Director,Product Marketing (Minneapolis) Job at SPS Commerce in Minneapolis

Director, Product Marketing

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team thats transforming the global retail supply chain!

Position Summary

Marketing at SPS Commerce is evolving and this is your chance to be part of something big. As our business scales and our global reach expands, were building a marketing organization that does more than create awareness we drive demand, deepen relationships, and deliver measurable impact across every stage of the customer journey. Weve reimagined how we work, combining functional expertise with deep customer insight. Our team is structured around key areas like Brand, Demand Generation, and Product Marketing, and we collaborate through crossfunctional pods focused on distinct customer segments from Retailers and Suppliers to Revenue Recovery & Analytics and Core. As our Director, Product Marketing, youll play a key role in guiding a highperforming team that shapes how our products are positioned, promoted, and adopted in the market. This role leads the strategy and execution that connects product, sales, and marketing to craft compelling narratives, drive gotomarket excellence and accelerate customer growth and retention.

What Youll Do

• Further define the Product Marketing Strategy to develop the overall strategy for the product marketing function to increase pipeline, win percentages, ARR growth, and market awareness across the entire platform.
• Own messaging and positioning to develop clear, differentiated messaging for the website, thought leadership, advocacy and in product experiences across the buyer journey.
• Drive gotomarket excellence: Lead product launches and collaborate with product on win/loss insights, pricing, packaging, and promotion strategies.
• Empower sales and partners: Create and maintain sales and channel enablement content, competitive positioning, and objectionhandling tools.
• Know the customer: Build and maintain detailed buyer and user personas to inform content, campaigns, and product strategy.
• Collaborate crossfunctionally: Partner with demand generation, operations, and events teams to align programs, channels, and campaigns for acquisition and retention.
• Leverage AI through integrations and across solutions, going beyond custom GPTs to advance product marketing.
• Track product and partner performance metrics; optimize programs based on insights.
• Ensure alignment with global marketing strategy and regional needs.
• Provide guidance to junior marketing team members on best practices.

Where Youll Work

This role is remote or hybrid, based on the candidates location. For hybrid office locations (Rogers, AR or Minneapolis, MN), we Succeed Together through inperson collaboration, balanced with remote work to provide flexibility. The role will require occasional travel for onboarding, training, leadership meetings and/or customer visits, approximately 15%.

What Youll Bring

• 5+ years Director Level experience in SaaS solutions
• Experience leading and inspiring a team of Product Marketers
• Expertise in product marketing, partner programs, and gotomarket execution.
• Expertise in leveraging telemetry in product messaging and nurturing campaigns.
• AIforward with experience creating personalized, 1:1 communications through AI integrations
• Strong strategic thinking and business acumen.
• Excellent written, verbal, and presentation skills.
• Analytical and datadriven decisionmaking skills.
• Ability to collaborate and influence across multiple stakeholders.

Location

This role could be based in Minneapolis, MN or we are open to remote candidates as well.

What We Offer

The annual salary range for this role is: $131,100 - $218,500 + Bonus and Equity. The actual salary offered will be determined based on the factors listed above and may fall anywhere within the range. Additionally, you may also be eligible to participate in an annual incentive program. An incentive award, if granted, is based on individual and/or organizational performance. SPS Commerce offers a comprehensive package of benefits including health, dental, vision, disability and life insurance, paid timeoff, 401(k), health and flexible spending accounts, stock purchase plan and more.

Commitment To Our Employees

At SPS we power connections that drive the world of commerce forward, and our success depends on making strong decisions, fostering innovation, delivering unparalleled customer solutions, and driving outstanding business performance. We achieve this by creating an environment where every employee feels a true sense of belonging. We embrace diversity, equity, and inclusion, ensuring everyone feels accepted, valued, and empowered to make a meaningful impact. We are committed to affirmative action and equal opportunity in all aspects of employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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