Manager Brand & Culture Marketing
Premier Inc., Charlotte, North Carolina, United States, 28245
Overview
What you will be doing:
The Manager, Brand & Culture Marketing is a creative problem solver who leverages innovative writing and editing to make the complex simple; synthesizes and disseminates targeted information; ensures brand/culture is communicated using concise, inspiring style; and serves as a self-motivated, fully integrated, team member in the planning and execution of Premier’s overall employee engagement strategies. In addition, this person helps oversee Premier’s overall internal communications strategy, including HR, personnel, and employee announcements, and change management, as well as supports strategic communications and marketing initiatives by helping deliver high-impact projects, including customer success stories, thought leadership blogs, public announcements and other written deliverables. What you will be doing:
The Manager, Brand & Culture Marketing is a creative problem solver who leverages innovative writing and editing to make the complex simple; synthesizes and disseminates targeted information; ensures brand/culture is communicated using concise, inspiring style; and serves as a self-motivated, fully integrated, team member in the planning and execution of Premier’s overall employee engagement strategies. In addition, this person helps oversee Premier’s overall internal communications strategy, including HR, personnel, and employee announcements, and change management, as well as supports strategic communications and marketing initiatives by helping deliver high-impact projects, including customer success stories, thought leadership blogs, public announcements and other written deliverables.
Key Responsibilities Content Creation, Editing and Writing – 40%
Identify internal stakeholder needs and develop and deploy relevant content.
Produce high-quality, engaging and internally relevant content for employee audience through various internal channels — with a focus on grammar, tone, and readability — to support content strategy and storytelling efforts.
Develop and execute a multi-channel content management strategy for employee-facing communications, utilizing internal channels such as the company intranet, weekly employee newsletter, internal emails, video messages, and internal marketing campaigns.
Develop internal communications programs that engage, align, and inspire employees by creating a shared understanding of company goals, values, and culture.
Oversee the creation and delivery of intranet content, internal communication tactics, and strategic campaigns to enhance employee engagement.
Write engaging content to support brand goals, company initiatives, and multi-channel internal communication and marketing campaigns through a combination of channels, tools, and techniques to inform, engage and inspire internal and external audiences.
Model communication best practices and maintain internal communications guidelines and processes to ensure aligned, cohesive brand voice, tone, and messaging.
Builds collaborative relationships with other marketing teams, communications, technical service, and legal departments to ensure business requirements are met, insights leveraged, and content approved to brand standards.
Manage Brand & Culture / Employee Internal Communications Strategy – 50%
Serve as HR communications liaison, working to develop and execute employee-facing communications, as well as providing advice to internal teams on appropriate content and execution of that content.
Maintain a communications content calendar for all internal comms, audiences, and channels.
Reinforce and support Premier’s culture, mission, values, and overall company strategy through united and engaging communications that promote positive employee experiences and high organizational performance.
Develop internal communications programs that engage, align, and inspire employees by creating a shared understanding of company goals, values, and culture.
Create and deploy strategic communications plans and campaigns to best meet the needs of the organization.
Ensure internal communications messages are consistent across all mediums and relevant to different departments of the organization.
Manage internal communications tools and the deployment of content to employees via a variety of channels.
Contributes to Communication Review – 10%
Ensure Communication Review is staffed, and style guide and communications resources are updated and available to staff when needed.
Help review and edit an assortment of internal/external communication materials for the company.
Required Qualifications
Work Experience: 5 or more years Education: High School Diploma or GED (Required)
Preferred Qualifications
Skills:
Experience in brand marketing / strategy and/or communications.
Writing / editing / AP style experience.
Project management experience - highly organized, detail oriented, can manage a variety of projects and deadlines, etc.
Experience supporting efforts that build and nurture a strong organizational culture.
B2B communications / marketing experience.
Experience in developing / supporting engaging communication content and platforms.
Experience: 6+ more years of applicable experience Education: Bachelors
Additional Job Requirements Remain in a stationary position for prolonged periods of time
Be adaptive and change priorities quickly; meet deadlines
Attention to detail
Operate computer programs and software
Ability to communicate effectively with audiences in person and in electronic formats.
Day-to-day contact with others (co-workers and/or the public)
Making independent decisions
Ability to work in a collaborative business environment in close quarters with peers and varying interruptions
Benefits and Company Information
Premier’s compensation philosophy is to ensure that compensation is reasonable, equitable, and competitive in order to attract and retain talented and highly skilled employees. Premier’s internal salary range for this role is $90,000 - $150,000. Final salary is dependent upon several market factors including, but not limited to, departmental budgets, internal equity, education, unique skills/experience, and geographic location. Premier utilizes a wide-range salary structure to allow base salary flexibility within our ranges. Qualified full and part time regular employees also receive access to the following benefits:
Health, dental, vision, life and disability insurance
401k retirement program
Paid time off
Participation in Premier’s employee incentive plans
Tuition reimbursement and professional development opportunities
Premier at a glance Ranked #1 on Charlotte’s Healthiest Employers list for 2019, 2020, 2022, and 2023 and 21st Healthiest Employer in America (2023)
Named one of the World’s Most Ethical Companies® by Ethisphere® Institute for the 16th year in a row
Modern Healthcare Best in Business Awards: Consultant - Healthcare Management (2024)
The only company to be recognized by KLAS twice for Overall Healthcare Management Consulting
For a listing of all of our awards, please visit the Awards and Recognition section on our company website. Employees receive:
Perks and discounts
Access to on-site and online exercise classes
Premier is looking for smart, agile individuals like you to help us transform the healthcare industry. Here you will find critical thinkers who have the freedom to make an impact. Colleagues who share your thirst to learn more and do things better. Teammates committed to improving the health of a nation. See why incredible challenges require incredible people. Premier is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to unlawful discrimination because of age, race, color, religion, national origin, ancestry, citizenship status, sex, sexual orientation, gender identity, gender expression, marital status, familial status, pregnancy status, genetic information, status as a victim of domestic violence, protected veteran status, disability, or any other applicable federal, state or local protected class, trait or status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. In addition, as a federal contractor, Premier complies with government regulations, including affirmative action responsibilities, where they apply. EEO / AA / Disabled / Protected Veteran Employer. Premier also provides reasonable accommodations to qualified individuals with a disability or those who have a sincerely held religious belief. If you need assistance in the application process, please reply to diversity_and_accommodations@premierinc.com or contact Premier Recruiting at 704.816.5200. Information collected and processed as part of any job application you choose to submit to Premier is subject to Premier’s Privacy Policy.
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What you will be doing:
The Manager, Brand & Culture Marketing is a creative problem solver who leverages innovative writing and editing to make the complex simple; synthesizes and disseminates targeted information; ensures brand/culture is communicated using concise, inspiring style; and serves as a self-motivated, fully integrated, team member in the planning and execution of Premier’s overall employee engagement strategies. In addition, this person helps oversee Premier’s overall internal communications strategy, including HR, personnel, and employee announcements, and change management, as well as supports strategic communications and marketing initiatives by helping deliver high-impact projects, including customer success stories, thought leadership blogs, public announcements and other written deliverables. What you will be doing:
The Manager, Brand & Culture Marketing is a creative problem solver who leverages innovative writing and editing to make the complex simple; synthesizes and disseminates targeted information; ensures brand/culture is communicated using concise, inspiring style; and serves as a self-motivated, fully integrated, team member in the planning and execution of Premier’s overall employee engagement strategies. In addition, this person helps oversee Premier’s overall internal communications strategy, including HR, personnel, and employee announcements, and change management, as well as supports strategic communications and marketing initiatives by helping deliver high-impact projects, including customer success stories, thought leadership blogs, public announcements and other written deliverables.
Key Responsibilities Content Creation, Editing and Writing – 40%
Identify internal stakeholder needs and develop and deploy relevant content.
Produce high-quality, engaging and internally relevant content for employee audience through various internal channels — with a focus on grammar, tone, and readability — to support content strategy and storytelling efforts.
Develop and execute a multi-channel content management strategy for employee-facing communications, utilizing internal channels such as the company intranet, weekly employee newsletter, internal emails, video messages, and internal marketing campaigns.
Develop internal communications programs that engage, align, and inspire employees by creating a shared understanding of company goals, values, and culture.
Oversee the creation and delivery of intranet content, internal communication tactics, and strategic campaigns to enhance employee engagement.
Write engaging content to support brand goals, company initiatives, and multi-channel internal communication and marketing campaigns through a combination of channels, tools, and techniques to inform, engage and inspire internal and external audiences.
Model communication best practices and maintain internal communications guidelines and processes to ensure aligned, cohesive brand voice, tone, and messaging.
Builds collaborative relationships with other marketing teams, communications, technical service, and legal departments to ensure business requirements are met, insights leveraged, and content approved to brand standards.
Manage Brand & Culture / Employee Internal Communications Strategy – 50%
Serve as HR communications liaison, working to develop and execute employee-facing communications, as well as providing advice to internal teams on appropriate content and execution of that content.
Maintain a communications content calendar for all internal comms, audiences, and channels.
Reinforce and support Premier’s culture, mission, values, and overall company strategy through united and engaging communications that promote positive employee experiences and high organizational performance.
Develop internal communications programs that engage, align, and inspire employees by creating a shared understanding of company goals, values, and culture.
Create and deploy strategic communications plans and campaigns to best meet the needs of the organization.
Ensure internal communications messages are consistent across all mediums and relevant to different departments of the organization.
Manage internal communications tools and the deployment of content to employees via a variety of channels.
Contributes to Communication Review – 10%
Ensure Communication Review is staffed, and style guide and communications resources are updated and available to staff when needed.
Help review and edit an assortment of internal/external communication materials for the company.
Required Qualifications
Work Experience: 5 or more years Education: High School Diploma or GED (Required)
Preferred Qualifications
Skills:
Experience in brand marketing / strategy and/or communications.
Writing / editing / AP style experience.
Project management experience - highly organized, detail oriented, can manage a variety of projects and deadlines, etc.
Experience supporting efforts that build and nurture a strong organizational culture.
B2B communications / marketing experience.
Experience in developing / supporting engaging communication content and platforms.
Experience: 6+ more years of applicable experience Education: Bachelors
Additional Job Requirements Remain in a stationary position for prolonged periods of time
Be adaptive and change priorities quickly; meet deadlines
Attention to detail
Operate computer programs and software
Ability to communicate effectively with audiences in person and in electronic formats.
Day-to-day contact with others (co-workers and/or the public)
Making independent decisions
Ability to work in a collaborative business environment in close quarters with peers and varying interruptions
Benefits and Company Information
Premier’s compensation philosophy is to ensure that compensation is reasonable, equitable, and competitive in order to attract and retain talented and highly skilled employees. Premier’s internal salary range for this role is $90,000 - $150,000. Final salary is dependent upon several market factors including, but not limited to, departmental budgets, internal equity, education, unique skills/experience, and geographic location. Premier utilizes a wide-range salary structure to allow base salary flexibility within our ranges. Qualified full and part time regular employees also receive access to the following benefits:
Health, dental, vision, life and disability insurance
401k retirement program
Paid time off
Participation in Premier’s employee incentive plans
Tuition reimbursement and professional development opportunities
Premier at a glance Ranked #1 on Charlotte’s Healthiest Employers list for 2019, 2020, 2022, and 2023 and 21st Healthiest Employer in America (2023)
Named one of the World’s Most Ethical Companies® by Ethisphere® Institute for the 16th year in a row
Modern Healthcare Best in Business Awards: Consultant - Healthcare Management (2024)
The only company to be recognized by KLAS twice for Overall Healthcare Management Consulting
For a listing of all of our awards, please visit the Awards and Recognition section on our company website. Employees receive:
Perks and discounts
Access to on-site and online exercise classes
Premier is looking for smart, agile individuals like you to help us transform the healthcare industry. Here you will find critical thinkers who have the freedom to make an impact. Colleagues who share your thirst to learn more and do things better. Teammates committed to improving the health of a nation. See why incredible challenges require incredible people. Premier is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to unlawful discrimination because of age, race, color, religion, national origin, ancestry, citizenship status, sex, sexual orientation, gender identity, gender expression, marital status, familial status, pregnancy status, genetic information, status as a victim of domestic violence, protected veteran status, disability, or any other applicable federal, state or local protected class, trait or status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. In addition, as a federal contractor, Premier complies with government regulations, including affirmative action responsibilities, where they apply. EEO / AA / Disabled / Protected Veteran Employer. Premier also provides reasonable accommodations to qualified individuals with a disability or those who have a sincerely held religious belief. If you need assistance in the application process, please reply to diversity_and_accommodations@premierinc.com or contact Premier Recruiting at 704.816.5200. Information collected and processed as part of any job application you choose to submit to Premier is subject to Premier’s Privacy Policy.
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