Sales Director, Ecommerce/Intermediaries/Pure Play
Coca-Cola HBC, Atlanta, Georgia, United States, 30383
Overview
At The Coca‑Cola Company, our vision is simple yet powerful: Loved brands, done sustainably, for a better shared future. We are committed to creating world‑class excellence in ingredients, innovation, design, and marketing. With an incredible portfolio of brands, we strive to bring unforgettable experiences to consumers across the globe.
As a
Sales Director, Amazon/Intermediaries/Omnichannel , you will play a key leadership role in overseeing and driving growth across Amazon, Intermediaries, and Omnichannel platforms. This role is balanced with approximately
60% focus on Amazon
and
40% on Intermediaries and Omnichannel . You’ll build meaningful customer relationships, develop innovative strategies, and deliver impactful results in an increasingly dynamic retail environment. If you are passionate about growing revenue, influencing change, and driving strategic initiatives across these channels, we invite you to bring your expertise to our team.
What You’ll Do For Us
Amazon Focus (60%)
Own Customer Relationships:
Build and nurture strategic partnerships with Amazon to drive growth in revenue, share, and profitability.
Optimize Amazon Platforms:
Leverage data insights, keyword optimization, content creation, and digital shelf strategies to ensure a standout brand presence and drive traffic.
Monitor Amazon Trends:
Stay on top of Amazon’s evolving landscape, analyzing market dynamics, competitive activity, and identifying new opportunities for growth.
Intermediaries and Omnichannel Focus (40%)
Develop Key Growth Strategies:
Build and execute go‑to‑market strategies for intermediaries and omnichannel customers, incorporating pricing strategies, product rollouts, analytics, and promotional activities.
Drive Collaborative Business Planning:
Foster partnerships across intermediaries and omnichannel platforms to identify opportunities, resolve challenges, and drive results for mutual success.
Innovate with Bottling Partners and Distributors:
Partner with Coca‑Cola North America bottlers and distributors to ensure alignment between intermediaries, omnichannel priorities, and distribution.
Cross-Functional and Ecosystem Responsibilities
Lead the Digital Agenda:
Champion ecommerce best practices across the organization while focusing on aligning efforts with consumer shopping behavior trends.
Leverage Cross-Functional Expertise:
Collaborate across marketing, supply chain, and finance teams to deliver seamless execution strategies for digital channels.
Deliver Operational Excellence:
Remove barriers to execution through agile initiatives, ensuring efficiency and customer satisfaction across all platforms.
Key Qualifications & Requirements
Education:
Bachelor’s degree or equivalent professional experience is required.
Experience:
At least 8 years of sales leadership experience within the beverage or consumer packaged goods (CPG) industry, with significant exposure to
Amazon ,
Intermediaries , and
Omnichannel platforms .
Digital Expertise:
Deep understanding of ecommerce platforms, shopper behavior analytics, and customer growth strategies across digital ecosystems.
Leadership Skills:
Proven ability to manage cross‑functional teams, spearhead complex projects, and deliver results in a dynamic and competitive market.
Data-Driven Mindset:
Strong analytical skills with the ability to leverage data insights and translate them into scalable strategies for growth.
Strategic Problem-Solving:
Ability to address challenges through collaboration, innovation, and solutions‑focused approaches.
Relationship Management:
Expertise in fostering and enhancing partnerships with decision‑makers across Amazon, intermediaries, omnichannel platforms, and distributors.
Travel Requirements:
This role requires up to 25% travel.
What We Can Do For You
Iconic & Innovative Brands:
Represent some of the world’s most loved brands like Coca‑Cola, Simply, Fairlife, and Topo Chico across growing digital ecosystems.
Dynamic & Fast-Moving Role:
Lead within one of the fastest‑evolving segments in the industry, driving growth across Amazon, intermediaries, and omnichannel platforms.
Professional Growth:
Thrive in a culture that invests in talent development, supports innovation, and fosters collaboration at all organizational levels.
Skills : Leadership; Sales Process; Account Management; Customer Relationship Management (CRM); Sales Management; Marketing; Pitch Presentations; Sales; Consultative Sales Management; Communication; National Account Sales; Decision Making; Business Development; Negotiation
#J-18808-Ljbffr
As a
Sales Director, Amazon/Intermediaries/Omnichannel , you will play a key leadership role in overseeing and driving growth across Amazon, Intermediaries, and Omnichannel platforms. This role is balanced with approximately
60% focus on Amazon
and
40% on Intermediaries and Omnichannel . You’ll build meaningful customer relationships, develop innovative strategies, and deliver impactful results in an increasingly dynamic retail environment. If you are passionate about growing revenue, influencing change, and driving strategic initiatives across these channels, we invite you to bring your expertise to our team.
What You’ll Do For Us
Amazon Focus (60%)
Own Customer Relationships:
Build and nurture strategic partnerships with Amazon to drive growth in revenue, share, and profitability.
Optimize Amazon Platforms:
Leverage data insights, keyword optimization, content creation, and digital shelf strategies to ensure a standout brand presence and drive traffic.
Monitor Amazon Trends:
Stay on top of Amazon’s evolving landscape, analyzing market dynamics, competitive activity, and identifying new opportunities for growth.
Intermediaries and Omnichannel Focus (40%)
Develop Key Growth Strategies:
Build and execute go‑to‑market strategies for intermediaries and omnichannel customers, incorporating pricing strategies, product rollouts, analytics, and promotional activities.
Drive Collaborative Business Planning:
Foster partnerships across intermediaries and omnichannel platforms to identify opportunities, resolve challenges, and drive results for mutual success.
Innovate with Bottling Partners and Distributors:
Partner with Coca‑Cola North America bottlers and distributors to ensure alignment between intermediaries, omnichannel priorities, and distribution.
Cross-Functional and Ecosystem Responsibilities
Lead the Digital Agenda:
Champion ecommerce best practices across the organization while focusing on aligning efforts with consumer shopping behavior trends.
Leverage Cross-Functional Expertise:
Collaborate across marketing, supply chain, and finance teams to deliver seamless execution strategies for digital channels.
Deliver Operational Excellence:
Remove barriers to execution through agile initiatives, ensuring efficiency and customer satisfaction across all platforms.
Key Qualifications & Requirements
Education:
Bachelor’s degree or equivalent professional experience is required.
Experience:
At least 8 years of sales leadership experience within the beverage or consumer packaged goods (CPG) industry, with significant exposure to
Amazon ,
Intermediaries , and
Omnichannel platforms .
Digital Expertise:
Deep understanding of ecommerce platforms, shopper behavior analytics, and customer growth strategies across digital ecosystems.
Leadership Skills:
Proven ability to manage cross‑functional teams, spearhead complex projects, and deliver results in a dynamic and competitive market.
Data-Driven Mindset:
Strong analytical skills with the ability to leverage data insights and translate them into scalable strategies for growth.
Strategic Problem-Solving:
Ability to address challenges through collaboration, innovation, and solutions‑focused approaches.
Relationship Management:
Expertise in fostering and enhancing partnerships with decision‑makers across Amazon, intermediaries, omnichannel platforms, and distributors.
Travel Requirements:
This role requires up to 25% travel.
What We Can Do For You
Iconic & Innovative Brands:
Represent some of the world’s most loved brands like Coca‑Cola, Simply, Fairlife, and Topo Chico across growing digital ecosystems.
Dynamic & Fast-Moving Role:
Lead within one of the fastest‑evolving segments in the industry, driving growth across Amazon, intermediaries, and omnichannel platforms.
Professional Growth:
Thrive in a culture that invests in talent development, supports innovation, and fosters collaboration at all organizational levels.
Skills : Leadership; Sales Process; Account Management; Customer Relationship Management (CRM); Sales Management; Marketing; Pitch Presentations; Sales; Consultative Sales Management; Communication; National Account Sales; Decision Making; Business Development; Negotiation
#J-18808-Ljbffr