowledge of bidding strategies, attribution, and funnel optimization Experience optimizing toward CAC, ROAS, LTV, and contribution margin Advanced analytical skills and comfort working with large performance datasets Familiarity with GA4, Shopify, Google Merchant Center, and reporting dashboards Strong Excel / Google Sheets skills for forecasting and modeling Ability to translate data into structured testing frameworks Excellent communication and cross-functional collaboration skills Self-starter mindset with strong ownership and accountability Comfort working in a fast-moving, high-growth environment RESPONSIBILITIES Own end-to-end Google Ads account strategy and execution Plan, launch, and scale Search, Shopping, PMax, and YouTube campaigns Optimize performance against acquisition and profitability goals Develop structured keyword, creative, and audience testing roadmaps Monitor pacing, budgets, and forecasting Maintain Google Merchant Center feed health and optimization Build performance reporting and deliver actionable insights Identify scaling opportunities and emerging channel trends Partner with creative team to guide asset strategy for PMax and YouTube Continuously test and iterate campaigns to improve efficiency Analyze funnel performance and conversion behavior Support cross-channel insights with growth and analytics teams JOB BENEFITS

#J-18808-Ljbffr