divh2Marketing Specialist/h2pThe Marketing Specialist supports Eagle Analyticals marketing and digital initiatives by executing campaigns, creating content, and maintaining marketing channels that drive brand awareness, engagement, and demand generation. This role is hands-on and collaborative, working closely with Marketing, Business Development, and internal teams to deliver high-quality digital, print, and event-based marketing assets aligned with company goals and regulatory standards./ppWhat You Will Do/pulliGenerate demand for Eagle Analytical products and services through targeted marketing initiatives./liliPlanning, executing and optimizing Google advertising campaigns such as Search, Display, Shopping, YouTube, Performance Max./liliWrite and produce marketing copy for ads, email campaigns, website content, blogs, magazines, social media, and promotional materials./liliDevelop visual assets including graphics, images, and video content using Adobe Creative Cloud tools./liliAssist with video production and editing (Adobe Premiere Pro; After Effects a plus)./liliManage, update, and maintain the companys WordPress website; ensure website performance, responsiveness, security, and cross-browser/device compatibility./liliManage ongoing improvements to website functionality, user experience, and accessibility./liliUpdate and maintain publicly available website documents for accuracy and consistency./liliOptimize content for SEO and usability in collaboration with senior team members./liliCreate and publish social media content across platforms (LinkedIn, Facebook, Google, etc.)./liliMaintain a regular content schedule with a minimum of weekly posts./liliAssist with paid advertising campaigns and performance tracking./liliSupport ad creation for print and digital placements./liliDevelop marketing collateral including brochures, flyers, displays, and trade show materials./liliSupport company events, trade shows, and internal initiatives./liliAssist with internal marketing communications such as newsletters, internal emails, and employee-related content./liliAssist with email marketing campaigns, newsletters, and contact management./liliSupport CRM initiatives and campaign execution (HubSpot experience a plus)./liliCollaborate cross-functionally to ensure messaging accuracy, brand alignment, and regulatory compliance./liliTrack engagement metrics, campaign results, and support budget monitoring./liliAssist with special projects as assigned./li/ulpWho You Are/pulliBachelors degree in Marketing, Media, Advertising, or related field./lili35 years of experience in marketing, campaign execution, or related roles./liliStrong copywriting skills; writing samples required./liliExperience with WordPress; HTML/CSS a plus./liliProficiency with Adobe Creative Cloud (Photoshop, Illustrator, InDesign)./liliBasic video editing experience preferred./liliEmail marketing and social media management experience./liliStrong organizational, time management, and project coordination skills./liliAbility to manage multiple projects in a fast-paced environment./liliExcellent written and verbal communication skills./liliAbility to work collaboratively and independently./lipWho We Are/ppServing customers since 2004, Eagle offers the highest quality in preparation testing for sterility, bacterial endotoxins, microbial detection, beyond-use dating (BUD) determination and active ingredient potency. State-of-the-art equipment, combined with the experience and knowledge of our team, makes Eagle the best choice for all testing needs. The Eagle team is committed not only to performing the best quality control testing, but also working relentlessly with our customers on solutions if tests receive unexpected results. Learn more at www.eagleanalytical.com./p/ul/div